At Optimove, we believe people are capable of more than a single job description. You’re not hired just to fill a position- you’re empowered to shape it, grow it, and make it your own.
We call this being Positionless.
And Positionless isn’t just our culture. It’s our product.
Optimove is the creator of Positionless Marketing, an AI-powered platform that gives every marketer the power to analyze, create, launch, and optimize independently. The result is faster execution, deeper personalization, and 88% greater campaign efficiency.
Recognized as a Visionary in Gartner’s Magic Quadrant, we partner with leading brands like Sephora, Staples, and Entain. Today, more than 500 Optimovers across NYC, London, Tel Aviv, Scotland, Brazil, Estonia, and beyond are building the future of marketing together, in an environment that actively encourages ownership and growth, with two out of every three managers promoted from within.
If you’re looking for a place where you can do more, be more, come grow with us.
This role is a rare combination of depth and breadth: you will own the product vision, strategy, and roadmap for our next-generation campaign execution engine — moving the platform from once-daily batch processing to continuous, near real-time execution at scale — alongside real-time triggered campaigns, and the marketer-facing command center where campaigns are planned, monitored, controlled, and analyzed. You own both the engine and the cockpit: the systems that decide and deliver, and the surfaces where marketers see what's running, what's working, and what to do next.
What You'll Do
- Lead product strategy and execution for Optimove's next-generation campaign execution engine: always-fresh audiences, on-time worldwide execution, last-minute campaign control, and continuous prioritization and exclusion decisioning.
- Lead the real-time triggered campaigns product: event-driven campaigns that respond to customer behavior in the moment, at scale.
- Own the marketer's daily command center and campaign analysis experience — where marketers plan, monitor, and control everything running on the platform and understand its performance and impact.
- Work closely with engineering and architecture teams on high-scale, event-driven distributed systems executing millions of customer-level decisions daily.
- Own problem discovery, requirements definition, and roadmap development; translate customer, market, and internal needs into clear technical requirements and KPIs.
- Drive cross-functional alignment with engineering, CSM, solutions engineering, and sales — and communicate the "why" behind every change before it ships.
- Work AI-first: use AI tools daily across discovery, requirements, and analysis — and help push the team's AI adoption further.
- 7+ years of B2B Product Management experience, ideally within SaaS, marketing technology, CRM, or platform/infrastructure products.
- Strong technical background — comfortable working with engineering on event streaming, real-time processing, distributed systems, scheduling and prioritization logic, and APIs.
- Demonstrated success building both platform-level backend products and user-facing experiences business users rely on daily — this role demands range.
- Strong analytical foundation: comfortable defining metrics, shaping analytics experiences, and reasoning about data quality and trust.
- Exceptional product discovery skills and the ability to turn ambiguous problems into structured, validated product directions — including direct discovery with enterprise clients.
- Direct, pragmatic communication and a passion for system-level thinking, scalability, and reliability.
You'll own the engine that executes every campaign on the Optimove platform and the surfaces where its value becomes visible to marketers every day. If you're excited about building mission-critical systems that serve live customers — and about making complex real-time systems feel clear and trustworthy to the people using them — let's talk.
Optimove is an equal opportunity employer. We consider all qualified applicants fairly, without regard to race, ethnicity, gender, age, religion, disability, sexual orientation, or any other characteristic protected by applicable law. If you require any adjustments during the recruitment process, please let us know.
By submitting this application, you agree that Optimove will process your personal data in accordance with applicable data protection laws, including GDPR. For details, see our Privacy Policy.
Skills Required
- 7+ years of B2B Product Management experience
- Experience within SaaS, marketing technology, CRM, or platform/infrastructure products
- Strong technical background with event streaming, real-time processing, distributed systems, scheduling and prioritization logic, and APIs
- Demonstrated success building both platform-level backend products and user-facing business experiences
- Strong analytical foundation; able to define metrics, shape analytics experiences, and reason about data quality and trust
- Exceptional product discovery skills, including direct discovery with enterprise clients
- Direct, pragmatic communication and passion for system-level thinking, scalability, and reliability
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