At ZoomInfo, we encourage creativity, value innovation, demand teamwork, expect accountability and cherish results. We value your take charge, take initiative, get stuff done attitude and will help you unlock your growth potential. One great choice can change everything. Thrive with us at ZoomInfo.
What You’ll Do:
- Architect Admin and End-user Onboarding Flows: Partner closely with UX, your scrum team, and other Apps and platform teams integrating into the Platform. Have a clear vision and relentlessly eat, breathe, and sleep the optimal way to get new and existing users to maximize their use of ZoomInfo
- Grow Daily and Monthly active users: Created automated user loops that remind users of ZoomInfo’s value and draw them back to the platform.
- Guide users to ideal journeys: Build training bumpers in the product that lead people to the ideal and most efficient conversion journeys.
- Design effective upsell experiences: Build the experience that presents the right upsell offers based on engagement data to drive additional revenue.
- Set Vision and Roadmap: Develop a compelling vision and roadmap for product growth, aligning with departmental and company-wide objectives.
- Engage Key Stakeholders: Collaborate regularly with internal teams and external customers to understand their needs for Admin and user onboarding, including working closely with our Product Marketing, Customer Marketing, and CX teams
- Define and Analyze Metrics: Identify essential metrics, set up tracking, analyze data, and translate insights into impactful initiatives that enable growth
- Lead Cross-Functional Teams: Coordinate engineers, data scientists, and stakeholders to deliver superior GTM platform experiences and onboarding solutions.
- Communicate Effectively: Regularly provide written updates to stakeholders, including executives, on the strategies, progress, and impacts of the Platform Experience
What You’ll Bring:
- Seasoned Professional with 5+ years of product management experience, specializing in user acquisition, activation, engagement, and retention.
- You are customer-centric and dedicated to delivering excellent experiences for all customers, internal and external. Have engaged directly with customers to gather real-time feedback. Can analyze data usage patterns and meeting recordings to remove friction with onboarding, and improve speed to value via easy setup.
- Ability to convey complex concepts and strategies clearly and effectively to diverse audiences. You are skilled in developing compelling narratives, crafting detailed technical requirements, and communicating roadmaps and cross-functional plans.
- Business Impact Driver, with a proven track record of driving measurable business outcomes through user onboarding initiatives. Expertise in rallying around key performance indicators aligned with company goals, connecting daily activities to long-term business impact.
- Strong product intuition informed by data insights, using tools like Amplitude and Tableau, heavily relying on data analytics to guide product decisions.
- Enthusiasm in reviewing and collaborating on technical design documents, and partnering with engineering teams to develop and implement innovative, high-performance data solutions.
What Does Success Look Like:
- Optimized Account Activation: GTM teams experience seamless automation of their processes, demonstrated by reduced setup time and increased operational efficiency. GTM configuration results in fewer clicks and faster TTV for new and existing customers through smoother workflows for business administrators.
- Seamless User Onboarding: User adoption rates increase as new users demonstrate rapid proficiency with the platform, evidenced by shorter time-to-value metrics and reduced clicks to success. Continued engagement metrics improve, showing that users find the intuitive interfaces conducive to regular use.
- Improved MAU and DAU: Users are using the platform more frequently resulting in them engaging the GTM capabilities of the platform, and reducing churn.
- Optimized engagement: Users are following the optimal user journeys and using less muscle memory from the past, thereby improving the speed to engagement and conversion.
- Data-Driven User Insights: Success Outcome: Strategic adjustments made from user analytics lead to enhanced product features that directly address pain points in onboarding new customers. These improvements are validated by increased user engagement and satisfaction metrics, demonstrating that the platform is effectively tailored to meet user needs.
#LI-PS1 #LI-hybrid #LI-remote
Actual compensation offered will be based on factors such as the candidate’s work location, qualifications, skills, experience and/or training. Your recruiter can share more information about the specific salary range for your desired work location during the hiring process. We want our employees and their families to thrive.
In addition to comprehensive benefits we offer holistic mind, body and lifestyle programs designed for overall well-being. Learn more about ZoomInfo benefits here.
Below is the US base salary for this position. Additional compensation such as Bonus, Commission, Equity and other benefits may also apply.
$140,000—$192,500 USD
About us:
ZoomInfo (NASDAQ: ZI) is the trusted go-to-market platform for businesses to find, acquire, and grow their customers. It delivers accurate, real-time data, insights, and technology to more than 35,000 companies worldwide. Businesses use ZoomInfo to increase efficiency, consolidate technology stacks, and align their sales and marketing teams — all in one platform.
ZoomInfo may use a software-based assessment as part of the recruitment process. More information about this tool, including the results of the most recent bias audit, is available here.
ZoomInfo is proud to be an Equal Opportunity Employer. We are committed to equal employment opportunities for applicants and employees regardless of sex, race, age, color, national origin, sexual orientation, gender identity, marital status, disability status, religion, protected military or veteran status, medical condition, or any other characteristic or status protected by applicable law. At ZoomInfo, we also consider qualified candidates with criminal histories, consistent with legal requirements.
Top Skills
What We Do
Our platform empowers business-to-business sales, marketing, and recruiting professionals to hit their number by pairing best-in-class technology with unrivaled data coverage, accuracy, and depth of contacts. The company’s large and diversified customer base consists of over 20,000 customers from global enterprises, mid-market companies, and small businesses. On June 4, 2020, ZoomInfo became a publicly traded company, listing on Nasdaq as one of the largest technology initial public offerings of the past decade. Headquartered in Vancouver, Washington, ZoomInfo employs over 1,300 employees and has offices across the U.S. and in Israel. The company has been named a top place to work by Fortune, The Boston Globe, Inc., and numerous regional publications, and it has been recognized as one of the best software products by G2, a leading reviews publication for B2B solutions.
