Senior Marketing Specialist

Posted 13 Hours Ago
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Ho Chi Minh City, Ho Chi Minh, VNM
In-Office
Senior level
Artificial Intelligence • Cloud • Social Impact • Software • Wearables
Axon is the global leader of connected public safety technologies, including hardware, software and training.
The Role
Support and execute regional marketing programs and events across Asia, handling logistics for trade shows, webinars, lead capture, campaign localization, materials/shipping, and performance tracking. Partner with Sales and senior marketing to align priorities, improve workflows, and independently coordinate marketing execution with ~20% travel.
Summary Generated by Built In
Join Axon and be a Force for Good.

At Axon, we’re on a mission to Protect Life. We’re explorers, pursuing society’s most critical safety and justice issues with our ecosystem of devices and cloud software. Like our products, we work better together. We connect with candor and care, seeking out diverse perspectives from our customers, communities and each other.
Life at Axon is fast-paced, challenging and meaningful. Here, you’ll take ownership and drive real change. Constantly grow as you work hard for a mission that matters at a company where you matter.

Your Impact

As the Marketing & Events Specialist for Asia, you will support execution of events, content, and marketing programs across key countries in the Asia region. You’ll be a critical partner to the Emerging Markets team and local Sales leads, helping ensure Axon shows up consistently and credibly at customer-facing moments — from trade shows to webinars and everything in between.

Work Location

This role is based out of our Ho Chi Minh City office and follows a hybrid schedule. We rely on in-person collaboration and ask that team members work onsite Tuesdays through Fridays, with the flexibility to work remotely on Mondays, unless there is approved workplace accommodation. We believe that connection fuels innovation, and our in-office culture is designed to foster meaningful teamwork, mentorship, and shared success.

This role requires approximately 20% travel across the Asia region (roughly 1 to 2 times per month).

What You’ll Do
  • Plan and execute events ranging from intimate briefings (15 to 30 attendees) to large-scale trade shows and customer activations (up to 5,000+ attendees)
  • Support webinar logistics, landing page updates, and lead capture
  • Develop and execute the regional marketing strategy
  • Coordinate event logistics for local trade shows, briefings, and trainings
  • Manage materials, shipping, and setup for marketing activations in Asia
  • Assist with campaign localization and regional content updates
  • Track event performance and assist with post-event reporting
  • Partner with Sales and the Sr Marketing Manager to align on needs and priorities
  • Develop and execute the regional marketing strategy
What You Bring
  • 5+ years of experience in marketing, events, or administrative support
  • Strong attention to detail and organizational skills
  • Comfortable juggling multiple deadlines and collaborating across time zones
  • Excellent communication and follow-through
  • Familiarity with marketing or event software a plus
  • Ability to operate independently and learn quickly
AI Expectations in This Role

You’ll use AI sponsored by Axon (Claude, Cursor, Gemini, etc) to help summarize event tasks, format checklists, update communications, and manage repetitive coordination needs. AI will enable you to work faster and stay organized across multiple events and timelines.

Alignment with Axon’s Values
  • Aim Far – You show up with purpose and vision, even in support roles
  • Win Right – You take pride in your work and how Axon is represented
  • Own It – You drive tasks from start to finish with accountability
  • Join Forces – You collaborate with teammates around the world
  • Be Obsessed – You care about customer experience and delivery
  • Expect Candor – You surface blockers and raise questions early
90 Days at Axon

First 30 Days

  • Get familiar with the Asia region’s sales and marketing priorities
  • Support one or more local events or campaigns

First 60 Days

  • Take ownership of logistics, creative, or reporting responsibilities
  • Become a key partner to the Sr Marketing Manager and Sales

90 Days & Beyond

  • Independently coordinate marketing execution for Asia
  • Improve internal workflows and customer-facing experiences
Benefits That Benefit You
  • Medical and Dental Insurance
  • Vision Insurance
  • Robust Paid Time Off policy
  • Bonuses
  • Lunch allowance
  • Cell phone stipend
  • Free LinkedIn Learning account or similar learning platforms
  • Access to 24/7 online emotional and mental support
  • Gym membership
  • Free motorbike parking
  • Stocked fridges and pantries — free coffee, cold beverages, snacks
  • Annual company outing trip
  • Monthly team social activities

Don’t meet every single requirement? That's ok. At Axon, we Aim Far. We think big with a long-term view because we want to reinvent the world to be a safer, better place. We are also committed to building diverse teams that reflect the communities we serve.

