(Senior) Marketing Associate, Australia Market (Based in Hong Kong)

Purpose of Position

• CASETiFY is one of the leading global lifestyle brands to offer customizable tech accessories. We’re industry leaders when it comes to trend forecasting and protecting what matters most; the community platform for creativity and self-expression.
• We are an international company that cares about culture and diversity. Our group is headquartered in Hong Kong and has offices in Los Angeles, Seoul, Shanghai, Taipei, Tokyo and our team comes from 25+ nationalities.
• We stand up for what we believe in by supporting causes that matter to us and our global community. At CASETiFY, we embrace diversity and inclusivity. As an equal opportunity employer, we encourage applicants from all backgrounds to apply. We are also committed to sponsoring work visas on behalf of qualified candidates if necessary.
• CASETiFY is looking for an entrepreneurial, creative and passionate (Senior) Marketing Associate, to join our team. The ideal candidate will hit the ground running, thrive in a fast paced environment and be detail-oriented. They must be a self-starter and a team player with the ability to quickly identify areas of opportunity to create procedures that increase efficiencies, scalability and effectiveness.

[This position would be Hong Kong HQ based]

Job Description

• Assist in planning and implementing marketing campaigns 
• Manage the social media account (Instagram & Facebook) including creating assets, sourcing assets and writing compelling copy that fits the brand tone of voice
• Identify local brands or artists for joint promotion
• Perform Influencer research and pitching in the market
• Liaise internally with different departments and external agencies to meet set business target
• Manage influencer reports and trackers
• Support in managing PR agency to meet required KPI 
• Handle ad-hoc reports and assigned projects

Requirement

• Bachelor degree or above in Business, Marketing, Communications or equivalent
• Market experience in Australia a must for Senior Associate level
• 1-3 solid experience in managing social media and influencer marketing
• Passionate about technology, fashion, lifestyle brands, and be part of a growing team
• Great problem-solving skills and interpersonal skills
• Data-driven, organized and detail-oriented 
• Strong in aesthetic sense and basic knowledge in design software such as Photoshop, Canvas and Capcut

#HKAU