Senior Product Marketing Manager, Solutions

Posted 7 Days Ago
Be an Early Applicant
7 Locations
Hybrid
5-7 Years Experience
Information Technology • Software
We empower all teams to deliver and control their software.
The Role
The Senior Product Marketing Manager at LaunchDarkly will define go-to-market strategies for integrations, orchestrate execution across teams, develop messaging based on research, and educate the sales team about platform integrations. This role requires strong communication and relationship-building skills and a focus on leveraging data to guide decisions.
Summary Generated by Built In

About the Job: 

LaunchDarkly is looking for a Senior Product Marketing Manager, Solutions to help drive our mission to empower all teams to deliver, control, and measure their software through feature management. You will work closely with our product management and cross-functional partners to bring new solutions to market that integrate with other industry leading platforms.

In this role, you will become a cross-functional leader and subject matter expert for LaunchDarkly’s integrations with industry leading platform such as Snowflake and Datadog —uniting marketing, revenue, and product teams to drive results. Accuracy, an eye for quality, and the ability to grasp and link technical products and features to customer pain points and business benefits are crucial. 

Responsibilities:

  • Help define the go-to-market strategy for LaunchDarkly + 3rd Party Integrations while influencing the overall framework for bringing new integrations to market.

  • Orchestrate go-to-market execution, working cross-functionally with product, marketing, and revenue teams to align on activities.

  • Develop platform integration positioning and competitively unique messaging based on user research, market insights, and product knowledge.

  • Leverage data to identify opportunities, guide decisions, and measure the performance of go-to-market activities.

  • Develop a platform integration education track for the LaunchDarkly sales team.

Qualifications:

  • 5+ years of product marketing or customer facing role in a technical capacity at a B2B SaaS company

  • Exceptional written communication skills and ability to synthesize complex information into clear and concise presentations and plans.

  • Experience presenting to strategic and executive teams.

  • Demonstrated track record of building successful go-to-market programs and campaigns.

  • Ability to build relationships and influence across all levels of the organization.

  • Preferred: Experience as a Technical Sales Engineer for a B2B SaaS company selling their platform to large enterprises.

Pay:

Target pay range for a Level P4 in San Francisco/Bay Area: $165,000 - $194,000* 

*Restricted Stock Units (RSUs), health, vision, and dental insurance, and mental health benefits in addition to salary.

LaunchDarkly operates from a place of high trust and transparency; we are happy to state the pay range for our open roles to best align with your needs. Exact compensation may vary based on skills, experience, degree level, and location.

About LaunchDarkly:

Modern software delivery was supposed to be the foundation for a thriving digital business but reality has proven otherwise. Slow, inefficient development cycles, costly outages, and fragmented customer experiences are preventing developers from building their best software. The LaunchDarkly platform helps developers innovate on new features faster while protecting them with a safety valve to instantly rewind when things go wrong. Developers can target product experiences to any customer segment and maximize the business impact of every feature. And by gradually rolling out new application components, they escape nightmare "big-bang" technology migrations. 

The LaunchDarkly platform was built to guide engineers to the next frontier of DevOps by:

  • Improving the velocity and stability of software releases, without the fear of end customer outages

  • Delivering targeted experiences by easily personalizing features to customer cohorts

  • Maximizing the business impact of every feature through the ability to experiment and optimize

  • Coordinating the release and optimization of software to provide consistent experiences across mobile platforms and device types

  • Improving the effectiveness and productivity of engineering teams, by providing insights into engineering cadence and stability

At LaunchDarkly, we believe in the power of teams. We're building a team that is humble, open, collaborative, respectful and kind. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, or disability status. LD invites any applicant to review our written Affirmative Action Plan. To do so, contact People Ops at [email protected].

Do you need a disability accommodation?

Fill out this accommodations request form and someone from our People Operations team will contact you for assistance. 

The Company
HQ: Oakland, CA
500 Employees
Remote Workplace
Year Founded: 2014

What We Do

LaunchDarkly isn’t just a leader in feature management — it’s the first scalable feature management platform. Feature management allows development teams to innovate faster by fundamentally transforming how software is delivered to customers. With the ability to gradually release new software features to any segment of users on any platform, DevOps teams can standardize safe releases at scale, accelerate their journey to the cloud and collaborate more effectively with business teams.

Today, LaunchDarkly deploys peaks of 20 trillion feature flags a day, and that number continues to grow. Founded in 2014 in Oakland, California by Edith Harbaugh and John Kodumal, LaunchDarkly has been named on the Forbes Cloud 100 list, InfoWorld’s 2021 Technology of the Year list, and the Enterprise Tech 30 list.

At LaunchDarkly, we believe in the power of teams. We're building a team that is humble, open, collaborative, respectful and kind. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, or disability status.

Why Work With Us

We're Oakland-based but Remote-first and have one of the few women CEOs in our industry.

Top reasons to work at LaunchDarkly:
Great work/life balance and unlimited PTO, Awesome culture and human-centric values, Product is a "Need to have": Category leader in Feature Management, Competitive Pay and Healthcare Benefits, Pre-IPO Stock

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