Senior Mobile Growth Marketing Manager

Posted 6 Days Ago
Be an Early Applicant
Gurugram, Haryana, IND
In-Office
Senior level
Information Technology • Marketing Tech • Social Media
The Role
Lead strategy and execution to grow the mobile app: define growth plans, run experiments, manage installs and attribution, shape app brand/positioning, and partner with product, marketing, and platform partners.
Summary Generated by Built In

Location Details:

At GoDaddy the future of work looks different for each team. Some teams work in the office full-time, others have a hybrid arrangement (they work remotely some days and in the office some days) and some work entirely remotely.

This is a hybrid position. You’ll divide your time between working remotely from your home and an office, so you should live within commuting distance. Hybrid teams may work in-office as much as a few times a week or as little as once a month or quarter, as decided by leadership. The hiring manager can share more about what hybrid work might look like for this team.

Join our team

The GoDaddy Mobile Team is looking for an owner for app growth, positioning, and brand presence. You'll work directly alongside the people who build the product - mobile app experts who have run successful mobile apps for both startups and Fortune 500 companies. You'll get to bring AI-powered products to millions of customers, and you'll grow your craft alongside an AI-forward team. This role offers scope and support to drive meaningful results for one of GoDaddy's critical growth engines.

What you'll get to do...

  • Growth strategy. Define the plan for how the app reaches more customers and how they get value faster. The levers span the GoDaddy website, in-product placements, customer marketing channels, paid acquisition, and app store optimization.
  • Execution. Drive growth initiatives end to end: scoping, briefs, experiment design, launch, measurement. Partner with brand, customer marketing, performance marketing, SEO, product, design, and engineering teams to ship.
  • Install performance. Operate app installs like a business. Set goals, track daily, diagnose trends, and own attribution.
  • Brand and positioning. Shape how the app shows up in the world. Define what we say, how we say it, who we say it to. Create content. Talk to customers. Stay close to competitors.
  • Platform relationships. Be the marketing-side face to our partners at Apple and Google. Pitch features, land promotional placements, and create editorial.

Your experience should include...

  • 5+ years of experience working in marketing, technology, and/or mobile.
  • Track record of growth initiatives that moved real numbers.
  • Strong execution instincts. You're organized, autonomous, and you ship through other teams without losing momentum.
  • Comfortable with data and reporting to analyze and inform your view.
  • Hands-on with AI as a real part of how you work, beyond the basics. We're an AI-forward team and you should be excited to push that further, both in how you operate and in what we put in front of customers.

You might also have...

  • Strong preference for fluency with the mobile app ecosystem: how installs work, how attribution works, what good app store listings look like. We'll trade experience for aptitude and growth mindset if the fit is right.
  • Curiosity about small business customers. You don't need to have marketed to SMBs before, but you should want to understand them. Consumer app experience is a plus
  • Familiarity with experimentation methods like AB testing.

We encourage you to apply even if your experience or skillset doesn’t align perfectly with every requirement. We value a wide range of backgrounds and transferable skills, and we are excited to support learning and growth.

About us...  GoDaddy is empowering everyday entrepreneurs around the world by providing the help and tools to succeed online, making opportunity more inclusive for all. GoDaddy is the place people come to name their idea, build a professional website, attract customers, sell their products and services, and manage their work. Our mission is to give our customers the tools, insights, and people to transform their ideas and personal initiative into success. To learn more about the company, visit About Us. 

At GoDaddy, we know diverse teams build better products—period. Our people and culture reflect and celebrate that sense of diversity and inclusion in ideas, experiences and perspectives. But we also know that’s not enough to build true equity and belonging in our communities. That’s why we prioritize integrating diversity, equity, inclusion and belonging principles into the core of how we work every day—focusing not only on our employee experience, but also our customer experience and operations. It’s the best way to serve our mission of empowering entrepreneurs everywhere, and making opportunity more inclusive for all. To read more about these commitments, as well as our representation and pay equity data, check out our Diversity and Pay Parity annual report which can be found on our Diversity Careers page.

We also embrace our diverse culture and offer a range of Employee Resource Groups (Culture). Have a side hustle? No problem. We love entrepreneurs! Most importantly, come as you are and make your own way. 

GoDaddy is proud to be an equal opportunity employer. GoDaddy will consider for employment qualified applicants with criminal histories in a manner consistent with local and federal requirements.Refer to our full EEO policy.

Our recruiting team is available to assist you in completing your application. If they could be helpful, please reach out to [email protected]

Colorado Residents: In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.

GoDaddy doesn’t accept unsolicited resumes from recruiters or employment agencies.

Skills Required

  • 5+ years of experience in marketing, technology, and/or mobile
  • Proven track record of growth initiatives that moved measurable metrics
  • Strong execution instincts; organized, autonomous, and able to ship through other teams
  • Comfortable with data and reporting to analyze and inform decisions
  • Hands-on experience using AI as a real part of work
  • Fluency with the mobile app ecosystem (installs, attribution, app store listings)
  • Familiarity with experimentation methods like A/B testing
  • Curiosity about small business customers or consumer app experience

GoDaddy Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about GoDaddy and has not been reviewed or approved by GoDaddy.

  • Healthcare Strength Comprehensive medical, dental, and vision coverage is paired with disability and life insurance, fertility support, an Employee Assistance Program, and wellness resources like gym discounts and virtual therapy. HSAs/FSAs and preventive care options further bolster the package.
  • Leave & Time Off Breadth Unlimited vacation, paid parental leave, adoption assistance, childcare subsidies, paid holidays and sick time, and volunteer time are available. Sabbaticals and wellness days provide additional flexibility for time away.
  • Equity Value & Accessibility RSUs, company stock grants, and an Employee Stock Purchase Program augment cash pay. Engineering compensation includes stock components that increase total rewards.

GoDaddy Insights

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The Company
HQ: Tempe, AZ
10,000 Employees
Year Founded: 1997

What We Do

GoDaddy is empowering everyday entrepreneurs around the world by providing all of the help and tools to succeed online. GoDaddy is the place people come to name their idea, build a professional website, attract customers, sell their products and services, and manage their work. Our mission is to give our customers the tools, insights and the people to transform their ideas and personal initiative into success. To learn more about the company, visit About Us (https://aboutus.godaddy.net/about-us/overview/default.aspx.)

Why Work With Us

We’re the world’s largest web services platform. Our mission is to make opportunity more inclusive for all and fuel a new generation of entrepreneurial endeavors — commercial, civic, creative. Join our diverse collective of 9k+ employees across 47 global locations.

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