Careem is building the Everything App for the greater Middle East, making it easier than ever to move around, order food and groceries, manage payments, and more. Careem is led by a powerful purpose to simplify and improve the lives of people and build an awesome organisation that inspires. Since 2012, Careem has created earnings for over 2.5 million Captains, simplified the lives of over 70 million customers, and built a platform for the region’s best talent to thrive and for entrepreneurs to scale their businesses. Careem operates in over 70 cities across 10 countries, from Morocco to Pakistan.
Role Overview
We’re seeking a Senior Product Manager to lead the development and growth of the monetization and advertising ecosystem within the Careem Super App. You will define the roadmap for in-app ad solutions, working at the intersection of product, engineering, commercial, and analytics to deliver scalable, high-impact tools and features that drive revenue without compromising user experience.
Key ResponsibilitiesDefine and own the end-to-end product vision and strategy for advertiser-facing tools and features within the Super App, ensuring alignment with broader business objectives.
Translate strategic goals into a clear product roadmap with well-prioritized features and experiments, balancing user experience with monetization impact.
Collaborate with the Commercial team to co-develop advertising packages and flexible pricing models (CPM, CPC, CPD) that meet the needs of diverse brand partners and agencies.
Partner with analytics to define success metrics, instrument tracking systems, and evaluate campaign and feature performance through rigorous experimentation.
Make informed decisions by balancing trade-offs between revenue generation and user-centric design principles, always advocating for long-term user value.
Facilitate strong cross-functional collaboration by working closely with engineers, designers, data scientists, and sales teams to ensure seamless execution of product initiatives.
Act as the single point of accountability for all ad product development and operations, ensuring timely delivery and alignment across departments.
Present product strategy, experiment results, and go-forward plans to leadership and key stakeholders, creating visibility and shared ownership across the organization.
Stay attuned to advertiser needs and market trends by gathering feedback and identifying feature enhancements that improve the partner experience and sales efficiency.
Bachelor’s degree in Engineering, Computer Science, Business, or Economics (MBA is a plus).
5–7 years of product management experience in digital advertising, B2B SaaS, or e-commerce platforms.
Strong technical acumen and experience working closely with engineering teams on scalable systems.
Deep understanding of ad measurement, targeting capabilities, and campaign performance metrics (CPM, CTR, CPC, ROI).
Strong analytical thinking and familiarity with A/B testing and data analysis.
Excellent stakeholder management and communication skills across technical and commercial functions.
Strategic mindset with a bias toward execution and delivering measurable impact.
Similar Jobs
What We Do
Careem is building the Everything App for the greater Middle East, making it easier than ever to move around, order food and groceries, manage payments, and more. Careem is led by a powerful purpose to simplify and improve the lives of people and build an awesome organisation that inspires. Since 2012, Careem has created earnings for over 2.5 million ride-hailing and delivery Captains, simplified the lives of over 50 million customers, and built a platform for the region’s best talent to thrive and for entrepreneurs to scale their businesses. Careem operates in over 70 cities across 10 countries, from Morocco to Pakistan. In 2019, Careem was acquired by Uber Technologies, Inc. In April 2023 we welcomed the global technology investor e& (formerly Etisalat) as a partner, following their investment in the Careem Everything App.
