Senior Product Marketing Manager

Reposted Yesterday
Be an Early Applicant
Singapore, SGP
In-Office
5-6 Annually
Senior level
Gaming • Hardware
The Role
Lead product marketing strategies and go-to-market execution for Razer Cortex. Collaborate cross-functionally to enhance user engagement and growth metrics.
Summary Generated by Built In

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities :

The Product Marketing Manager for Razer Cortex will lead product positioning, global go-to-market strategy, and lifecycle growth to accelerate MAU, engagement, and feature adoption. This role partners cross-functionally across product, marketing, loyalty, and services to translate innovation into measurable user and commercial impact within Razer’s software ecosystem.

Product positioning & narrative:

  • Advocate and operationalize established global product positioning, ensuring consistent messaging, effective go-to-market execution, and scalable lifecycle activation across regions and channels.
  • Build executive-ready storytelling linking user engagement to business outcomes

Go-to-market & lifecycle growth:

  • Lead global launches, feature rollouts, and seasonal campaigns
  • Partner global marketing teams to improve acquisition, activation, and retention
  • Establish scalable performance benchmarks

Ecosystem integration:

  • Collaborate with product, global marketing, loyalty, and payments stakeholders
  • Identify opportunities to deepen engagement, monetization pathways, and retention loops

Insight-led execution:

  • Define success metrics, dashboards, and experimentation frameworks
  • Translate behavioral data into actionable growth marketing strategy

Pre-Requisites :

Ideal profile:

  • 5 - 6 years in product marketing, growth, or platform marketing

  • Proven experience scaling digital, gaming, or software products with measurable KPIs

  • Strong stakeholder management across regional and cross-functional teams

  • Background in gaming, software, or fintech ecosystems advantageous

    (experience in gaming-fintech convergence is a strong bonus)

  • Data-driven with strong communication and executive readiness

Razer is proud to be an Equal Opportunity Employer. We believe that diverse teams drive better ideas, better products, and a stronger culture. We are committed to providing an inclusive, respectful, and fair workplace for every employee across all the countries we operate in. We do not discriminate on the basis of race, ethnicity, colour, nationality, ancestry, religion, age, sex, sexual orientation, gender identity or expression, disability, marital status, or any other characteristic protected under local laws. Where needed, we provide reasonable accommodations - including for disability or religious practices - to ensure every team member can perform and contribute at their best.

Are you game?

Skills Required

  • 5 - 6 years in product marketing or growth
  • Experience scaling digital, gaming, or software products
  • Strong stakeholder management experience
  • Background in gaming, software, or fintech
  • Data-driven with strong communication skills

Razer Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Razer and has not been reviewed or approved by Razer.

  • Healthcare Strength Health coverage options include medical plan choices, dental, vision, HSA/FSA, and mental health/EAP, indicating solid core coverage. Global leave and healthcare frameworks are described, reinforcing consistency across locations.
  • Retirement Support A 401(k) with company matching and immediate vesting in some cases supports long‑term savings. This adds tangible value to the core total rewards package.
  • Wellbeing & Lifestyle Benefits Free in‑office lunches on several weekdays and notable employee discounts on company gear enhance day‑to‑day value. Volunteering time and donation matching further complement lifestyle and purpose‑oriented needs.

Razer Insights

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The Company
1,383 Employees
Year Founded: 2005

What We Do

Razer™ is the world’s leading lifestyle brand for gamers. The triple-headed snake trademark of Razer is one of the most recognized logos in the global gaming and esports communities. With a fan base that spans every continent, the company has designed and built the world’s largest gamer-focused ecosystem of hardware, software and services. Razer’s award-winning hardware includes high-performance gaming peripherals and Blade gaming laptops. Razer’s software platform, with over 70 million users, includes Razer Synapse (an Internet of Things platform), Razer Chroma™ (a proprietary RGB lighting technology system), and Razer Cortex (a game optimizer and launcher). In services, Razer Gold is one of the world’s largest virtual credit services for gamers, and Razer Fintech is one of the largest online-to-offline digital payment networks in SE Asia. Founded in 2005 and dual-headquartered in Irvine and Singapore, Razer has 18 offices worldwide and is recognized as the leading brand for gamers in the USA, Europe and China. Razer is listed on the Hong Kong Stock Exchange (Stock Code: 1337).

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