Senior Marketing Manager - Barcelona

Posted 2 Days Ago
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Barcelona, Cataluña, ESP
In-Office
Senior level
Energy • Renewable Energy
The Role
Lead regional marketing for Southern Europe: define brand and product positioning, support sales partners, run campaigns and events, manage a small team, maintain CMS/CRM-driven digital and analytics, and align with EU marketing.
Summary Generated by Built In

Ohme is on a mission to accelerate the global transition to clean, affordable energy. We do that by serving as an integrated hardware and software smart-grid platform, focused on the residential EV charging market.

The worlds of energy, transport and artificial intelligence are colliding and Ohme is at the heart of this new era. By using technology and data integrations to connect cars, chargers, people, energy providers and more, Ohme has a powerful platform that puts the consumer at the core.

Ohme has been selling its chargers to consumers since mid 2019 and has had exponential growth since. We are now operating in multiple countries and have partnerships with the likes of VW, Mercedes, Octopus Energy, and other innovative brands.

We are scaling up the business and are building out the team for rapid growth. If you’re interested joining a fast-growing cleantech venture on a data and AI-first journey to speed up the global transition to clean, affordable energy, read on!

We are seeking a dynamic and experienced Senior Marketing Manager to join our team in Barcelona, Spain. The ideal candidate will have at least 5 years of experience in marketing and communications, with a proven track record of leading teams, supporting sales partners, and driving brand growth across multiple markets.

You will work from our shared office space in Barcelona city centre, 3 days a week, collaborating with cross-functional teams to accelerate business development and will actively contribute to the company culture.

There may be international travel required where necessary to our London office and/or other sites in Europe.


Responsibilities

Brand and Marketing Strategy

  • Take ownership of Ohme's product and brand positioning across Southern Europe (Spain, Italy and Portugal).
  • Define and execute the regional marketing strategy, aligned with overall EU marketing goals.
  • Act as a business partner to the Southern Europe sales teams, supporting their marketing and communication initiatives.
  • Design and implement effective communication actions, such as events, to promote products and services to customer partners.
  • Measure the impact of local marketing initiatives including leads generated, traffic, engagement and partner feedback.
  • Collaborate with the wider EU Marketing team to contribute to cross-country alignment and content sharing.

Team Leadership 

  • Lead, mentor and develop a small regional marketing team, setting clear goals and supporting their professional growth.
  • Manage team workload, priorities and performance to ensure high-quality output and timely delivery.
  • Foster a collaborative, creative team culture that is aligned with Ohme's values.
  • Work closely with the EU Marketing leadership to ensure the regional team is integrated into wider plans and campaigns.
  • Identify hiring needs and support the recruitment and onboarding of new team members.
  • Champion best practices in marketing operations across the regional team.

Content and Digital

  • Manage and update website content using a CMS, ensuring it is always relevant, on-brand and engaging.
  • Utilise a CRM to manage customer data and set up emailing campaigns, newsletters and automation campaigns.
  • Oversee content creation across social, digital and partner channels for the Southern Europe region.
  • Use data and analytics to continuously optimise campaigns and inform strategic decisions.
  • Ensure all regional content and communications are consistent with Ohme's brand guidelines.
  • Stay ahead of trends in digital marketing, clean energy and EV technology to bring fresh thinking to the team.

Required Experience 

  • At least 5 years of experience in marketing and communications, preferably in both B2C and B2B environments.
  • Proven experience managing and leading a marketing team.
  • Track record of delivering integrated marketing campaigns across multiple European markets.
  • Strong project management and event coordination skills.
  • Proficiency in CMS and CRM tools for web content management, customer data and campaign automation.
  • Passion for clean technology, the energy transition, or the EV industry.

Language Requirements

  • Native fluency in Spanish plus professional English is required.
  • Additional European languages such as Italian or Portuguese would be beneficial.

Our benefits

You'll get to work in a fast-paced and rapidly growing scale-up with global ambitions that is cutting edge, passionate about sustainability and seeks to make the world a better place.

  • Competitive salary and bonus
  • Frequent company socials

Ohme is an equal opportunity employer. Diversity, Equity and Inclusion are at the heart of what we do, and we encourage a culture where everyone can be themselves at work. We actively seek out a diverse range of talent and our policies ensure that every job application and employee is treated fairly, with equal opportunity to succeed and to feel included

Skills Required

  • At least 5 years of experience in marketing and communications (B2C and B2B).
  • Proven experience managing and leading a marketing team.
  • Track record of delivering integrated marketing campaigns across multiple European markets.
  • Strong project management and event coordination skills.
  • Proficiency in CMS and CRM tools for web content management, customer data and campaign automation.
  • Use of data and analytics to optimise campaigns and inform decisions.
  • Passion for clean technology, the energy transition, or the EV industry.
  • Native fluency in Spanish and professional English.
  • Additional European languages (Italian or Portuguese).
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The Company
HQ: London
218 Employees
Year Founded: 2017

What We Do

Hello, we’re Ohme 👋 We provide end-to-end electric charging solutions for customers and businesses. Whether you are charging at home, at work or on the move - we have you covered. We’ve created a product that not only makes electric vehicles cheaper to run, but allows consumers, businesses and energy suppliers to work together to support the global transition to renewables. Want to find out more? Head to www.ohme-ev.com or email [email protected]. #ohmeev

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