Our purpose
Here at Datacom we connect people and technology in order to solve challenges, create opportunities and discover new possibilities for the communities we live in
About the Role
The purpose of the Senior Product Marketing Manager is to partner with Product teams to ensure our products are understood, adopted, and loved by our customers. You’ll ensure our products are shaped by research, backed by commercial analysis, positioned clearly and have a smooth entry to market, then work with Product and Marketing to drive uptake and improve over time.
Working with Product, Marketing and Customer teams, plus Technology, Partnership and GTM, you’ll build compelling customer value propositions to meet our customer’s needs, drive utilisation, and improve the customer experience throughout their journey.
You’ll collaborate with the GTM Leads to inform the go-to-market strategy, create impactful messaging, and produce enablement that arms Sales, Support and Success teams with the information and direction they need to deliver and drive optimization of products efficiently to our customers. Through data, qualitative research and constant feedback loops, you’ll continue to drive adoption and enhance customer experience well beyond launch.
What you’ll bring
- Proven experience in the creation and development of product strategy, positioning, and messaging.
- A solid track record launching technology products and implementing adoption strategies resulting in maximum feature uptake.
- Proficient at managing internal & external stakeholders with proven ability to influence outcomes at all levels from individual contributor to executive level leader.
- Proven ability to influence outcomes at all levels from individual contributor to executive level leader.
- Strong technical background with the ability to quickly develop deep product knowledge and communicate the business values internally, to sales teams, to customers and to industry influencers and journalists.
Responsibilities
- Work closely with customers, product managers, data, design, research, engineering teams and other stakeholders to undertake customer and competitor research to form a deep understanding of customer problems, uncover new product value propositions in line with the business vision, help influence product requirements, prioritise market needs and communicate the product roadmap.
- Use research insights, internal data and market research to develop messaging, positioning, pricing and packaging to differentiate our products in market.
- Contribute to go-to-market activities from strategy to execution in partnership with Product Managers and be the glue between marketing and product.
- Lead and improve adoption of products, tools and experiences ensuring they continue to meet agreed usage metrics.
- Mentor product teams on how to productise, price, position and take their products to market.
- Lead through influence, building rapport and with senior stakeholders to get buy-in and ensure SaaS Product objectives are prioritised in business plans and key programs of work
Why you want to join us
Datacom is one of Australia and New Zealand’s largest suppliers of Information Technology professional services. We have managed to maintain a dynamic, agile, small business feel that is often diluted in larger organisations of our size. It's our people that give Datacom its unique culture and energy that you can feel from the moment you meet with us.
We care about our people and provide a range of perks such as social events, chill-out spaces, remote working, flexi-hours and professional development courses to name a few. You’ll have the opportunity to learn, develop your career, connect and bring your true self to work. You will be recognised and valued for your contributions and be able to do your work in a collegial, flat-structured environment.
We operate at the forefront of technology to help Australia and New Zealand’s largest enterprise organisations explore possibilities and solve their greatest challenges, so you will never run out of interesting new challenges and opportunities.
We want Datacom to be an inclusive and welcoming workplace for everyone and take pride in the steps we have taken and continue to take to make our environment fun and friendly, and our people feel supported.
Requirements
Benefits
Skills Required
- Proven experience creating and developing product strategy, positioning, and messaging
- Track record launching technology products and implementing adoption strategies to maximise feature uptake
- Ability to manage and influence internal and external stakeholders across levels, including executives
- Strong technical background with ability to quickly learn product details and communicate business value
Datacom Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Datacom and has not been reviewed or approved by Datacom.
-
Healthcare Strength — Healthcare support includes complimentary health insurance packages in Australia and New Zealand alongside employee assistance programs. Wellbeing resources and on‑site meditation rooms are highlighted as part of the offering.
-
Wellbeing & Lifestyle Benefits — Flexible and remote work support, plus discounts on gyms, travel, and selected retailers, are prominently featured. The package emphasizes work–life balance and lifestyle support alongside core benefits.
-
Flexible Benefits — Flexible working is promoted across locations, with hybrid/remote arrangements positioned as standard practice where feasible. Benefits are framed as locally tailored by country and business unit, reflecting adaptability to context.
Datacom Insights
What We Do
Datacom is Australasia's largest home-grown tech company. Drawing on the experience of over 6500 staff in 24 locations around the globe, we work with a full range of clients, from small start-ups through to government agencies and multinational corporations, to explore and extract the hidden value in their systems. We bring together over half a century of know-how, the right technology and the knowledge and creativity of our people, to deliver sustainable solutions to our customers’ greatest challenges. With our team of dedicated professionals, we work with leading partners to deliver the solutions that are right for our customers – that solve their issues and enhances their businesses. We design, build and run IT systems and processes across operations, cybersecurity, cloud, digital platforms, payroll and enterprise applications. We deliver customer care services and operate mission-critical infrastructure with best-in-class data centre facilities – Datacom delivers on the promise: practical imagination.
.png)
