Socure is building the identity trust infrastructure for the digital economy — verifying 100% of good identities in real time and stopping fraud before it starts. The mission is big, the problems are complex, and the impact is felt by businesses, governments, and millions of people every day.
We hire people who want that level of responsibility. People who move fast, think critically, act like owners, and care deeply about solving customer problems with precision. If you want predictability or narrow scope, this won’t be your place. If you want to help build the future of identity with a team that holds a high bar for itself — keep reading.
About the role
The Senior Product Marketing Manager for know-your-agent (KYA) products will develop and execute product marketing strategies to drive awareness, adoption, and growth for Socure’s workforce-focused solutions.
This role partners closely with product, sales, and marketing teams to define positioning, messaging, and go-to-market plans.
The Senior Product Marketing Manager leads market research, supports product launches, and ensures alignment between product capabilities and customer needs, with a specific focus on our newly built KYA product.
What you'll do
Develop product positioning, messaging, and value propositions that differentiate Socure’s KYA product in the market.
Lead the planning and execution of go-to-market strategies for new product launches and feature releases targeting identity verification use cases.
Conduct market, competitor, and customer research to inform product marketing strategies and content.
Collaborate with product, sales, and marketing teams to ensure consistent messaging and alignment across channels.
Create sales enablement materials, such as presentations, datasheets, and FAQs, tailored to verification solutions or related fields.
Track and analyze product and campaign performance metrics, providing insights and recommendations for optimization.
Develop customer-facing content, including case studies, blog posts, and product collateral, highlighting workforce product impact.
Gather feedback from customers and internal stakeholders to inform product improvements and marketing initiatives.
Champion Socure’s leadership competencies by fostering collaboration, adaptability, and a customer-centric mindset in all initiatives.
What you bring
Bachelor’s degree in Marketing, Business, Communications, or a related field.
5+ years of experience in product marketing, marketing, or a related field, preferably with experience in fraud or identity verification.
Strong written and verbal communication skills.
Analytical mindset with the ability to interpret data and market trends.
Project management and organizational abilities; able to manage multiple projects and adapt to shifting priorities.
Deep understanding of product marketing, go-to-market strategies, and sales enablement.
Collaboration and relationship-building skills across cross-functional teams.
Adaptability, curiosity, and a willingness to learn in a fast-paced environment.
Experience with fraud, identity, or related field is required with an preference for building 0-1 products
Socure is an equal opportunity employer that values diversity in all its forms within our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
If you need an accommodation during any stage of the application or hiring process—including interview or onboarding support—please reach out to your Socure recruiting partner directly.
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Skills Required
- Bachelor's degree in Marketing, Business, Communications, or related field
- 5+ years of experience in product marketing, marketing, or related field
- Experience with fraud, identity, or related field
- Preference for experience building 0-1 products
- Strong written and verbal communication skills
- Analytical mindset with ability to interpret data and market trends
- Project management and organizational abilities; manage multiple projects and adapt to priorities
- Deep understanding of product marketing, go-to-market strategies, and sales enablement
- Collaboration and relationship-building skills across cross-functional teams
- Adaptability, curiosity, and willingness to learn in a fast-paced environment
What We Do
Socure is the leading platform for digital identity trust. Its predictive analytics platform applies artificial intelligence and machine learning techniques with trusted online/offline data intelligence from email, phone, address, IP, device, velocity, and the broader internet to verify identities in real time. The company has more than 750 customers across the financial services, gaming, telecom, and e-commerce industries, including three of the top five banks, seven of the top 10 card issuers, three of the top MSBs, the top payroll provider, the top credit bureau, and over 100 of the largest and most successful FinTechs. Marquee customers include Chime, Varo Money, Public, Stash, and DraftKings. Socure has received numerous industry awards and accolades, including being named to Forbes America’s Best Startup Employers 2021, being awarded Best New Technology Introduced over the Last 12 Months – Data and Data Services at the 2020 American Financial Technology Awards (AFTAs), being ranked number 70 in Deloitte’s Technology Fast 500™, being listed as a Gartner Cool Vendor, being recognized by Forbes as one of the Top 25 Machine Learning Startups to Watch, being named to CB Insights: The FinTech 250, and being awarded Finovate’s Award for Best Use of AI/ML, to name a few.
Why Work With Us
Socure is a critical part of the infrastructure of the digital economy and what we do is critical to ensure the safety of anyone doing any sort of business on the internet. Because of our technology digital identity theft will be eradicated and more people will be included in the digital economy than ever before.
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