Senior Product Manager - Runescape

Posted 11 Days Ago
Be an Early Applicant
Cambridge, Cambridgeshire, England, GBR
In-Office
Senior level
Gaming • Software
The Role
Lead product strategy for RuneScape, define KPIs, prioritise roadmap, use player research and analytics to drive engagement, retention and monetisation, run A/B experiments, and collaborate across design, engineering, marketing and community teams.
Summary Generated by Built In

Location: Cambridge, UK – This position offers flexible working options, including predominantly remote work. Applicants should be based (or willing to relocate) within a comfortable commuting distance of our office to attend onsite as required.

Reporting to the Product Director, the successful candidate will play a pivotal role in shaping the future of RuneScape, balancing player experience with commercial success to deliver sustainable growth for the game.

Working closely with Design, Production, Analytics, Marketing, Engineering, Community Management, and Leadership, you'll define product strategy, identify opportunities through data and player insights, and lead initiatives that improve engagement, retention, monetisation, and player satisfaction.

This is a highly collaborative role requiring strategic thinking, analytical rigour, and a deep understanding of live-service games and player behaviour.

What you’ll be doing:

  • Own and evolve key areas of RuneScape's product strategy, aligning player value with business objectives to deliver sustainable growth for the game.
  • Define product goals, KPIs, and success metrics for major initiatives and content releases, giving every project a clear measure of success.
  • Identify growth opportunities through player research, behavioural analytics, experimentation, and market analysis, turning insight into a roadmap that matters.
  • Build business cases for new features and improvements, including microtransaction and monetisation initiatives, helping prioritise the roadmap based on impact, effort, and strategic value.
  • Drive experimentation through A/B testing and hypothesis-led development, validating ideas before they scale.
  • Monitor the health of the game across acquisition, engagement, retention, monetisation, and player sentiment, translating complex data into recommendations development teams can act on.
  • Champion player-first decision making while ensuring commercial sustainability, balancing what players want with what the business needs.
  • Work closely with Design, Production, Analytics, Marketing, and Community Management to bring player feedback and cross-functional insight into every decision.
  •  

What we’re looking for: 

  • Significant, demonstrable experience in Product Management within games or digital consumer products, ideally managing live-service titles with evolving roadmaps.
  • Strong commercial acumen and a proven grasp of player lifecycle metrics (DAU/MAU, retention, conversion, ARPDAU, LTV, churn), including experience with microtransactions or hybrid monetisation models.
  • Excellent analytical skills, with experience turning player data into evidence-based decisions — familiarity with SQL, Tableau, Looker, or Power BI is a plus.
  • Proven track record prioritising and managing a product roadmap cross-functionally with Design, Engineering, Production, Marketing, and Analytics.
  • Experience with experimentation frameworks and A/B testing, with exposure to MMORPGs or subscription-based products a bonus.


What we offer:
When you join Jagex you can look forward to a generous Perks & Benefits package including:

  • Private Healthcare, including Dental Plan.
  • Discretionary annual performance bonus.
  • Minimum 6% Pension contributions.
  • Life Insurance.
  • Enhanced family leave policies from day 1.
  • Flexible working hours.
  • 25 days annual leave + Bank holidays & the option to buy/sell holidays + so much more!

Inclusion & Accessibility Statement

We are committed to providing equal opportunities and creating an environment where everyone can thrive. We welcome applications from all backgrounds, and we recruit, develop, and promote based on merit and ability.

If you require any reasonable adjustments to support you during the recruitment process, please let us know when you’re invited to interview.


Right to Work Statement

This role is only open to applicants who have the permanent right to work in the UK. We are unable to provide or take over visa sponsorship for this position, either now or in the future. Applicants must therefore be able to demonstrate their ongoing eligibility to work in the UK without the need for employer sponsorship.

About Jagex

We are Jagex: The RuneScape Company. Home to one of gaming’s most enduring success stories. We create deep, community-powered games with worlds that evolve, inspire, and endure. Our flagship MMORPG franchise, RuneScape, has welcomed over 300 million player accounts, inspiring generations of players across PC and mobile for 25 years.

As we begin our 26th year, we are accelerating our strategy to expand RuneScape into a broader ecosystem of forever games and connected experiences, grounded in a renewed commitment to integrity and fair play. This includes the reduction of monetisation mechanics, as well as the launch of RuneScape: DragonWilds into Steam Early Access in 2025, representing a major step in building a multi-genre future for the RuneScape universe. We remain focused on building enduring worlds, empowering player-led innovation, and laying the foundations for the boldest era in RuneScape’s history. For more information, visit https://www.jagex.com/ .

Headquartered in Cambridge, United Kingdom, we are home to passionate creators, storytellers, engineers, and even a few dreamers, all united by a single mission to shape the future of online worlds and empower players to make them their own. We’re looking for people to join us who share our ambitions and values. We foster an inclusive workplace built on trust, autonomy, and a shared passion for creating experiences that inspire our communities.
Our values guide everything we do: We Embrace Fellowship by collaborating and sharing openly. We Hone our Craft by always learning and improving; We Honour our Vows by being honest and transparent; We are our Customers’ Heroes by striving to understand our team & player needs, and We Seize The Day by making the most of every opportunity.

Join us. The next era of RuneScape and the next chapter of Jagex: The RuneScape Company starts now.

Skills Required

  • Significant demonstrable experience in Product Management within games or digital consumer products
  • Experience managing live-service titles or evolving roadmaps
  • Strong commercial acumen and proven grasp of player lifecycle metrics (DAU/MAU, retention, conversion, ARPDAU, LTV, churn)
  • Experience with microtransactions or hybrid monetisation models
  • Excellent analytical skills and experience turning player data into evidence-based decisions
  • Familiarity with SQL, Tableau, Looker, or Power BI
  • Proven track record prioritising and managing a product roadmap cross-functionally with Design, Engineering, Production, Marketing, and Analytics
  • Experience with experimentation frameworks and A/B testing
  • Exposure to MMORPGs or subscription-based products
  • Based within comfortable commuting distance of Cambridge (able/willing to attend onsite as required)
  • Permanent right to work in the UK (employer will not provide visa sponsorship)
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The Company
HQ: Cambridge
659 Employees
Year Founded: 2001

What We Do

A leader in creating deep and engaging forever games on PC, Console & Mobile that empower our communities. Jagex was founded in 2001 and is today one of the UK’s biggest and most respected video game developers and publishers. Famed for its flagship MMOs RuneScape and Old School RuneScape, Jagex has welcomed more than 300 million player accounts to its world and created a $1bn lifetime franchise revenue. Today the RuneScape franchise exists beyond running games in live operations; our titles are forever games that connect and inspire millions of players, with content and experiences both inside and outside of inexhaustible game worlds. Both RuneScape and Old School RuneScape, on PC and mobile, offer ever-evolving, highly-active worlds and our community-focused development ethos empowers players to have a real say in how each game is shaped. Jagex has added to its skill set with the acquisitions of Pipeworks and Gamepires in 2022, bringing our expertise to titles such as SCUM, helping to make SCUM a forever game. It also works with external partners on products such as Melvor Idle and This Means Warp; bringing these titles to new and existing audiences. Jagex employs more than 600 people at its Cambridge headquarters and around the world at Pipeworks in North America, and Gamepires in Europe. We’re always on the hunt for talented people to work across the business, to help the company to achieve its goals.

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