Senior Marketing Executive

Posted Yesterday
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Melbourne, Victoria, AUS
In-Office
Senior level
Retail • Sports
The Role
Supports integrated marketing campaigns across Running, Training, and Teamsport in Australia and New Zealand. Responsibilities include campaign execution, partnership and sponsorship coordination, seasonal go-to-market planning, social content calendars, asset distribution, events, product allocation, budget tracking, and agency coordination. The role requires strong organisation, communication, project management, and marketing skills, with a focus on consumer engagement and sports culture.
Summary Generated by Built In

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and to let our individual talent and experience shine. Applying for a job at PUMA is easy.

Simply click APPLY ONLINE and follow the steps to upload your application.

YOUR MISSION

At PUMA, we're driven by performance, creativity and the belief that sport has the power to transform lives. As we continue to grow across Oceania, we're looking for a Senior Marketing Executive to help bring our Performance categories to life across Australia and New Zealand.

This is an opportunity to join a globally recognised brand and play a key role in the execution of integrated marketing campaigns across Running, Training and Teamsport. Working closely with the Senior Marketing Manager, agency partners and internal stakeholders, you'll help deliver impactful campaigns, athlete and partnership activations, events, social content and seasonal go-to-market initiatives that connect consumers to the PUMA brand.

If you're a highly organised marketer who thrives in a fast-paced environment and enjoys turning plans into exceptional execution, we'd love to hear from you.


What You'll Be Doing

You'll be at the heart of the Performance Marketing team, helping to ensure campaigns and initiatives are delivered seamlessly while supporting broader brand and commercial objectives.


Key responsibilities include:

  • Supporting the planning, execution and optimisation of brand marketing activities across Running, Training and Teamsport.
  • Assisting in the delivery of integrated marketing campaigns from briefing through to post-campaign analysis.
  • Coordinating partnership and sponsorship deliverables across Performance categories.
  • Supporting seasonal Go-To-Market planning and campaign implementation.
  • Managing Performance social content calendars in partnership with agencies and internal stakeholders.
  • Coordinating content publishing and ensuring campaigns are executed on schedule.
  • Managing product allocation, ordering and inventory requirements for marketing initiatives.
  • Coordinating digital asset packs and distributing campaign assets to relevant stakeholders.
  • Supporting event planning, logistics and onsite execution.
  • Managing invoices, budget tracking and marketing administration requirements.
  • Coordinating team meetings, work-in-progress sessions and key project updates.
  • Working cross-functionally with internal teams and external agencies to ensure marketing initiatives are delivered to a high standard.

What Success Looks Like

This role is ideal for someone who enjoys balancing creativity with organisation and takes pride in delivering exceptional work behind the scenes.


You'll succeed by:

  • Keeping multiple projects moving simultaneously without missing deadlines.
  • Building strong relationships across internal teams and agency partners.
  • Bringing energy and attention to detail to every campaign and activation.
  • Contributing ideas that strengthen brand impact and consumer engagement.
  • Taking ownership of your work and proactively identifying solutions.

YOUR TALENTAbout You

You're passionate about marketing, sport and consumer brands, and you're looking for an opportunity where you can continue to develop your career within a global organisation.


We're looking for someone with:

  • 1-3 years' experience in Brand Marketing, ideally within consumer, sporting, lifestyle or FMCG environments, or agency-side experience.
  • A Bachelor's degree in Marketing, Business or a related discipline.
  • Experience coordinating marketing campaigns and managing multiple stakeholders.
  • Strong project management and organisational skills.
  • Excellent written and verbal communication skills.
  • A solid understanding of social, digital and consumer marketing.
  • The ability to work both independently and collaboratively.
  • A proactive, resourceful and solutions-focused approach.
  • Genuine passion for sport and sports culture.
  • Proficiency with Microsoft Office and exposure to Adobe Photoshop or similar creative tools.
Why PUMA?

At PUMA, you'll join a team that's ambitious, collaborative and passionate about making an impact. You'll have the opportunity to work on exciting campaigns, major sporting partnerships and category initiatives for one of the world's most recognised sports brands.


You'll be supported to grow your career while working alongside talented marketers in an environment that values creativity, innovation and high performance.


Ready to Apply?

If you're looking for a role where you can combine your passion for sport with hands-on marketing experience and help shape the future of the PUMA brand across Oceania, we'd love to hear from you.


Apply now and take the next step in your marketing career.

PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex,

gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at

PUMA and we do not tolerate any form of harassment or discrimination.

At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal

opportunity - no matter your background, identity, or experience.To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.

PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000

employees worldwide.

Skills Required

  • 1–3 years of experience in brand marketing, ideally in consumer, sporting, lifestyle, FMCG, or agency environments
  • Bachelor's degree in Marketing, Business, or a related discipline
  • Experience coordinating marketing campaigns and managing multiple stakeholders
  • Strong project management and organisational skills
  • Excellent written and verbal communication skills
  • Understanding of social, digital, and consumer marketing
  • Ability to work independently and collaboratively
  • Proactive, resourceful, and solutions-focused approach
  • Passion for sport and sports culture
  • Proficiency with Microsoft Office
  • Exposure to Adobe Photoshop or similar creative tools
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The Company
HQ: Herzogenaurach
14,000 Employees
Year Founded: 1948

What We Do

At PUMA, we are in constant pursuit of faster. That extends beyond our support of the fastest athletes in the world. We also work to be fast in how we adapt to and connect with the constantly changing world around us. Through innovative design, iconic footwear and apparel, and authentic partnerships, we aim to always push what’s next in both sport and culture. That hustler’s spirit can be felt across PUMA categories, partnerships, offices, and countries. And we are always in search of talent that can help us set the pace at which sport and culture collide, as well as finding better ways to connect and collaborate with our communities. PUMA supports over 14,000 employees across 120+ countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.

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