About Zscaler
Serving thousands of enterprise customers around the world including 45% of Fortune 500 companies, Zscaler (NASDAQ: ZS) was founded in 2007 with a mission to make the cloud a safe place to do business and a more enjoyable experience for enterprise users. As the operator of the world’s largest security cloud, Zscaler accelerates digital transformation so enterprises can be more agile, efficient, resilient, and secure. The pioneering, AI-powered Zscaler Zero Trust Exchange™ platform, which is found in our SASE and SSE offerings, protects thousands of enterprise customers from cyberattacks and data loss by securely connecting users, devices, and applications in any location.
Named a Best Workplace in Technology by Fortune and others, Zscaler fosters an inclusive and supportive culture that is home to some of the brightest minds in the industry. If you thrive in an environment that is fast-paced and collaborative, and you are passionate about building and innovating for the greater good, come make your next move with Zscaler.
Zscaler has an incredible story to tell, and our Marketing team is committed to sharing it in compelling and expressive ways. Our storytellers, analysts, strategists, and designers are attentive and dedicated to teaching our audience to think about cybersecurity like they never have before. You’ll collaborate with diverse, creative people around the globe to hone the Zscaler brand, increase awareness and demand, support partnerships, and drive home big wins for the world’s cloud security leader and our customers worldwide.
We’re looking for an experienced Senior Product Marketing Manager - Industry Solutions to join our Marketing team. In this role, you will lead the go-to-market strategy for Zscaler’s solutions across key industries such as Financial Services, Healthcare, Manufacturing, Government, and Retail. Reporting to the Director of Product Marketing, you will be responsible for:
- Crafting differentiated industry-specific messaging and narratives that address unique priorities, compliance needs, and challenges across target verticals
- Developing tailored industry solution plays, sales motions, and competitive positioning to empower sales teams in driving pipeline growth and closing deals
- Producing customer-facing content such as whitepapers, case studies, presentations, and blogs that reinforce Zscaler’s thought leadership in specific industries
- Enabling sales teams and executives with vertical-focused training, talk tracks, customer references, and compelling collateral
- Monitoring industry trends, customer needs, and competitor strategies to ensure Zscaler’s go-to-market efforts remain innovative and aligned with market demand
What We’re Looking for (Minimum Qualifications)
- 6+ years of experience in Product Marketing, Industry Marketing, or GTM roles, ideally within cybersecurity, networking, or enterprise B2B software
- Deep expertise in at least one key vertical (e.g., Financial Services, Healthcare, Manufacturing, Government) with the ability to translate complex technology into relevant industry narratives
- Proven track record of designing and executing impactful industry-specific campaigns, content, and enablement programs
- Strong storytelling, communication, and influencing skills, with experience collaborating across functions and presenting to senior leaders
- Analytical mindset with demonstrated experience using data to drive decisions and refine strategies; Bachelor’s degree required
What Will Make You Stand Out (Preferred Qualifications)
- MBA or equivalent experience preferred
- Proven ability to represent your organization in customer conversations, analyst briefings, and industry events
- Strong writing, proofreading, and project management skills
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Zscaler’s salary ranges are benchmarked and are determined by role and level. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations and could be higher or lower based on a multitude of factors, including job-related skills, experience, and relevant education or training.
The base salary range listed for this full-time position excludes commission/ bonus/ equity (if applicable) + benefits.
At Zscaler, we are committed to building a team that reflects the communities we serve and the customers we work with. We foster an inclusive environment that values all backgrounds and perspectives, emphasizing collaboration and belonging. Join us in our mission to make doing business seamless and secure.
Our Benefits program is one of the most important ways we support our employees. Zscaler proudly offers comprehensive and inclusive benefits to meet the diverse needs of our employees and their families throughout their life stages, including:
- Various health plans
- Time off plans for vacation and sick time
- Parental leave options
- Retirement options
- Education reimbursement
- In-office perks, and more!
Learn more about Zscaler’s Future of Work strategy, hybrid working model, and benefits here.
By applying for this role, you adhere to applicable laws, regulations, and Zscaler policies, including those related to security and privacy standards and guidelines.
Zscaler is committed to providing equal employment opportunities to all individuals. We strive to create a workplace where employees are treated with respect and have the chance to succeed. All qualified applicants will be considered for employment without regard to race, color, religion, sex (including pregnancy or related medical conditions), age, national origin, sexual orientation, gender identity or expression, genetic information, disability status, protected veteran status, or any other characteristic protected by federal, state, or local laws. See more information by clicking on the Know Your Rights: Workplace Discrimination is Illegal link.
Pay Transparency
Zscaler complies with all applicable federal, state, and local pay transparency rules.
Zscaler is committed to providing reasonable support (called accommodations or adjustments) in our recruiting processes for candidates who are differently abled, have long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support.
Top Skills
What We Do
Serving thousands of enterprise customers around the world including 40% of Fortune 500 companies, Zscaler (NASDAQ: ZS) was founded in 2007 with a mission to make the cloud a safe place to do business. Zscaler accelerates digital transformation so enterprises can be more agile, efficient, resilient, and secure. The pioneering, AI-powered Zscaler Zero Trust Exchange™ platform protects thousands of enterprise customers from cyberattacks and data loss by securely connecting users, devices, and applications in any location.
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