Senior Product Marketing Manager, Compliance Solutions

Posted 3 Days Ago
Be an Early Applicant
3 Locations
In-Office
Senior level
Software
The Role
Lead product marketing for compliance solutions serving law firms and other professional services firms. Own positioning, competitive strategy, governed AI messaging, go-to-market planning, pricing and packaging input, complex launches, seller enablement, thought leadership, analyst and press relations, reference programs, and performance measurement. Partner cross-functionally with Product, Sales, Marketing, Pricing, and post-sales teams while using client feedback, win/loss data, and pipeline metrics to shape strategy and roadmap influence.
Summary Generated by Built In

Sr. Product Marketing Manager, Compliance Solutions

Location: Palo Alto, CA or NYC or Charlotte, NC (hybrid preferred)


Intapp (NASDAQ: INTA) is the leading AI platform for investment and professional services firms, helping them grow, manage risk, and run profitably. Intapp Conflicts, Intake, Terms, Walls, and Employee Compliance help firms accept new business faster, manage client risk more effectively, and ensure firmwide compliance with professional and regulatory obligations. Intapp Celeste, our AI-native agentic platform, automates firm workflows while enforcing the professional compliance and confidentiality standards these firms are held to. Together they put governed AI to work on the risk decisions firms make every day, at the speed the business expects.

You'll drive product marketing for Intapp's compliance solutions, primarily those for law firms while helping shape solutions for accounting, consulting, and financial services firms with similar obligations. You'll lead the positioning strategy for these areas, run launches, and design the enablement that makes sellers credible with general counsels, firm operations leaders, and the new business intake teams who own these decisions. Compliance is established, trusted, and deeply embedded in how firms operate; pairing it with agentic AI, new packages, and new pricing constructs is how we change what a firm expects from its risk technology. Expect the pace and ambiguity of an early-stage motion, backed by the distribution, client relationships, and data advantages of the category leader. This position is an individual contributor role reporting to a Director of Product Marketing.

You'll work where product strategy, positioning, and field activation meet: you set the direction for how risk and compliance buyers hear about Intapp, and you turn what the field learns back into differentiation, packaging, and roadmap influence.

What you will do

As a Sr. Product Marketing Manager, Compliance Solutions, you can expect to:


  • Lead positioning and differentiation for Intapp’s compliance solutions. Develop the positioning framework and persona narrative across the buying committee. Build outcome-led value propositions that connect to measurable risk reduction and faster acceptance, and pressure-test them with sellers, clients, and win/loss data rather than internal consensus.
  • Bring winning competitive stories to life. Synthesize the full competitive landscape into strategic implications, build the differentiated win narrative and the proof points behind it, collaborate with product on where to differentiate, and advise sellers on how to win.
  • Sharpen the governed AI narrative. No firm will let AI near a conflicts decision or an ethical wall without knowing how it is governed, audited, and explained. Own the story for how Intapp clears that bar, and equip sellers to handle the question before it becomes an objection.
  • Develop the go-to-market strategy. Design and execute multi-motion GTM plans across a five-product line, connect each to a business objective, and contribute to pricing and packaging end to end, including how the line is bundled, cross-sold, and priced with usage-based mechanics such as AI credits.
  • Orchestrate complex launches. Run multi-product releases across product, sales, marketing, and post-sales, and continuously improve reusable launch frameworks the rest of the team adopts. Scope solutions to gaps before they surface.
  • Design the enablement and readiness program. Build the curriculum and resources that make sellers and client success credible in a risk conversation, and measure effectiveness through usage, knowledge retention, and field feedback rather than training completion.
  • Be the external voice for the area. Drive Intapp's thought leadership point of view on firm risk and governed AI, own analyst relations and press narratives, build the reference program in a market where clients are private about risk, and partner with marketing on content strategy.
  • Design the measurement framework. Connect GTM activity to pipeline and revenue outcomes, identify where the motion is leaking, and act on it with minimal manager input.
  • Raise the bar around you. Contribute to a product marketing culture of peer-to-peer mentoring and knowledge sharing across discovery, positioning, and launch craft.

What you will need

Intapp is looking for intellectually curious, self-motivated professionals who like to get hands-on to contribute to the overall success of the business and their team. To apply for this Sr. Product Marketing Manager, Compliance Solutions role, you will ideally have:

  • 4+ years in B2B product marketing, solutions marketing, or a related GTM role in enterprise SaaS, including a product area whose positioning and launches you owned independently.
  • Risk and compliance domain expertise. Working fluency in why it matters, the consequences when something goes wrong, and who it matters to in professional and financial services firms. Enough credibility to hold a conversation with a general counsel or chief operations officer, not just to brief a seller about one.
  • Exceptional writing and storytelling. You can turn a governed AI capability and a multi-product commercial model into a clear, confident story for a risk buyer and a usable talk track for a seller.
  • Launch leadership. You've owned complex or multi-product launches across product, sales, marketing, and post-sales, and you've built frameworks that other people reused afterward.
  • Data-driven. You're comfortable working with GTM performance data, pipeline, win/loss, usage, and adoption metrics, and turning it into a clear recommendation rather than a dashboard. You'd sooner test a claim against the numbers than assert it, and you know which metric answers the question in front of you.
  • Seller EQ and empathy. You've built playbooks, battlecards, and objection handling that sellers actually adopted, and you check whether they land instead of assuming they do.
  • Client empathy. You spend time with clients directly, seek out unfiltered feedback and win/loss detail, and change your work based on what you find. You understand that a risk buyer is conservative by mandate, not by temperament, and you build narratives that respect that rather than argue with it.
  • Influence without authority across Product, Pricing, Sales, and Marketing, and the judgment to operate independently in an early-stage motion where priorities shift fast and the playbook is still being written.
  • Bachelor's degree required. Experience inside or selling to a law firm, or in risk and compliance technology, is a strong plus.

