Senior Product Marketing Manager

Posted 12 Days Ago
Easy Apply
2 Locations
124K-237K Annually
Senior level
Fintech • Information Technology • Payments • Productivity • Software • Travel • Automation
Travel & expense made easy.
The Role
The Senior Product Marketing Manager will lead the development and execution of integrated marketing strategies to enhance product awareness and customer engagement. Responsibilities include planning marketing campaigns, conducting market research, creating compelling product messaging, tracking performance metrics, and collaborating with internal teams to ensure alignment on product offerings.
Summary Generated by Built In

As a Sr. Product Marketing Manager on the Growth Team, you will take the reins in developing and executing a comprehensive marketing strategy that drives product awareness, adoption, and customer engagement/retention (including both B2C, and B2B). This is a unique opportunity to lead the entire marketing strategy independently, making a direct impact on our growth trajectory.

 

What You’ll Do:

 

  • Campaign Management: Plan and execute integrated marketing campaigns that drive user acquisition, retention, and engagement across various channels.
  • Strategic Vision: Develop long-term marketing strategies that align with business goals, leveraging insights to anticipate market shifts and customer needs.
  • Market Research & Analysis: Conduct thorough market analysis to identify trends, customer needs, and competitive landscape to inform product positioning and marketing strategies.
  • Go-to-Market Strategy: Own the development and execution of comprehensive go-to-market plans for new product launches and feature enhancements, ensuring alignment across marketing, sales, and product teams.
  • Messaging & Positioning: Create compelling messaging and positioning for products that resonates with target audiences, differentiating Navan in the marketplace.
  • Performance Tracking: Establish metrics to track the effectiveness of marketing initiatives, analyze performance data, and iterate on strategies to maximize growth opportunities.
  • Collaboration: Work closely with product management, sales, and customer success teams to ensure alignment on product offerings, customer feedback, and market demands.
  • Customer Insights: Gather and analyze customer feedback and insights to inform product development and refine marketing strategies.
  • Bias for Action: Foster a culture of urgency and proactivity within the team, ensuring quick turnaround on initiatives without sacrificing quality.
  • Flawless Execution: Take ownership of all marketing initiatives, ensuring that campaigns are executed seamlessly and on schedule, with a keen eye for detail.

 

What We’re Looking For:

 

  • Bachelor’s degree in Marketing, Business, or related field;
  • 6+ years of experience in product marketing, preferably in a growth-oriented environment.
  • Proven track record of successfully launching and marketing products.
  • Strong analytical skills with the ability to interpret data and derive actionable insights.

The posted pay range represents the anticipated low and high end of the compensation for this position and is subject to change based on business need. To determine a successful candidate’s starting pay, we carefully consider a variety of factors, including primary work location, an evaluation of the candidate’s skills and experience, market demands, and internal parity.
For roles with on-target-earnings (OTE), the pay range includes both base salary and target incentive compensation. Target incentive compensation for some roles may include a ramping draw period. Compensation is higher for those who exceed targets. Candidates may receive more information from the recruiter.

Pay Range

$123,750$237,000 USD

What the Team is Saying

Anna
Roshni
Brian
 Adamas Victória
Jordan
The Company
HQ: Palo Alto, CA
3,000 Employees
Hybrid Workplace
Year Founded: 2015

What We Do

Navan is the all-in-one super app that makes travel and expense easy so you can focus on being there, not getting there. Say goodbye to spending hours on the phone trying to change your flight or saving stacks of receipts to manually input expenses. From EAs and finance teams to travel managers and employees, Navan empowers people to focus on the things that matter most to them — all while providing companies with real-time visibility, savings, and control.

Navan’s investors include visionaries like Andreessen Horowitz, Lightspeed Ventures, Greenoaks, Zeev Ventures, and entrepreneurs Lee Fixel, Adam Bain, and Elad Gil. In Oct 2022, Navan announced its Series G upround at a post-money valuation of $9.2B to help accelerate future growth plans.

In April 2023, Navan expanded in the Indian market with the acquisition of Tripeur, a modern, people-centric corporate travel and expense management company. The group’s fifth acquisition in under two years, Tripeur joined the Navan Group alongside Spanish meetings and events specialists, Atlanta Events & Corporate Travel Consultants; Berlin-based modern travel management company, Comtravo; leading Scandinavian travel agency Resia AB; and London-based high-touch TMC, Reed & Mackay.

Why Work With Us

At Navan, we’re never satisfied with the status quo, and we know breakthrough ideas come from diverse perspectives. We are committed to cultivating a workplace that reflects the diversity of the customers we serve while fostering leadership and innovation.

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Navan Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

In-person connections is the foundation of Navan, the connections forged through face-to-face interactions improve company culture and what we can achieve together. We operate on a hybrid working model, which we define as three days a week in-office.

Typical time on-site: 3 days a week
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