The Role
ABOUT MAPLE
Founded in 2015, Maple is a fast-growing health tech company with a vision to power the future of healthcare by building a connected and superior experience for patients, doctors, nurse practitioners and other types of health providers.
We offer virtual care services across multiple distribution channels, including Direct-to-Consumer ("B2C"), Employers and Private Insurers ("B2B") and Public Sector Institutions ("B2I"). With a growing network of 2,000+ healthcare providers and nearly 7 million Canadians with access to our services, Maple is one of Canada’s fastest-growing virtual care companies.
We have established an entrepreneurial culture centered around our purpose to support people’s health and well-being and to strengthen the healthcare system. We attribute our success to our team, who have helped us achieve numerous noteworthy awards, including: LinkedIn's Top 10 Startups, Deloitte Canada’s Technology Fast 50, Globe & Mail's Top Growing Companies in Canada, North America’s Inspiring Workplaces, and Glory Professional’s The Power 50: Canada’s Most Impactful Companies.
THE ROLE
We’re hiring a Senior Product Designer to lead design across Maple’s patient experience, shaping how millions of Canadians access and experience care on Maple.
You’ll join a small, highly collaborative design team where craft, impact, and autonomy truly matter. You’ll take ownership of complex, high-value patient-facing workflows, partner deeply with Product and Engineering, and help raise the bar for design quality across the organization. This is an opportunity to influence both our current experience and our future vision at a company where the quality of our design directly shapes patient outcomes.
If you thrive on solving complex problems, shaping product direction, and executing with exceptional craft, this role offers the ownership and scope to make a meaningful impact.
YOUR IMPACT
- Play a central role in shaping a best-in-class care delivery experience, helping millions of Canadians navigate consultations and receive care with confidence and ease.
- Lead complex, high-impact patient-facing end-to-end experiences, operating with a high degree of autonomy from discovery through delivery and iteration.
- Shape product direction alongside Product and Engineering, influencing prioritization, framing opportunities, and guiding the long-term strategy for Maple’s care delivery platform.
- Raise the bar for craft, usability, accessibility, and systems thinking, contributing to our design system and ensuring consistency across multiple surfaces and workflows.
- Drive clarity and alignment across teams, using strong communication, documentation, and facilitation to help cross-functional partners make informed decisions.
- Strengthen design operations and team effectiveness, improving processes, championing best practices, and supporting a healthy, collaborative product culture.
WHAT SUCCESS LOOKS LIKE
In your first 90 days, you’ll build relationships with cross-functional partners, develop a clear understanding of Maple’s patient experience, and start leading key design initiatives. You’ll identify opportunities to streamline workflows, reduce friction, and elevate usability across the product.
Over the next 12 months, you’ll shape Maple’s next-generation patient experience — integrating AI into core flows, evolving our design system, and raising craft and quality across patient-facing surfaces. You’ll deliver measurable improvements to engagement, satisfaction, and product clarity while helping define what best-in-class looks like in virtual care.
CANDIDATE PROFILE
- Have 6+ years of experience designing end-to-end product experiences in consumer-facing SaaS, with a portfolio demonstrating complex, multi-surface problem-solving.
- Strong interaction design craft and systems thinking, with a proven ability to design accessible, inclusive, and scalable user experiences.
- Operates with high autonomy, leading complex, cross-functional initiatives and making sound decisions with minimal oversight.
- Comfortable shaping clarity in ambiguous spaces, identifying patterns, defining experience principles, and framing opportunities that guide product direction.
- A strong communicator and facilitator, able to align Product, Engineering, and stakeholders around complex ideas and trade-offs.
- Collaborative, low ego, and relationship-driven, contributing to a healthy, open, and supportive team environment.
- Delivers polished, high-quality work at speed, balancing detail with pragmatic execution across mobile and web
- Uses prototyping, data, and user insights to validate ideas and influence both product strategy and execution.
- Contributes to team maturity through mentorship, raising craft quality, or supporting design operations.
- Experience in healthcare or regulated industries (e.g., FinTech, EdTech, Insurance).
- Ability to create advanced interactive prototypes (e.g., Framer, Lottie, Origami) to explore complex interactions or motion design.
- Experience building and shipping AI-enabled product features or workflows.
- Experience with TailwindCSS / React-based design systems.
- Design toolkit: Figma for design systems, end-to-end product design, and prototyping, plus tools like Figma Make, Lovable, and v0 for rapid 0–1 exploration.
- User Research & insights: Maze for surveys, moderated and unmoderated user testing, and rapid validation. Mixpanel for behavioural insights and product analytics. ChatGPT and other AI tools to accelerate research synthesis, exploration, and ideation.
