Senior Marketing Manager

Posted 13 Days Ago
Be an Early Applicant
Alice, Amathole, Eastern Cape
5-7 Years Experience
Financial Services
The Role
Provide advice and support in practice formulation and marketing expertise to develop business unit marketing strategies and plans. Lead the development of integrated marketing and sponsorship campaigns to drive business outcomes and change consumer perception.
Summary Generated by Built In

Empowering Africa’s tomorrow, together…one story at a time.

With over 100 years of rich history and strongly positioned as a local bank with regional and international expertise, a career with our family offers the opportunity to be part of this exciting growth journey, to reset our future and shape our destiny as a proudly African group.

Job Summary

To provide advice and support in practice formulation and associated best practice improvement tactics; enabling the provision of specialist marketing expertise.

Job Description

Marketing Strategy:

  • Lead the development of business unit marketing strategies to drive consideration and business outcomes.
  • Develop business unit marketing plans with a clear focus to meeting business objectives.

Campaign proposition marketing execution:

  • Lead the development of 360 integrated marketing and sponsorship campaigns that change consumer perception, improve consideration and drive business outcomes.

Education

Bachelor`s Degrees and Advanced Diplomas: Marketing (Required)

Absa Bank Limited is an equal opportunity, affirmative action employer. In compliance with the Employment Equity Act 55 of 1998, preference will be given to suitable candidates from designated groups whose appointments will contribute towards achievement of equitable demographic representation of our workforce profile and add to the diversity of the Bank.

Absa Bank Limited reserves the right not to make an appointment to the post as advertised

The Company
HQ: Johannesburg
39,055 Employees
On-site Workplace
Year Founded: 2018

What We Do

Absa Group Limited (Absa) has forged a new way of getting things done, driven by bravery and passion, with the readiness to realise growth on the African continent and beyond.

We’re a truly African brand, inspired by the people we serve in Botswana, Ghana, Kenya, Mauritius, Mozambique, Seychelles, South Africa, Tanzania, Uganda, and Zambia. We also have representative offices in China, Namibia, Nigeria and the United States, as well as securities entities in the United Kingdom and the United States, along with technology support colleagues in the Czech Republic.

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