Senior / Product Marketing Executive (2yrs contract)

Posted 22 Days Ago
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Singapore City, SGP
In-Office
Senior level
Computer Vision • Hardware • Mobile • Software • Semiconductor
The Role
Lead end-to-end product lifecycle for the TV/AV category: market analysis, product planning, pricing, launches, go-to-market strategy, promotions, demand planning, SCM KPI management, and cross-functional collaboration with sales, trade marketing and online teams to drive category growth and sales.
Summary Generated by Built In

Position Summary

A Product Marketer in the TV/AV division will take ownership of the entire product lifecycle—from market analysis, product planning, and positioning to go-to-market strategy and sales promotions and sustenance. This role will be required to work closely with sales, and trade marketing teams to drive category growth and maintain Samsung’s leadership in the category

Role and Responsibilities

  • Product Ownership: Manage end-to-end product lifecycle including forecasting, pricing, channel strategy, positive contribution towards the achievement of key KPIs for assigned category.
  • Market Intelligence: Analyze consumer trends, competitor landscape, and conduct regular competitor product benchmarking to measure price index. Through these category insights, work with Senior PM to define winning product strategies.   
  • Launch Management: Drive product launches with full accountability for timelines, positioning, pricing and develop go-to-market plans.
  • Drive Sell-out & Promotion Management: On-going monitoring of sales situation and initiate programs to sustain sales and market share. Monitor program effectiveness.
  • Cross-Functional Collaboration: Partner with sales, trade marketing and marketing communications teams to execute promotional strategies and campaigns.
  • Online Drive: Work closely with online team to build campaigns and improvement plans to achieve online sales target.
  • Demand Planning & managing SCM KPIs: Work closely with SCM manager to ensure accurate sell-in/out forecast, healthy channel WOS and manage aging inventory.
  • Business Health : Work together with Senior PM to maintain overall  category health
  • Any other Ad Hoc duties and reporting

Skills and Qualifications

  • Bachelor’s degree in Business, Marketing, or a related field.
  • 1- 3 years of experience of marketing/product management in consumer electronics or fast-moving industries would be an advantage  
  • Highly organized, results-driven, and detail-oriented, with the ability to manage multiple priorities in a fast-paced environment.
  • Commercial acumen, analytical mindset, and a passion for technology and innovation.
  • Good business planning, project management and execution skills
  • Good communication, presentation and interpersonal skills
  • Able to strive in a face paced environment

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Skills Required

  • Bachelor's degree in Business, Marketing, or a related field
  • 1-3 years marketing/product management experience in consumer electronics or fast-moving industries
  • Highly organized, results-driven, and detail-oriented with ability to manage multiple priorities
  • Commercial acumen and analytical mindset
  • Passion for technology and innovation
  • Business planning, project management and execution skills
  • Good communication, presentation and interpersonal skills
  • Ability to thrive in a fast-paced environment

Samsung Electronics Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Samsung Electronics and has not been reviewed or approved by Samsung Electronics.

  • Parental & Family Support Paid parental leave of up to 14 weeks is offered in U.S. entities, alongside family‑building support, caregiver resources, and adoption assistance. Semiconductor sites note fully paid parental leave for eligible employees and targeted programs for pregnancy and infant care.
  • Leave & Time Off Breadth Generous PTO equivalent to about 20 days per year for full‑time U.S. employees, increasing with tenure, is paired with company holidays. Some entities also promote flexible time initiatives and paid volunteer time.
  • Retirement Support Semiconductor units publicly detail a 401(k) match with immediate vesting, and other U.S. entities highlight strong retirement support. Additional financial programs such as student‑loan repayment and charitable‑gift matching bolster long‑term savings.

Samsung Electronics Insights

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The Company
HQ: Suwŏn
145,454 Employees
Year Founded: 1969

What We Do

Samsung Electronics is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, medical devices, semiconductors and LED solutions. Samsung is also leading in the Internet of Things space through, among others, our Smart Home and Digital Health initiatives. Since being established in 1969, Samsung Electronics has grown into one of the world’s leading technology companies, and become recognized as one of the top 10 global brands. Our network now extends across the world, and Samsung takes great pride in the creativity and diversity of its talented people, who drive our growth.

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