Studies have shown that women and people of color are less likely to apply to jobs unless they check every box in the job description. If you’re excited about this role and our mission to Protect Life but your experience doesn’t align perfectly with every qualification listed here, we encourage you to apply anyways. You may be just the right candidate for this or other roles.

Important Notes

The above job description is not intended as, nor should it be construed as, exhaustive of all duties, responsibilities, skills, efforts, or working conditions associated with this job. The job description may change or be supplemented at any time in accordance with business needs and conditions.

Some roles may also require legal eligibility to work in a firearms environment.

We collect personal information from applicants to evaluate candidates for employment. You may request access, deletion, or exercise other CCPA rights at [email protected] or via our Axon Privacy Web Form. For more information, please see the Your California Privacy Rights section of our Applicant and Candidate Privacy Notice.

Axon’s mission is to Protect Life and is committed to the well-being and safety of its employees as well as Axon’s impact on the environment. All Axon employees must be aware of and committed to the appropriate environmental, health, and safety regulations, policies, and procedures. Axon employees are empowered to report safety concerns as they arise and activities potentially impacting the environment.

We are an equal opportunity employer that promotes justice, advances equity, values diversity and fosters inclusion. We’re committed to hiring the best talent — regardless of race, creed, color, ancestry, religion, sex (including pregnancy), national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, genetic information, veteran status, or any other characteristic protected by applicable laws, regulations and ordinances — and empowering all of our employees so they can do their best work. If you have a disability or special need that requires assistance or accommodation during the application or the recruiting process, please email [email protected].  Please note that this email address is for accommodation purposes only. Axon will not respond to inquiries for other purposes.

Phishing alert:  Axon will never ask you to pay for any part of the hiring process, including training, equipment, or background checks. We do not make job offers via text message, WhatsApp, or instant messaging platforms without a formal interview process.  All legitimate job openings are listed on our official careers page at https://www.axon.com/careers.  If you receive a suspicious offer or outreach from an email address that is not @axon.com, or if you are asked for sensitive personal information (bank details, Social Security Number) prematurely, please ignore the message and report it to [email protected].


Skills Required

  • 5+ years of experience in marketing, events, or administrative support
  • Strong attention to detail and organizational skills
  • Comfortable juggling multiple deadlines and collaborating across time zones
  • Excellent communication and follow-through
  • Familiarity with marketing or event software
  • Ability to operate independently and learn quickly
  • Based in Ho Chi Minh City and able to work hybrid schedule (onsite Tuesday–Friday)
  • Willing and able to travel approximately 20% across the Asia region

Axon Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Axon and has not been reviewed or approved by Axon.

  • Healthcare Strength Health coverage includes comprehensive medical, dental, and vision plans with employer HSA contributions and 24/7 mental-health support. Wellness programs and fitness options further enhance the package.
  • Equity Value & Accessibility Total rewards commonly include stock grants and an employee stock purchase plan alongside base pay and bonuses. Equity is highlighted as a motivating component of compensation.
  • Parental & Family Support Paid parental leave is offered, including a standard period with additional supplemental pregnancy leave. Family-focused policies are positioned as a meaningful part of the overall benefits.

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The Company
HQ: Scottsdale, AZ
2,700 Employees
Year Founded: 1993

What We Do

Our mission is to protect life by making the bullet obsolete and developing technologies to make the world a safer place. Axon is a software & hardware team of product experts, security pros, engineering wizards, sales & marketing pros, and technology buffs - all committed to helping make the world a safer place.

Why Work With Us

Axon innovations exist to bridge the divide between communities and law enforcement. Our team works to solve big societal issues by providing public safety with the tools to help decrease use-of-force and increase transparency and accountability. Big goals mean we need high-performance teams, independent thinking, and cross-functional excellence.

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