Senior Product Manager – Consumer Experiences

Reposted 16 Days Ago
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New York, NY
Hybrid
175K-215K Annually
Senior level
AdTech • Big Data • Internet of Things • Marketing Tech • Mobile • Software • Analytics
Fans to Brands
The Role
Lead the roadmap for Flowcode's consumer experience platform, focusing on integrations and partner ecosystems to enhance consumer interactions.
Summary Generated by Built In

Location: Soho, NYC (Onsite)
Department: Product

About Flowcode

Flowcode is the leading offline-to-online conversion platform, powering personalized consumer experiences through dynamic QR codes, AI-powered landing pages, and real-time analytics. We partner with the world’s most iconic brands across sports, media, retail, and enterprise to transform consumer engagement in the real world. Backed by top-tier investors, Flowcode is scaling rapidly as we define the category of offline identity.

Our mission is simple: instantly connect fans to brands IRL.

The Role

Flowcode is building the next generation of consumer experiences at scale, and we’re seeking a Senior Product Manager to lead this effort.

This role combines consumer product strategy with platform integration and partner ecosystem leadership. You’ll define and execute the roadmap for Flowcode’s consumer experiences: modular, data-driven journeys that connect brand interactions, third-party integrations, and real-time personalization into one seamless system.

You’ll lead a cross-functional pod of engineers, designers, and data partners to deliver high-impact experiences that tie directly to Flowcode’s core platform. Your work will focus on scalable integrations and partner applications that expand the Flowcode ecosystem, think of it as building the foundation for a partner app store of connected consumer experiences.

This is a high-visibility, high-impact role with close collaboration across Engineering, Design, Data, and GTM leadership.

What You’ll Do
  • Own the vision, strategy, and roadmap for Flowcode’s consumer experience platform.
  • Design and execute integrations with third-party systems (e.g., wallets, loyalty, CRM, and commerce tools) to create seamless offline-to-online interactions.
  • Develop and manage a partner network, helping Flowcode evolve into a connected ecosystem where best-in-class experiences plug into our platform.
  • Translate strategy into execution: write clear PRDs, prioritize ruthlessly, and ensure timely delivery of high-quality releases.
  • Drive measurable outcomes, every launch should impact key engagement, conversion, or retention KPIs.
  • Champion consumer-first design, create frictionless, delightful experiences that feel intuitive and human.
  • Collaborate cross-functionally with GTM, Marketing, and Data teams to craft client narratives and success stories.
What We’re Looking For
  • 6–8 years of product management experience, with 3+ in consumer experiences, personalization, or engagement platforms.
  • Deep experience in system integrations, partner networks, or API-based product ecosystems.
  • Proven ability to build or scale partner app stores, SDKs, or embedded product frameworks.
  • Strong technical fluency, comfortable working with engineers on APIs, data flows, and architecture decisions.
  • Consumer-first mindset with a history of shipping delightful, high-impact products.
  • Data-driven decision-maker fluent in experimentation, segmentation, and analytics.
  • High-achieving track record in fast-paced, high-growth environments.
Example Focus Areas
  • CPG Experiences: wallet integrations, coupons, payments, and purchase journeys
  • Sports Experiences: gamified fan engagement, live triggers, and rewards.
  • Media Experiences: content interactions, CRM capture, and AI-powered personalization.
Why Join Flowcode?
  • Category creation: Help define a new category at the intersection of offline and online identity.
  • Impact at scale: Shape experiences that touch millions of consumers across global brands.
  • Elite team: Work alongside high-caliber operators from the world’s best companies.
  • Ownership: Lead a mandate with C-level visibility and board-level impact.

Flowcode is not for everyone. We hire with a pinhole lens — only those with the rare combination of intellectual horsepower, execution velocity, and uncompromising drive will thrive here. If you are seeking to operate at the highest levels of performance and impact, we want to meet you.

The base compensation range for this position is $175 - 215K base plus benefits and equity.

Top Skills

Analytics
APIs
Data Flows
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The Company
HQ: New York, NY
110 Employees
Year Founded: 2019

What We Do

Flowcode instantly connects your brand to high-value customers, capturing who they are and how they engage. Each premium-designed Flowcode QR code acts as your brand’s front door, delivering a seamless, on-brand experience and unlocking valuable data. Acquire your best audiences at the lowest cost and turn every connection into measurable results.

Why Work With Us

Founded by the former AOL CEO, Tim Armstrong. We are a team of large company executives, startup founders, engineers, scientists, artists, designers, and creators, all data obsessed. We are focused on building a powerfully diverse workforce, not just because it is the right thing to do but because it expands the power of our team.

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