Senior PPO, Digital Engagement platforms

Job Title - Senior Platform Product Owner - Digital Engagement Platforms

Location - Maidenhead

Are you passionate about building timely, relevant, compelling, localized and personalized digital experiences for customers at scale globally across multiple touch points?

Does a vision to enhance digital customer engagement and increase lifetime value through compelling next best actions and next value conversations for a top global, integrated container logistics provider like Maersk excite you? Do you want to be part of a digital organization transformation that is exciting and fast-moving?

This is your chance to join a team that is shifting the paradigm with new business models, new service models and driving scale with technology not seen in the logistics industry with problems that haven’t been solved at scale before.

A.P. Moller - Maersk is an integrated container logistics company that is responsible for moving of global trade every year. With a dedicated team of over 90,000 employees across 130 countries, we go all the way to connect and simplify global trade and help our customers grow and thrive.

We are looking for a Senior Platform Product Owner, Digital Engagement platforms to lead the definition, prioritization and implementation of capabilities to drive digital customer engagement on Maersk’s website and mobile apps globally.

These capabilities include customer journey analytics, experimentation (A/B testing) and digital experience optimization with data-driven personalization and recommendations. You will work closely with engineering and business teams to define and own the product strategy and roadmap for this portfolio of capabilities aimed to build an intuitive digital customer experience and meet the customer with the right content at the right moments.
Key Responsibilities:

• Define, lead and manage the product roadmap and strategy to increase customer engagement and digital conversion across Maersk’s key channels including Maersk.com and Mobile app

• Define key KPIs and success metrics and set in place robust mechanisms to measure, report and assess performance of digital engagement platform capabilities

• Own deliver requirements, define user stories and partner with engineering teams to ensure focus on the most impactful initiatives for customers and continual value generation/delivery

• Envision the digital customer experience and experimentation options in collaboration with User Experience designers, researchers and UI designers

• Formulate key hypotheses and work with partner teams to establish proof points, consolidate learnings and continually optimize the digital customer experience

• Establish and maintain collaborations with key stakeholders across the organization, including regional and business leaders, Sales/commercial, Finance, Data Science, Data Insights and external partners and vendors

• Stay up-to-date with the latest trends in personalization and provide thought leadership to the organization on how to incorporate them into our channel/platform strategies

What you will bring:

The successful candidate should have a strong background in technical product management, building data-led, ML-based capabilities, managing roadmaps and trade-off decisions and delivering results in a cross-functional product setup including UX design, engineering and analytics roles. This role requires the candidate to be adept in managing stakeholders across functions including marketing & commercial teams, technology teams and key business platform teams with dependencies.

• Substantial experience in technical product management and working to build experimentation, personalization and recommendations space capabilities in a B2C/B2B environment

• Proven track record of developing and launching improvements to digital customer experience that drive revenue growth in a global or multi-region environment

• Strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

• Excellent communication and collaboration skills with the ability to work cross-functionally with different teams and stakeholders

• Ability to operate at multiple levels keeping context of stakeholders and their ask in mind

• Sound business & strategy judgment and proven ability to influence stakeholder teams in a complex cross-functional setup

• Ability to work in a fast-paced environment with tight deadlines and multiple priorities

• Prior experience of building digital experiences for customers in logistics, supply chain or B2B organizations is preferred

#LI-GB1 #LI-UK #LI-Hybrid

Maersk is committed to a diverse and inclusive workplace, and we embrace different styles of thinking. Maersk is an equal opportunities employer and welcomes applicants without regard to race, colour, gender, sex, age, religion, creed, national origin, ancestry, citizenship, marital status, sexual orientation, physical or mental disability, medical condition, pregnancy or parental leave, veteran status, gender identity, genetic information, or any other characteristic protected by applicable law. We will consider qualified applicants with criminal histories in a manner consistent with all legal requirements.

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