Senior Product Marketing Manager - Serverless

Posted 10 Days Ago
Be an Early Applicant
Hiring Remotely in Portugal
Remote
53K-84K Annually
Senior level
Cloud • Security • Software • Generative AI
Elastic, the Search AI Company, helps everyone find the answers they need in real time, using all their data, at scale.
The Role
Lead product marketing for Elastic Serverless aimed at developers and SREs. Own GTM strategy, craft technical messaging and developer-focused content (blogs, videos, tutorials), enable field with training and playbooks, build partner and developer relationships, coordinate product launches, collaborate with Product/Engineering/Community, and represent Elastic at events and webinars.
Summary Generated by Built In

Elastic, the Search AI Company, enables everyone to find the answers they need in real time, using all their data, at scale — unleashing the potential of businesses and people. The Elastic Search AI Platform, used by more than 50% of the Fortune 500, brings together the precision of search and the intelligence of AI to enable everyone to accelerate the results that matter. By taking advantage of all structured and unstructured data — securing and protecting private information more effectively — Elastic’s complete, cloud-based solutions for search, security, and observability help organizations deliver on the promise of AI.

What is the job:

We're looking to add a new node to the Product Marketing cluster, focusing on Elasticsearch & AI. In this role, you will be a trusted technical marketing partner to the product leads, working closely on jointly defining the outbound strategy and go-to-market for the Elastic Serverless platform to developers and technical decision makers. To be successful you will have experience marketing to technical audiences and need to become comfortable with the technical aspects of Elastic’s products and solutions, including search, vector database, and AI, the markets they play in, as well as, the creative aspects of positioning technology through messaging and narratives that are compelling, authentic, and differentiated!

What you will be doing:
  • Act as a technical product marketing lead for Elastic Serverless, and take ownership of the strategy to drive awareness and market penetration of key capabilities o
  • Serve as an internal authority on the developer and SRE personas
  • Craft compelling, technical and differentiated outbound product messaging and content (like blogs, videos, tutorials, web pages, webinars that resonate with developers)
  • Enable the field on our solutions, through training and content (e.g. pitch decks and playbooks.)
  • Build and implement plans to reach and champion relationships with our developer and technology partner ecosystem.
  • Plan and implement product launches (with operational marketing teams), including creating launch materials and content to support and coordinate with team members
  • Build a positive partnership with peers in Product Management, Engineering and Community to effectively launch new features and products and engage with users
  • Attend and present at Elastic events, third party trade shows and other events to help showcase our products to technical audiences.
What you Bring:
  • 5-7 years of experience in product marketing in a technical environment.
  • Proven track record of effectively marketing technical products to developers or technical audiences.
  • Curiosity about the “how” of technology to tell compelling stories about the “why”
  • Ability to work in a very cross functional role, with a highly distributed team
  • Experience driving a GTM and crafting high quality assets
  • Be a spokesperson for product capabilities and Elastic at large for internal and external audiences - including webinars, trainings, and analyst briefings
  • Excellent spoken and written communication skills
Bonus
  • Direct experience with developers, and audiences that build applications
  • Product marketing experience with technical AI, SaaS or infrastructure products preferred
  • Experience crafting engaging content for developers, including blog posts, decks, videos, etc.
  • Comfortable marketing to technical leaders
  • Familiarity with Elasticsearch, Elastic Platform or our solutions

Compensation for this role is in the form of base salary.  This role does not have a variable compensation component.  

At Elastic, our compensation philosophy aims to provide fair, competitive and transparent remuneration. Salary ranges are established based on a combination of external market benchmarks, internal pay equity considerations, and the responsibilities and complexity associated with each role. This approach helps ensure consistency across comparable roles while remaining competitive within the relevant labour markets.

The final compensation offered within the applicable range will be determined based on several objective factors, including relevant professional experience, level of skills and expertise, alignment with the role requirements, and the overall scope and complexity of the position.

The typical starting salary range for this role is:
€53.200€84.200 EUR
Additional Information - We Take Care of Our People

As a distributed company, diversity drives our identity. Whether you’re looking to launch a new career or grow an existing one, Elastic is the type of company where you can balance great work with great life. Your age is only a number. It doesn’t matter if you’re just out of college or your children are; we need you for what you can do.