- Frontend: React Native Web for a unified codebase across web and mobile, Typescript and styled components and Tailwind.
- Other Tools & Services: Jira and Confluence for project planning and documentation, Slack for day-to-day communication.
What makes you stand out:
Not checking every box? Please apply anyway. We understand that candidates have different experiences that may make them a fantastic fit for this position, and for Maple. We value equity, diversity, and inclusion, and we’re committed to providing fair and equal opportunities to all applicants. We also want to provide an accessible interview process, so if there’s any accommodations that would make your experience more comfortable, please let us know.
OUR TECH STACK
OUR CORE VALUES
- We are a team: We’re team Maple. We’re better together. We support each other, face challenges collectively, and are united in a belief that we can make a positive difference in healthcare, as one.
- We can do big things: We’re bold. We know that if we push the boundaries and inspire each other to dream bigger and think differently, we will realize our incredibly ambitious goals.
- We celebrate wins and own mistakes: We empower each other to own our contributions. We celebrate and learn from our achievements, and we recognize and learn from our mistakes.
- We get better every day: We never settle. We’re always learning and improving, always seeking feedback, and we tackle challenges with a belief that better is always possible—in ourselves, our processes, our products and our services.
- We’re all the way in: We’re fully committed. We strive for excellence, are driven by our purpose, and we act with urgency to fulfill it every day.
- Competitive benefits package: Health, dental, counselling, and life insurance coverage to care for you and your loved ones.
- Health spending account: Extra funds for wellness essentials like eyeglasses, therapy, and more.
- Maple access: Virtual healthcare for you and your family, including general practitioners, pediatrics, and therapy consultations.
- Flex benefits budget: You’ll receive an annual flex budget to support your growth and well-being. A portion of this budget is dedicated to learning and development through our Branch Out Budget, with the remaining amount flexible to use toward wellness expenses, additional learning, or a one-time contribution to your GRSP, so you can invest in what matters most to you.
- Paid health days: 10 extra days for when life happens—rest, appointments, or caregiving included.
- Destination5: Work internationally in eligible countries for up to 5 days per year.
- Retirement savings plan: Invest in your future with our group retirement savings plan.
- Job Type: Existing vacancy, full-time
- Reporting Manager: Manager, Product Design
- Location: Hybrid, 225 Richmond Street West, Toronto, ON
- Start Date: March/April 2026
- Paid Vacation: 4 weeks
WORKING AT MAPLE
We want you to love working at Maple—feeling challenged, supported, and cared for. Just as we strive to grow and improve, we encourage you to embrace the same mindset as you work toward your personal best. Together, we can learn, develop, and power the future of healthcare. At Maple, your success is our success.
We care about your health and well-being. Here’s how we’ve got you covered:
The pay range for this role is $127,000 – $142,000. Offers can vary depending on skills, experience, and readiness to meet Maple’s expectations for this level. We encourage open conversations about pay. If you have questions about how compensation works at Maple, you’re welcome to ask at any point in the interview process.
OTHER
Please note that any offer of employment may be subject to verification of employment and education background checks, including a criminal record check.
USE OF AI
At Maple, we do not currently use Artificial Intelligence (AI) or automated tools to screen, assess, or select candidates. Every application is thoughtfully reviewed by our Talent Acquisition team or hiring managers.
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The Company
What We Do
About Maple Maple is a virtual care platform that allows Canadians to see a doctor online within minutes — 24 hours a day, seven days a week. Patients can securely text, audio, or video chat with a Canadian-licensed doctor for diagnosis, treatment, and prescriptions. We also offer a wide variety of specialties such as dermatology, endocrinology, and mental health therapy, which can be booked in under 72 hours. Incorporated in 2015, Maple has been operating in Canada since late 2016. We initially launched in Ontario and now offer services in every province and territory of Canada. About our vision Maple is defined by three words — simple, connected, and human. It should be simple to access healthcare. That’s why we created a platform that’s easy to use for Canadians of all ages, abilities, and technology education levels. Healthcare should be connected. We believe that in the future, the majority of wellness and medical care interactions will occur digitally. Our vision is to have Maple be the primary vehicle for healthcare providers to deliver patient care. Maple is on its way to becoming an open-source system to facilitate wellness and care encounters. Maple boasts a streamlined user experience, integrated digital health record keeping, and tools for continuity of care within Canada’s broader healthcare system. The human aspect of medicine should never be forgotten. Our healthcare providers are passionate about what they do, and are dedicated to improving patients’ lives with each virtual care visit. About our team We’re a tightly-knit group of people who are committed to improving the lives of others. We have an ambitious vision, and we’re excited for our team to continue growing.
