Liftoff is the leading growth acceleration platform for the mobile industry, helping advertisers, publishers, game developers and DSPs scale revenue growth with solutions to market and monetize mobile apps.
Liftoff’s solutions, including Accelerate, Direct, Influence, Monetize, Intelligence, and Vungle Exchange, support over 6,600 mobile businesses across 74 countries in sectors such as gaming, social, finance, ecommerce, and entertainment. Founded in 2012 and headquartered in Redwood City, CA, Liftoff has a diverse, global presence.
About Performance Strategy:
The Performance Strategy team's mission is to expand our expertise and leverage our proximity to technology and customers to incubate, manage & grow Demand customers. We are uniquely placed in the middle of the organization, serving as a bridge between commercial and technical teams; we are the power users of our tools, and hence, we support implementation, optimization, and analytics as well as product and process developments.
Performance Strategy supports all Accelerate customers through every stage of the account lifecycle, with an eye on performance, scale, and growth strategies. We thrive in being the performance specialists & strategists, and in the Accelerate world, performance = revenue. We do that by continually balancing a diverse set of responsibilities and collaborating with various teams across the organization, which the table below highlights.
Responsibilities:
- Act as a primary point of contact for key clients, managing, optimizing, and analyzing performance while collaborating with account teams to meet client objectives.
- Work closely with Customer Success Managers to design and implement sophisticated campaign strategies that align with customer goals.
- Drive cross-functional projects, contributing to product and process developments while representing the team in key initiatives.
- Proactively identify performance trends and opportunities, making data-driven recommendations to enhance outcomes.
- Lead internal and external knowledge-sharing efforts, such as developing best practices, internal documentation, and team training materials.
- Play a key role in process improvement initiatives, critically assessing current workflows and proposing scalable solutions.
- Support complex troubleshooting and escalations, serving as a trusted advisor for unique or time-sensitive issues.
- Provide mentorship and guidance to junior team members, fostering skill development and growth.
- Act as a subject matter expert in a specialist area, taking ownership of process optimization, training, and cross-functional collaboration.
Requirements:
- 4+ years of campaign optimization, business intelligence, or analytical experience in adtech, with a focus on performance-driven results.
- Proven ability to interpret data, draw insights, and apply them to real-world strategies.
- Well-developed organizational skills and the ability to manage multiple projects and stakeholders successfully.
- Clear and concise communication skills, with the ability to bridge technical and non-technical discussions.
- A strategic mindset, capable of proactive problem-solving and decision-making.
- Experience with process improvements, documentation, and the creation of scalable workflows.
- Enthusiasm for mentoring and supporting team members, contributing to a collaborative team environment.
- Passion for product and process innovation, with an eye for detail and continuous improvement.
Working at Liftoff is fast-paced, fun, and challenging, and we thrive on innovation. Come join our team and help shape the future of the mobile app ecosystem. If this role sounds interesting to you, we would love to hear from you.
Liftoff offers all employees a full compensation package that includes equity and health/vision/dental benefits associated with your country of residence. Base compensation will vary based on candidate location and experience. The following are our base salary ranges for multiple levels:
SF Bay Area, NYC, Los Angeles/Orange County: $95,000 - $120,000
Seattle/Olympia, Austin, San Diego, Santa Barbara, Boston: $87,500 - $110,500
All other cities and towns in our approved states: $81,000 - $102,000
#LI-REMOTE
#LI-CM
We use Covey as part of our hiring and / or promotional process for jobs in NYC and certain features may qualify it as an AEDT. As part of the evaluation process we provide Covey with job requirements and candidate submitted applications. We began using Covey Scout for Inbound on January 22, 2024.
Please see the independent bias audit report covering our use of Covey here.
Liftoff is committed to providing and maintaining a work environment where all employees and candidates are treated with dignity and respect and that is free of bias, prejudice, and harassment. Liftoff is further committed to providing an equal employment opportunity for all employees and candidates for employment free from discrimination and harassment on the basis of sex, gender (including sexual harassment, gender harassment, and harassment due to pregnancy, childbirth, breastfeeding, and related conditions), sexual orientation, gender identity, gender expression, gender nonconformity, race, creed, religion, color, national origin, ancestry (including association, affiliation, or participation with persons or activities related to national origin, English-proficiency or accent, or immigration status), physical or mental disability, medical condition(s), genetic information of an individual or family member of the individual, marital or domestic partner status, age, veteran or military status, family care status, requesting or taking pregnancy, parental or disability leave, requesting an accommodation, or any other characteristic protected by federal, state, or local law, regulation, or ordinance. All such discrimination and harassment is unlawful and will not be tolerated. Liftoff maintains a continued commitment to equal employment opportunity and expects the full cooperation of all personnel.
Liftoff's Compensation Strategy
Liftoff's compensation strategy includes competitive market rate along with equity and benefits and perks that will give our employees what they need to do their best work. In order to ensure teams are compensated fairly for the work performed, we map out specific levels and take into consideration the cost of labor within each location. Liftoff provides employees a total compensation package of competitive market salaries, equity, health and wellness stipends, medical benefits associated with your country of residence. The base compensation will vary based on location, experience as well as level.
Agency and Third Party Recruiter Notice:
Liftoff does not accept unsolicited resumes from individual recruiters or third-party recruiting agencies in response to job postings. No fee will be paid to third parties who submit unsolicited candidates directly to our hiring managers or Recruiting Team. All candidates must be submitted via our Applicant Tracking System by approved Liftoff vendors who have been expressly requested to make a submission by our Recruiting Team for a specific job opening. No placement fees will be paid to any firm unless such a request has been made by the Liftoff Recruiting Team and such a candidate was submitted to the Liftoff Recruiting Team via our Applicant Tracking System.
What the Team is Saying
What We Do
Our mission is to help advertisers, publishers, game developers and Demand Side Platforms scale revenue growth with solutions to market and monetize their mobile apps. We support over 6,600 mobile businesses across 74 countries in sectors such as gaming, social, finance, e-commerce, and entertainment. As a globally distributed team, we value collaboration and communication. We care about fostering a welcoming and inclusive culture for our all of our team members and beyond.
Come join the rocket ship! 🚀
Why Work With Us
Our values -Growth Mindset, Guided By Data, Agency & Urgency, In This Together- fuel our team-first approach in continually ensuring every employee is supported, valued, and empowered. Come join our team!
Gallery
 (1).jpg)
.jpg)
Liftoff Offices
Remote Workspace
Employees work remotely.
We are a remote first company with Hubs located around the world. These Hubs are a place for employees and teams to gather for purposeful, collaborative and productive work and to host events throughout the year.
