Senior Product Marketing Manager, Strategic Positioning | Housing

Posted 25 Days Ago
New York City, NY
In-Office
170K-210K Annually
Senior level
Artificial Intelligence • Healthtech • Machine Learning • Natural Language Processing • Real Estate
EliseAI - an AI startup automating complex housing and healthcare systems by deeply integrating AI agents into workflows
The Role
The Senior Product Marketing Manager will develop go-to-market strategies, shape product positioning, and create messaging to enhance customer understanding and drive product adoption across EliseAI's offerings.
Summary Generated by Built In

About EliseAI

At EliseAI, we're improving the industries that matter most: housing and healthcare. Everyone needs a place to live and access to quality healthcare, yet both are often harder to secure than they should be.
By integrating AI agents deeply into existing workflows, we make them more efficient, reduce costs, and improve the experience for everyone.

  • Housing: We simplify how renters tour apartments, sign leases, submit maintenance requests, and stay connected with their property team—bringing everything they need for their home into one place.

  • Healthcare: We make it easy to schedule appointments, complete intake forms, and we help patients communicate with providers, so everyone can focus on health instead of paperwork.

With EliseAI, organizations reduce manual work, improve accessibility, and deliver a seamless experience across essential services. We recently raised a $250 million Series E round led by Andreessen Horowitz to accelerate this mission.

About the Role
A new product marketing initiative within EliseAI is building, disseminating, and evolving the core strategic positioning of our brand, identity, product suite, and individual products. Coordinating between product, strategic operations, and other marketing verticals, this team is the nexus that provides the inputs to many GTM and marketing functions.

As Senior Product Marketing Manager, Strategic Positioning, you will be critical to shaping these inputs. As we fully determine our mature brand and product positioning, your work will directly influence how customers understand the identity of EliseAI and our products.

You’ll develop and execute go-to-market strategies, crystallize EliseAI’s unique advantages in a crowded AI marketplace, and craft messaging. This role owns real outcomes and shapes product marketing as EliseAI scales.
Key Responsibilities

  • Develop and execute comprehensive go-to-market plans that include product positioning, messaging, and launch strategies alongside Demand Generation and other key product and business functions to drive successful product introductions and growth

  • Conduct market research to understand customer needs, market trends, and competitive landscape, translating insights into actionable positioning

  • Help define the long-term positioning of EliseAI in the housing market, shaping how we differentiate across our full product suite

  • Closely track frequent feature releases and product upgrades, and own messaging and communications in a way that makes value clear and drives adoption at scale

  • Create clear and compelling product-level messaging that resonates with target audiences and reflects the latest market intelligence and competitive positioning across all products and features

  • Collaborate closely with product, engineering, sales, and customer success teams to align product strategies and ensure a cohesive approach to marketing products

  • Lead the development of marketing materials, including product collateral, sales tools, presentations, and case studies, to support product and feature launches and ongoing marketing efforts for all product updates and feature releases

  • Partner with Sales Enablement to equip the sales team with tools, training, and materials that enable them to effectively sell and promote products

  • Build and maintain relationships with key stakeholders to gather feedback and inform framing - staying close to the grassroots is imperative

Move at rocket speed, build something massive.

We're scaling fast, solving real client problems with precision and ambition. Here, you own your impact—full autonomy, no micromanagement, no fluff. We hire the best, expect the best, and give you the masterclass of your career. It's hard, it's intense, and it's the most rewarding work you'll ever do. If you're hungry, driven, and ready to build something massive, climb aboard.

Requirements

  • 6+ years of experience in B2B technology product marketing as a hands-on individual contributor and manager with a proven track record of driving market penetration, product adoption and growth

  • Demonstrated ability to shape product positioning and messaging, lead successful product launches, and drive ongoing marketing initiatives across the product lifecycle

  • Proven ability to distill complex technical concepts into clear, concise, and engaging narratives that resonate with target audiences

  • Excellent communication skills across written, verbal, and visual mediums, with the ability to collaborate effectively with cross-functional teams (Product, Engineering, Sales) and stakeholders

  • Track record of successfully managing multiple projects simultaneously and working independently to meet deadlines

  • Willingness to work in person at our office 4-5 days a week

Why Join

Growth and impact. It’s not often that you can get in on the ground floor of a funded (unicorn!) startup that’s scaling so fast. That means that instead of following a playbook, you’ll be writing it. Every single day you will be challenged to identify how we can scale and execute on it. You’ll learn what works when you succeed and what doesn’t when you fail. Either way, the rest of the team will be here to support you.

Benefits

In addition to the growth and impact you’ll have at EliseAI, we offer competitive salaries along with the following benefits:

  • Equity in the company in the form of stock options

  • Medical, Dental and Vision premiums covered at 100%

  • Fully paid parental leave

  • Commuter benefits

  • 401k benefits

  • Monthly fitness stipend

  • A collaborative in-office environment with an open floor plan, fully stocked kitchen, and company-paid lunch

  • Fun company social events through our Elise and the City program

  • Unlimited vacation and paid holidays

  • We'll cover relocation packages and make the move exciting, not painful!

Job Compensation Range

The salary range for this role is $170,000 - $210,000. EliseAI offers a competitive total rewards package which includes base salary, equity, and a comprehensive benefits & perks package. Exact compensation is determined based on a number of factors including experience, skill level, location and qualifications which are assessed during the interview process. Additional details about total compensation and benefits will be provided by our Recruiting Team during the hiring process.

EliseAI provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Please note that employment with EliseAI is on an "at-will" basis, which means that either the employee or the company may terminate the employment relationship at any time, with or without cause or notice.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

If you need assistance and/or a reasonable accommodation in the application or recruiting process due to a disability, please contact us at [email protected]

What the Team is Saying

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The Company
HQ: New York, NY
360 Employees
Year Founded: 2017

What We Do

EliseAI builds vertical AI agents for housing and healthcare — sectors that together make up nearly 40% of household spending.

These agents automate high-volume workflows like leasing, maintenance, renewals, and patient intake, helping organizations cut costs, improve efficiency, and deliver better experiences.

How does it work?
EliseAI integrates directly into operational workflows:

Housing: Manages leasing, maintenance, renewals, billing, and resident communication.

Healthcare: Handles intake, scheduling, call-center operations, and patient follow-up.

Unlike traditional chatbots that only answer questions, EliseAI agents complete full workflows end-to-end — from scheduling and payments to work orders and record updates.

We’re building a future of fully autonomous buildings and healthcare systems, similar to autonomous cars. Our technology takes on the repetitive, manual tasks that slow teams down, allowing them to monitor, decide, and act through AI. This reduces operational overhead while empowering people to focus on higher-value work.

Right now, we're in the process of expanding our offerings from the multifamily industry to encompass more industries, including healthcare. We're seeking founder-minded candidates to join our fast-paced environment and tight-knit team committed to making a positive impact. Discover opportunities: https://www.eliseai.com/careers

Why Work With Us

We think big and build tech to create a positive impact on the world. You will have the chance to join a fast-paced environment and tight-knit team committed to making a positive impact with lots of opportunity to have a huge influence and build new products!

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EliseAI Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

We are a fully in-office company with a beautiful new office located at E 33rd Street and Park Ave. Our employees work in person 4-5 days per week.

Typical time on-site: Not Specified
Company Office Image
HQNew York, NY
Chicago
Boston, Massachusetts
San Francisco, California
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