Job Location
BOSTON GO & TECH CENTERJob Description
The Senior Manager of SK-II Talkability will lead will be responsible for driving brand talkability and equity for SK-II, focusing on strategic content creation, customer marketing, and data-driven insights to enhance the brand's direct-to-consumer presence and overall business growth.
Job Responsibilities:
Define the social media influencer strategy for the brand, designed to drive break-through influencer partnerships and experiential executions and drive brand popularity.
Liaise closely with the rest of the brand organization to sync the brand strategy across media properties.
Lead the end-to-end influencer ecosystem: Conduct research to identify relevant influencers within the brand’s niche or industry.
Collaborate with influencers to develop creative concepts and content ideas.
Outreach to influencers and negotiate partnership terms, including compensation and deliverables.
Manage execution of influencer campaigns, ensuring timelines and objectives are met.
Monitor influencer-generated content for brand alignment and compliance with guidelines.
Track and analyze key performance indicators (KPIs) to measure the success of social talkability campaigns.
Provide regular reporting and insights into stakeholders on performance.
Stay updated on industry trends, emerging influencers and best practices in influencer and social marketing.
Engage traditional and digital media leaders to drive brand exposure and organic coverage.
Job Qualifications
Required
Bachelor's Degree in Marketing, Business, or relevant degree
A minimum of 5 years of demonstrable experience in influencer marketing or digital marketing.
Strong understanding of social media platforms, influencer trends and content creation.
Strategic leader who can dovetail between big picture and execution details as needed.
Creative mindset with the ability to develop engaging and authentic influencer campaigns.
Excellent negotiation with relationship and time management skills.
Detail-oriented with strong organizational and multitasking abilities.
Effective communication and teamwork skills for collaborating with influencers and internal teams.
Knowledge of legal and ethical considerations in influencer partnerships.
Multilingual proficiency for effective communication in a diverse market.
Proficiency in using social media analytics tools.
Extensive experience in Content Creation across various formats and platforms, with a track record of driving engagement.
Exceptional Cross-Functional Team Leadership skills, with the ability to inspire and manage diverse teams.
Compensation for roles at P&G varies depending on a wide array of non-discriminatory factors including but not limited to the specific office location, role, degree/credentials, relevant skill set, and level of relevant experience. At P&G compensation decisions are dependent on the facts and circumstances of each case. Total rewards at P&G include salary + bonus (if applicable) + benefits. Your recruiter may be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the hiring process.
We are committed to providing equal opportunities in employment. We value diversity and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Immigration Sponsorship is not available for this role. For more information regarding who is eligible for hire at P&G along with other work authorization FAQ’s, please click HERE
Job Schedule
Full timeJob Number
R000149077Job Segmentation
Experienced ProfessionalsStarting Pay / Salary Range
$110,000.00 - $165,300.00 / yearSkills Required
- Bachelor's Degree in Marketing, Business, or relevant degree
- A minimum of 5 years of demonstrable experience in influencer marketing or digital marketing
- Strong understanding of social media platforms, influencer trends and content creation
- Proficiency in using social media analytics tools
- Multilingual proficiency for effective communication in a diverse market
Procter & Gamble Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Procter & Gamble and has not been reviewed or approved by Procter & Gamble.
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Healthcare Strength — Health coverage is positioned as comprehensive, spanning medical, dental, and vision offerings alongside life and disability options. Mental-health and practical support are reinforced through an EAP that includes confidential counseling and other advisory services.
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Retirement Support — Retirement support is strengthened through profit sharing and retirement-plan access, creating a longer-term wealth-building component beyond base pay. Stock-related programs (such as share purchase and matching structures) further contribute to perceived retirement and savings value.
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Parental & Family Support — Parental leave is described as generous, including fully paid leave for new parents and additional recovery time for birth mothers. Family-oriented time-off options and caregiving supports add to the sense of comprehensive support across life stages.
Procter & Gamble Insights
What We Do
Procter & Gamble Company is an American multi-national consumer goods corporation. P&G was founded over 180 years ago as a soap and candle company. Today, we’re the world’s largest consumer goods company and home to iconic, trusted brands, including Always®, Charmin®, Braun®, Fairy®, Febreze®, Gillette®, Head & Shoulders®, Oral B®, Pantene®, Pampers®, Tide®, and Vicks®. The design, development, growth and success of these products—and many more—is thanks to the innovative and insightful minds of our people. From Day 1, you’ll help make everyday life easier for our 5 billion consumers through billion dollar brands. With our large global footprint, there are many opportunities to work with P&G in multiple locations. We offer opportunities in approximately 70 countries and continually aim to attract, reward and advance the finest people in the world. As a "build from within" organization, we see 95% of our people start at an entry level and progress through the organization. Here, we want you to get your career off to a fast start. That's why we don't have any rotational development programs or gradual ramping-up periods: you’ll be able—and encouraged—to dive right in from day 1. Join us and help make life better through meaningful work that makes an impact from Day 1.
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