We strive to have parity of benefits across regions and while regulations differ from place to place, we believe taking care of our people is the right thing to do.

  • Competitive pay based on the work you do here and not your previous salary
  • Health coverage for you and your family in many locations
  • Ability to craft your calendar with flexible locations and schedules for many roles
  • Generous number of vacation days each year
  • Increase your impact - We match up to $2000 (or local currency equivalent) for financial donations and service
  • Up to 40 hours each year to use toward volunteer projects you love
  • Embracing parenthood with minimum of 16 weeks of parental leave

Different people approach problems differently. We need that. Elastic is an equal opportunity employer and is committed to creating an inclusive culture that celebrates different perspectives, experiences, and backgrounds. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, pregnancy, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, disability status, or any other basis protected by federal, state or local law, ordinance or regulation.

We welcome individuals with disabilities and strive to create an accessible and inclusive experience for all individuals. To request an accommodation during the application or the recruiting process, please email [email protected]. We will reply to your request within 24 business hours of submission.

Applicants have rights under Federal Employment Laws, view posters linked below: Family and Medical Leave Act (FMLA) Poster; Pay Transparency Nondiscrimination Provision Poster; Employee Polygraph Protection Act (EPPA) Poster and Know Your Rights (Poster)

Elasticsearch develops and distributes technology and information that is subject to U.S. and other countries’ export controls and licensing requirements for individuals who are located in or are nationals of the following sanctioned countries and regions: Belarus, Cuba, Iran, North Korea, Syria, or Russia, including the Ukrainian territories annexed by Russia (The Crimea region of Ukraine, The Donetsk People's Republic (DNR), The Luhansk People's Republic (LNR), Kherson or Zaporizhzhia). If you are located in or are a national of one of the listed countries or regions, an export license may be required as a condition of your employment in this role. Please note that national origin and/or nationality do not affect eligibility for employment with Elastic.

Please see here for our Privacy Statement.

Skills Required

  • 5-7 years of experience in product marketing in a technical environment.
  • Proven track record of marketing technical products to developers or technical audiences.
  • Curiosity about technology to explain technical how and strategic why.
  • Ability to work cross-functionally with a highly distributed team.
  • Experience driving go-to-market (GTM) strategies and crafting high-quality marketing assets.
  • Act as a spokesperson for product capabilities including webinars, trainings, and analyst briefings.
  • Excellent spoken and written communication skills.
  • Direct experience engaging with developer audiences (blogs, tutorials, videos).
  • Product marketing experience with technical AI, SaaS, or infrastructure products.
  • Comfortable marketing to technical leaders and SRE personas.
  • Familiarity with Elasticsearch, Elastic Platform, or Elastic Serverless.
  • Experience building developer and technology partner ecosystems.

Elastic Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Elastic and has not been reviewed or approved by Elastic.

  • Fair & Transparent Compensation Pay is considered competitive across many technical and go‑to‑market roles and compares well within its peer group. Strong equity components and benefits bolster perceived total compensation.
  • Healthcare Strength Health coverage is described as fully paid for employees and families in many locations, which is unusually generous among tech firms. Comprehensive medical, dental, and vision coverage is emphasized in official materials.
  • Parental & Family Support A minimum of 16 weeks of paid parental leave is offered globally, with additional family‑formation support. These policies are positioned as core elements of the package.

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The Company
HQ: San Francisco, CA
3,222 Employees
Year Founded: 2012

What We Do

Elastic, the Search AI Company, enables everyone to find the answers they need in real time, using all their data, at scale — unleashing the potential of businesses and people. The Elastic Search AI Platform, used by more than 50% of the Fortune 500, brings together the precision of search and the intelligence of AI to enable everyone to accelerate the results that matter. By taking advantage of all structured and unstructured data — securing and protecting private information more effectively — Elastic’s complete, cloud-based solutions for search, security, and observability help organizations deliver on the promise of AI.

Why Work With Us

Free and open isn’t just how we build our products, it’s how we build our culture. We value creativity and mobility, so you can grow how (and where) you want to… and be happier at work.

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