Senior Product Lead - User Retention and Growth

Posted 20 Days Ago
Hiring Remotely in USA
Remote
Senior level
Big Data • Food • Mobile • Payments
Fetch Rewards gives shoppers an easy and fun way to save on their everyday purchases.
The Role
The Senior Product Lead will manage consumer engagement initiatives to drive user retention and growth for America’s Rewards App. Responsibilities include defining product strategy, driving product delivery, and implementing creative strategies to enhance user experience, ultimately aiming for best-in-class product-led retention.
Summary Generated by Built In

What we’re building and why we’re building it. 

Every month, millions of people use America’s Rewards App, earning rewards for buying brands they love – and a whole lot more. Whether shopping in the grocery aisle, grabbing a bite at the drive-through or playing a favorite mobile game, Fetch empowers consumers to live rewarded throughout their day. To date, we’ve delivered more than $1 billion in rewards and earned more than 5 million five-star reviews from happy users. 

It’s not just our users who believe in Fetch: with investments from SoftBank, Univision, and Hamilton Lane, and partnerships ranging from challenger brands to Fortune 500 companies, Fetch is reshaping how brands and consumers connect in the marketplace. When you work at Fetch, you play a vital role in a platform that drives brand loyalty and creates lifelong consumers with the power of Fetch points. User and partner success are at the heart of everything we do, and we extend that same commitment to our employees.

Ranked as one of America’s Best Startup Employers by Forbes for two years in a row, Fetch fosters a people-first culture rooted in trust, accountability, and innovation. We encourage our employees to challenge ideas, think bigger, and always bring the fun to Fetch.

Fetch is an equal employment opportunity employer.

About The Role:

We seek a self-driven Senior Product Lead to manage consumer engagement initiatives that drive user retention and growth. You will lead efforts to define the product strategy and drive product delivery for initiatives that elevate the fun, ease, and social components of Fetch and keep millions of users coming back daily. You will hit the ground running on in-flight projects and work cross-functionally to understand what drives our userbase and implement creative strategies to deepen their Fetch experience. Ultimately, your efforts will drive best-in-class product-led retention for America’s Rewards App.

What you’ll do at Fetch (Role Responsibilities): 

  • Set the mission, vision, and strategy for your initiatives, and collaborate cross-functionally to align stakeholders
  • Immerse yourself in the Fetch consumer experience, know our app in and out, and understand our user and partner interaction dynamics
  • Use a combination of product instincts and data to drive decisions and results
  • Collaborate with data analytics, data science, consumer insights, user research, and other teams to identify qualitative and quantitative insights that lead to key initiatives and experiments to deliver on retention goals
  • Collaborate with product and software engineering leaders to define, execute and launch innovative product enhancements through a clear product strategy and roadmap
  • Consistently demonstrate clear improvements to user retention metrics and deliver the FUN to Fetch users
  • Drive initiatives to elevate the abilities of our product, team, and the overall company
  • Attract and retain top talent to grow your team
  • Get into the DETAILS to ensure we build a world-class product that our consumers and partners love and cannot live without
  • No excuses; take ownership and responsibility for outcomes, and be ready to take action to remediate issues and solve tough problems in a fast-paced environment

In your Toolbox (Minimum Requirements):

  • Experienced product leader with a track record of designing innovative products and experiences, launching software quickly with high quality, measuring results, and achieving business outcomes
  • Experienced leader of user engagement, retention, and growth initiatives in the consumer app space, having built strong habit loops in areas including, but not limited to, social, gaming, fitness, or learning
  • Hypothesis and data-driven to inform priorities and decision-making, conceive experiments, and measure outcomes
  • Experience using retention lifecycle frameworks and models to guide the product development process
  • An effective communicator and collaborator including with engineering, Design/UX, analytics, operational departments, and external partners where necessary
  • Able to thrive in uncertainty and comfortable with a high degree of ownership and bias for action; you’re a driver rather than a passenger
  • Takes charge and steers the ship by defining your vision, not simply executing previously set priorities

At Fetch, we'll give you the tools to feel healthy, happy and secure through:

  • Equity: We also offer employees equity in Fetch, so that everyone can benefit from Fetch’s growth.
  • 401k Match: Dollar-for-dollar match up to 4%.
  • Benefits for humans and pets: We offer comprehensive medical, dental and vision plans for everyone including your pets.
  • Continuing Education: Fetch provides ten thousand per year in education reimbursement.
  • Employee Resource Groups: Take part in employee-led groups that are centered around fostering a diverse and inclusive workplace through events, dialogue and advocacy. The ERGs participate in our Inclusion Council with members of executive leadership.x
  • Paid Time Off: On top of our flexible PTO, Fetch observes 9 paid holidays, including Juneteenth and Indigenous People’s Day, as well as our year-end week-long break. 
  • Robust Leave Policies: 20 weeks of paid parental leave for primary caregivers, 14 weeks for secondary caregivers, and a flexible return to work schedule. 
  • Calvin Care Cash: Employees who are welcoming new family members will also receive a one time $2,000 incentive to assist employees with covering the cost of childcare, clothing, diapers and much more!
  • Flexible Work Environment: Collaborate with your team in one of our stunning offices in Madison, Birmingham, or Chicago. Or you can work fully remotely from anywhere in the US. We’ll ensure you are equally equipped with the hardware and software you need to get your job done in the comfort of your home.


Fetch is an equal opportunity employer that embraces diversity, inclusion, and respect for all individuals. We do not discriminate on the basis of race, color, religion, gender, gender identity or expression, sexual orientation, age, national origin, marital status, veteran status, disability, or any other characteristic protected by applicable law. Our commitment to inclusivity ensures that everyone is treated with dignity and has the opportunity to succeed based on their talent, skills, and potential.

Fetch also provides reasonable accommodations to qualified individuals with disabilities or those with sincerely held religious beliefs, as required by law. If you need assistance with the application process or require an accommodation, please contact us at [email protected].

The Company
HQ: Madison, WI
800 Employees
Hybrid Workplace
Year Founded: 2013

What We Do

Fetch Rewards is a mobile app that connects and rewards everyday shoppers for buying the brands they love. Fetch gives users the easiest way to save on their purchases by simply scanning any grocery receipt, from any store. For our brand partners, Fetch helps them build long-term loyalty, and understand a true 360 degree view of purchase behavior.

Why Work With Us

We put people first - both in our culture, and in our product. Our culture is built on transparency, empowerment and accountability. Our product is built on putting our customers first in everything we do - from design, to privacy and security, to new features. The result is the rapid growth we all dream of being a part of. Come join the team!

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