Senior Manager, Strategic Sponsorships

Posted 7 Days Ago
Be an Early Applicant
Toronto, ON
7+ Years Experience
Fintech • Payments • Financial Services
The Role
The Senior Manager, Strategic Sponsorships at CIBC supports day-to-day strategy and planning of multi-year agreements with partners, manages internal and external relationships, and ensures initiatives deliver against objectives. This role requires 5-10 years of experience in client or agency roles, strong organizational skills, and a broad understanding of marketing communications.
Summary Generated by Built In

We’re building a relationship-oriented bank for the modern world. We need talented, passionate professionals who are dedicated to doing what’s right for our clients.

At CIBC, we embrace your strengths and your ambitions, so you are empowered at work. Our team members have what they need to make a meaningful impact and are truly valued for who they are and what they contribute.

To learn more about CIBC, please visit CIBC.com

What you’ll be doing

The Senior Manager, Strategic Sponsorships supports day to day strategy and planning of the broad multi-year agreements with partners including Toronto Pearson (GTAA), Metrolinx, and ONRoute. Reporting to the Director, Strategic Sponsorships, and working purposefully across the entire Sponsorship Team, the Senior Manager assists in the creation and management of both annual and campaign driven plans that drive success within partnership properties. He/she will also act as a key liaison with Sponsorship Marketing for brand and product advertising, and well as other Marketing Teams and Lines of Business as required.

At CIBC we enable the work environment most optimal for you to thrive in your role. You’ll have the flexibility to manage your work activities within a hybrid work arrangement where you’ll spend 1-3 days per week on-site, while other days will be remote.

How you’ll succeed

Reporting to the Director, Strategic Sponsorship this role will:

  • Work with business partners (internal/external) to execute against approved strategy and implement measures for success.
  • Effectively project manage assigned campaigns/projects, including internal and agency timelines/deliverables.
  • Manage internal approval processes on programs and campaigns.
  • Ensure initiatives deliver against plan objectives, are aligned to divisional strategic priorities and support key marketing principles.
  • Collaborate closely with Sponsorship Marketing to ensure alignment with our product/service marketing communication and to determine relevant products/service solutions should they be a component of the Sponsorship campaign.
  • Maintain internal cross functional relationships.
  • Engage with third party suppliers and agency partners.
  • Manage related budget reporting for assigned initiatives.
  • Co-ordinate tracking results and conducting post campaign analysis with other departments such as research stakeholders.
  • Ensure on-going communication and manage on-going weekly status updates on all aspects of assigned projects and responsibilities owned.
  • Proactively identify new and effective ways to maximize Sponsorship potential and ROI
  • Build and develop relationships with the key stakeholder contacts to become a true trusted business partner.
  • Support other sponsorship and marketing initiatives as required.
  • Work to bring professionalism, simplicity and caring to all we do.

Who you are

  • 5-10 years’ experience in a client or agency role, ideally in support of sponsorship marketing (Experience in the areas Sponsorship, and Travel is an asset).
  • Demonstrated ability to manage strategic plans.
  • Broad understanding of marketing communications including planning, production and implementation.
  • Strong organizational and project management skills, along with the ability to work in a fast paced environment managing multiple deadlines and priorities simultaneously.
  • Ability to develop and implement plans with interdepartmental working teams.
  • You know that details matter. You notice things that others don't. Your critical thinking skills help to inform your decision making.
  • Strong drive to ensure timely delivery.
  • Team player that can assist on campaigns outside of Strategic Partnership and Community Investment initiatives if required
  • Excellent communication, inter-personal and people skills.
  • Your influence makes a difference. You know that relationships and networks are essential to success. You inspire outcomes by sharing your expertise.
  • Strong presentation skills and the ability to support recommendations with facts.
  • Demonstrate a positive and enthusiastic attitude
  • Demonstrated initiative and problem-solving skills
  • Values matter to you. You bring your real self to work and you live our values - trust, teamwork, and accountability.

What CIBC Offers

At CIBC, your goals are a priority. We start with your strengths and ambitions as an employee and strive to create opportunities to tap into your potential. We aspire to give you a career, rather than just a paycheck.

  • We work to recognize you in meaningful, personalized ways including a competitive salary, incentive pay, banking benefits, a benefits program*, defined benefit pension plan*, an employee share purchase plan, a vacation offering, wellbeing support, and MomentMakers, our social, points-based recognition program.

  • Our spaces and technological toolkit will make it simple to bring together great minds to create innovative solutions that make a difference for our clients.

  • We cultivate a culture where you can express your ambition through initiatives like Purpose Day; a paid day off dedicated for you to use to invest in your growth and development.

*Subject to plan and program terms and conditions

What you need to know

  • CIBC is committed to creating an inclusive environment where all team members and clients feel like they belong. We seek applicants with a wide range of abilities and we provide an accessible candidate experience. If you need accommodation, please contact [email protected]

  • You need to be legally eligible to work at the location(s) specified above and, where applicable, must have a valid work or study permit.

  • We may ask you to complete an attribute-based assessment and other skills tests (such as simulation, coding, French proficiency, MS Office). Our goal for the application process is to get to know more about you, all that you have to offer, and give you the opportunity to learn more about us.

Job Location

Toronto-81 Bay, 33rd Floor

Employment Type

Regular

Weekly Hours

37.5

Skills

Budgeting, Communication, Community Investment, Community Relations, Grant Proposals, Investment Compliance, Personal Initiative, Sponsorships, Strategy Development

The Company
Toronto, Ontario
43,351 Employees
On-site Workplace

What We Do

CIBC is here to help all our clients reach their goals.

We know the importance of reliable financial products and services, and we’re dedicated to providing them in a way that lets you bank however you want, whenever you want.

With innovative tools designed around your priorities and a team fully focused on your success, you’ll get the insights you need to get even closer to achieving your goals.

This culture of innovation and shared values of trust, teamwork and accountability are why we’ve been named a top employer in Canada. They’re also why a career at CIBC is more than a job—it’s an opportunity to grow and work alongside some of the brightest in Canada.

La Banque CIBC est là pour aider tous nos clients à atteindre leurs objectifs.

Nous connaissons l'importance de produits et services financiers fiables, et nous nous engageons à les fournir d'une manière qui vous permette d'effectuer vos opérations bancaires comme vous le souhaitez, quand vous le souhaitez.

Avec des outils innovants conçus autour de vos priorités et une équipe entièrement centrée sur votre réussite, vous obtiendrez les informations dont vous avez besoin pour vous rapprocher encore plus de vos objectifs.

Cette culture de l'innovation et les valeurs partagées de confiance, de travail d'équipe et de responsabilité sont la raison pour laquelle nous avons été nommés l'un des meilleurs employeurs au Canada. C'est aussi pourquoi une carrière à la Banque CIBC est plus qu'un emploi : c'est une occasion de grandir et de travailler aux côtés de certaines des personnes plus brillantes au Canada

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