A career driven by you. Join AutoScout24 Group and experience life in the fast lane. We’re not just leading the market; we’re creating it. We’re constantly innovating, evolving and transforming things for our customers. We’re driven, ambitious and determined to do our best work, together. For a career that doesn’t stand still, where you can put your ideas in the driving seat and change the way the world moves, join our international community.
What you'll do:
As a Senior Online Marketing Manager - SEA you are eager to bring AutoScout24 SEA activities to the next level. You will operatively manage & optimize international performance marketing campaigns in Google/Bing/Apple Search Ads with large budgets. This position is key within the team in order to consolidate execution excellence but also to play an integral role in planning the SEA strategic vision. You will be able to work independently yet cross-functionally with other Online Marketing Managers and with other company functions:
- Play an integral role in planning strategic vision for the SEA team.
- Define, implement and evaluate A/B tests for advertising material, landing pages and any other advertising variants.
- Independently analyse the performance of web and app campaigns in order to identify new opportunities to increase efficiency and growth.
- Use your technical expertise to automate campaign/ad creation and optimization.
- Internal stakeholder management (e.g. Online Marketing Team or Product).
What you'll bring:
- You have a degree (Bachelor or Master) or comparable education.
- +5 years of relevant work experience as a Paid Search Manager (SEA).
- Experience working hands-on with popular PPC ad platforms (Google Ads/Microsoft Advertising/Apple Search Ads/Display), with proficiency in keyword planning, account setup, bid strategies, and all other facets of successfully managing complex paid search accounts (over 10 markets).
- Experience with paid search analytics and research tools (e.g. Google Analytics, keyword planner, Google Trends).
- Experience managing large budgets and forecasting scenarios.
- Strong analytical skills and results oriented mindset.
- Great communication and stakeholder management skills.
- Fluent English.
These Skills are a Plus:
- Programming skills (JavaScript or SQL) - You feel comfortable with scripts and automation.
- Automotive industry experience / affinity.
- B2C and Lead generation experience.
- German and/or any other language is a plus (written and spoken).
A culture of growth
With over 50 nationalities represented, we’re proud to welcome people of all backgrounds to our growing community, and we’re always finding new ways to help people feel welcomed and included. Here, you’ll have the tools, training and support you need to work in a way that suits you, learn new skills and reach your potential.
For a career where you can drive our business and shape your future, apply now.
Top Skills
What We Do
We spark connections to move the world. As the largest pan-European online car market with around 1.5 million listings and more than 43,000 car dealer partners AutoScout24 offers inspiring solutions and empowering services. We amaze our customers by delivering real values. At AutoScout24, users can find, finance, buy, subscribe, lease and sell used as well as new cars. AutoScout24 smyle, our latest innovation, enables you to buy used cars entirely online and have them delivered right to your doorstep. Fully financed, insured, and registered – ready to drive! Think big, stay curious, take ownership: over 600 AutoScouts in 6 key markets are driving growth, all while moving, working and winning together. We foster a respectful and supportive environment that embodies diversity. AutoScout24 is committed to making the internet a safer place. We are one of the founding members of the initiative "Sicherer Autokauf im Internet” (Initiative for Safe Car Purchasing Online). With around 50 million downloads, the AutoScout24 app was awarded the best, most customer-friendly app by Focus-Money (FOCUS-MONEY study "Kundenfreundliche Apps", issue (15/21)