What you will gain

At Intapp, you'll get the opportunity to bring your talents and intellectual curiosity to create better outcomes for our people and our clients. You'll be part of a growing public company, with a modern work environment that's connected yet flexible and where your professional growth and well-being are top priorities. We'll collaborate and grow together, supporting each other in a positive, open atmosphere that fosters creativity, innovation, and teamwork.

Here, you will have the opportunity to:


  • Expand your skills: Unlock your potential with professional development opportunities supported by a community of experienced professionals. We offer reimbursement for training and continuing education to help you stay ahead in your career.
  • Enjoy where you work: Thrive in our modern, open offices designed to inspire creativity and collaboration. Our complimentary lunches and fully stocked kitchens ensure you have everything you need to stay energized throughout the day.
  • Support what matters most: Our comprehensive wellness and flexible time off programs and our benefits are designed to care for you and your family. Our family-formation benefits and support during your family-building journey ensure you have the resources you need when it matters most. We believe in giving back and supporting our communities with paid volunteer time off and a donation matching program for the causes you care about.

Join us and be a part of a collaborative and welcoming culture where your contributions are valued, and your professional growth is a priority. Together, we are building a company of long-term value that we can all be proud of.

#LI-JW1

Your actual base salary will be determined by factors such as relevant experience, geographic location, and internal equity. In addition to base salary, variable compensation and equity may also be included.

Intapp provides equal employment opportunities to all qualified applicants and will make hiring decisions without regard to race, color, sex, sexual orientation, gender identity or expression, religion, national origin or ancestry, age, disability, marital status, pregnancy, protected veteran status, protected genetic information, political affiliation, or any other characteristic protected by federal, state or local laws.

Please note: Intapp will not hire through text message, social media, or email alone. We will never extend a job offer unless you have been contacted directly by an Intapp recruiter and have participated in the interview process which will generally consist of 3 or more virtual or in person meetings. Please note that Intapp only uses company email addresses, which contain “@intapp.com” or “@dealcloud.com” to communicate with candidates via email. Intapp will never ask for financial information of any kind or for any payment during the job application process. We post all legitimate job openings on the Intapp Career Site at https://www.intapp.com/working-at-intapp/. If you believe you were a victim of such a scam, you may contact your local authorities. Intapp is not responsible for any claims, losses, damages, or expenses resulting from scammers.

Skills Required

  • 4+ years of experience in B2B product marketing, solutions marketing, or a related go-to-market role in enterprise SaaS
  • Experience independently owning positioning and launches for a product area
  • Risk and compliance domain expertise, particularly in professional and financial services firms
  • Exceptional writing and storytelling skills
  • Experience leading complex or multi-product launches across product, sales, marketing, and post-sales
  • Experience building reusable launch frameworks
  • Ability to analyze GTM performance data, pipeline, win/loss, usage, and adoption metrics
  • Experience creating seller enablement materials, playbooks, battlecards, and objection handling
  • Direct client engagement and ability to incorporate client and win/loss feedback
  • Ability to influence Product, Pricing, Sales, and Marketing without formal authority
  • Ability to operate independently in a fast-changing environment
  • Bachelor's degree
  • Experience inside or selling to a law firm
  • Experience in risk and compliance technology

Intapp Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Intapp and has not been reviewed or approved by Intapp.

  • Healthcare Strength — Medical coverage is described as comprehensive with multiple plan choices, including HMO, PPO, and HDHP options with company HSA funding. Employer-verified listings indicate strong healthcare offerings for employees and families.
  • Parental & Family Support — Paid parental leave provides substantial time for primary and secondary caregivers, and fertility support (e.g., via Carrot) is highlighted. These family-focused benefits appear alongside broader flexibility.
  • Leave & Time Off Breadth — Generous PTO, recognition of major regional holidays, and flexible or unlimited PTO on some teams indicate ample time away. The company also promotes a highly flexible work environment.

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The Company
HQ: Palo Alto, CA
600 Employees
Year Founded: 2000

What We Do

Intapp powers connected firms. Trusted by 1,600 of the world’s top private capital, investment banking, legal, accounting, and consulting firms, Intapp offers end-to-end, cloud-based connected firm management software built for the unique needs of partner-led firms. Intapp helps enhance collaboration, unleash collective knowledge, transform decision-making, and fuel success. Our products and services span the entire relationship lifecycle — from strategy through origination and execution — to drive optimal outcomes. For more information, visit intapp.com.

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