Senior Paid Social Executive

Posted 11 Days Ago
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London, Greater London, England, GBR
Hybrid
Senior level
Fintech • Machine Learning • Sharing Economy • Social Impact • Big Data Analytics
Building the place where small businesses get the funding they need to win.
The Role
Manage and optimise paid Meta Social campaigns and organic social content across LinkedIn, TikTok, and YouTube. Own creative briefs, content calendars, agency coordination, and video and static ad production. Plan A/B tests, analyse conversion and CPA performance, manage spend, report KPIs, and apply insights across campaigns. Support coordination with Paid Search, Display, and YouTube while using AI tools to improve content ideation, workflows, and analysis.
Summary Generated by Built In
We’re on a mission to back the UK’s small businesses like no one else 🚀

Small businesses are the backbone of the economy, and we’re here to help them win. We’ve built a platform that uses clever data to get them the funding they need in minutes, not weeks.

At Funding Circle, we have the restless energy of a fintech start-up with the stability of a public company. It’s a unique mix that gives Circlers the autonomy to take ownership and the scale to make an impact that truly counts.

We’re a high-performing team that chooses to lift each other up. We challenge, we champion, and we have each other’s backs - because we know that when we stand together, we move faster and build better.

The impact is real: Last year alone, the businesses on our platform generated £7.2bn for the UK economy 📈 Come and join a mission that matters!

[Read our Impact Report] | [See our Trustpilot]

The role ⚡

📍 London (Hybrid) | 🤝 3 days in the office | 💰 Competitive Salary + Benefits

We’re looking for a dual-minded Paid Social marketer who bridges the gap between creative content execution and performance analysis. You intuitively understand what makes a social video hook scroll-stopping, but you're just as comfortable digging into CPA, conversion data, and A/B test results to optimise performance. You’ll make a real difference from day one, running with ideas to drive real-time growth.

  • Oversee and optimise Paid Social campaigns on Meta Ads (Facebook & Instagram) and Organic Social content on LinkedIn, TikTok and YouTube.

  • Own the end-to-end creative process: building content calendars and briefs for different financial products, working with design and copy teams and external agencies to produce compelling video & static ad creative.

  • Scope and run structured A/B tests to find most effective messaging and creative formats, and apply learnings across campaigns.

  • Track, analyse and report on marketing performance, managing spend to ensure cost-effective, scalable results.

  • Support cross-channel reporting and coordination with other digital channels like Paid Search, Display, and YouTube.

What we’re looking for 🌱

We value deep expertise, but a growth mindset and good energy are what really make our team click. We’re a group that chooses to lift each other up and think smart every day.

  • Around 2–4 years' experience in performance marketing, with at least 1–2 years' hands-on experience with Meta Ads (TikTok, LinkedIn, and Reddit are a plus)

  • Creative mindset: You’re experienced in developing video content, and understand the hooks, pacing, visual trends, and story structures that resonate on different social platforms.

  • Analytical capability: Comfortable digging into performance "whys" using reporting tools (Tableau, Excel/Sheets) to track KPIs, optimize spend, and prove ROI.

  • Strong project management: Able to run multiple concurrent briefs across product lines while navigating internal compliance processes, design teams, and external production talent.

  • AI-driven approach: Experience using and experimenting with AI tools (for content ideation, workflow automation, or data analysis) to work smarter and innovate processes.

  • Curious and eager to develop new skills, evaluate new marketing channels, and test new strategies.

Skills we’d love to see:
  • Experience of FinTech/B2B marketing is a plus, but not required.

  • Working knowledge of additional marketing platforms (e.g. Google Ads, Microsoft Ads, YouTube).

  • An understanding of additional or emerging marketing channels

  • Experience managing or coordinating with external creative/production talent (e.g. content creators, agencies).

We’re building a place where everyone truly feels they belong. Even if your past experience doesn't align perfectly with every requirement, we'd still love to hear from you.

Why join us? 💜

We back you to build an incredible career and by joining us, you'll be part of one of The Sunday Times Best Companies to Work For 2026! As a flexible-first employer, we use a "best of both" approach. We’ll see you in our London office to collaborate – with barista coffee and subsidised Just Eat lunches on us!

Our Circler Proposition focuses on five areas:

  • Flexibility: We provide a benefit allowance you can tailor to your own life and family.

  • Health: This includes private medical and dental, health assessments, and access to a digital GP.

  • Wealth: We offer life assurance, share schemes, and financial coaching.

  • Development: You get a dedicated annual learning allowance to help you level up.

  • Lifestyle: We have electric car and cycle-to-work schemes, plus season ticket loans.

We also have award-winning parental leave policies. We're here to support you through the big life moments, from fertility treatments to new additions to the family.

Ready to join a mission that matters? We’d love to chat!

Skills Required

  • Around 2–4 years of performance marketing experience
  • At least 1–2 years of hands-on experience with Meta Ads
  • Experience developing video content and understanding social video hooks, pacing, visual trends, and story structures
  • Ability to use Tableau, Excel, or Google Sheets to analyse performance, track KPIs, optimise spend, and prove ROI
  • Strong project management skills across multiple concurrent creative briefs and compliance processes
  • Experience using or experimenting with AI tools for content ideation, workflow automation, or data analysis
  • Curiosity and willingness to develop new skills, evaluate marketing channels, and test strategies
  • Experience with TikTok, LinkedIn, or Reddit advertising
  • FinTech or B2B marketing experience
  • Working knowledge of Google Ads, Microsoft Ads, or YouTube
  • Understanding of additional or emerging marketing channels
  • Experience coordinating external creators, production talent, or agencies
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The Company
HQ: London
900 Employees
Year Founded: 2010

What We Do

Over the past ten years, Funding Circle has built a machine learning and technology platform that is changing the way small businesses access the financing they need to grow. Business owners can complete a loan application and receive a decision in a matter of minutes, enabling them to get funding quickly at an affordable rate. When small businesses succeed, they create jobs, support local communities, and drive the economy forward - that’s why we care about helping them win. To us, nothing is more important.

Why Work With Us

The traditional banking system is broken, so we’re building a better one. We’ve never been ones for the status quo. We believe in questioning convention, experimenting, innovating, and finding a better way. We believe in those made to do more, and that includes our employees. We seek and hire the best by providing great benefits, perks, and pay.

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