Senior Manager, SAP Product Marketing (all genders)

Posted 15 Days Ago
Be an Early Applicant
Hiring Remotely in Frankfurt am Main, Hessen, DEU
In-Office or Remote
Senior level
Artificial Intelligence • Information Technology • Analytics
The Role
Drive go-to-market strategy and execution for Icertis and SAP solutions. Own messaging, positioning, sales enablement content, field training, event representation, demand generation, and performance measurement across markets and industry segments. Collaborate with Marketing, Alliances, Sales, Product, Solutions, and GTM teams while independently managing assigned workstreams. Apply strategic judgment, storytelling, and AI-powered tools to improve market insights, content development, and customer engagement.
Summary Generated by Built In

Icertis is seeking a Senior Manager, SAP Product Marketing to drive go-to-market strategy and execution for the Icertis + SAP partnership. This role involves a wide variety of marketing initiatives to bring Icertis + SAP solutions to market, partnering closely with Solutions and GTM teams on overall direction while independently owning execution across messaging, enablement, and content. 

The ideal candidate is a results-oriented, highly motivated marketer with a passion for technology, strong strategic judgment, and excellent written and oral communication skills. 

If you thrive in a fast-paced, growth-focused environment and want to help shape how Icertis and SAP go to market together, we want you on our team!

Location: Candidates can be based anywhere in Germany. For those based in Frankfurt, we work in a hybrid model, with two days per week spent collaborating with colleagues in our Frankfurt office.

This is an individual contributor role without people management responsibilities.

#LI-MV1

Responsibilities
  • Drive messaging, positioning, and go-to-market strategy for Icertis + SAP solutions across geographies and industry- and persona-specific segments.
  • Own the development of product presentations, guides, technical briefs, and other tools that enable Icertis and SAP sales teams to sell effectively, prioritizing content investments based on business impact.
  • Develop and train field teams on sales enablement tools and proactively identify and close gaps in enablement coverage.
  • Represent Icertis at industry conferences and first-party events to evangelize and drive demand for Icertis + SAP solutions.
  • Track key metrics related to content effectiveness and translate findings into recommendations for the leadership team.
  • Work collaboratively across Marketing, Alliances, Sales and Product to deliver against go-to-market strategic goals, owning specific segments or workstreams within it.
Qualifications
  • Experience in high-tech or enterprise software, in Product Marketing or Product Management; experience with partner/alliance marketing or the SAP ecosystem is advantageous.
  • Proven ability to create and independently execute go-to-market strategies for products and solutions
  • Strong strategic thinking with a bias for execution; ability to evaluate business issues, resolve problems, and contribute to business planning.
  • Strong positioning and storytelling skills across multiple audiences.
  • Strong AI-first mindset with experience leveraging AI-powered tools to enhance market insights, content development, and go-to-market execution, while applying strategic thinking, creativity, and human judgment to drive meaningful customer engagement and business outcomes.
  • Strong organizational and execution skills with excellent attention to detail.
  • Self-starter who truly enjoys working in a fast-paced, innovative environment.

     
About Us

Icertis is the global leader in AI-powered contract intelligence. The Icertis platform revolutionizes contract management, equipping customers with powerful insights and automation to grow revenue, control costs, mitigate risk, and ensure compliance - the pillars of business success. Today, more than one third of the Fortune 100 trust Icertis to realize the full intent of millions of commercial agreements in 90+ countries.

About the Team

Who we are:  Icertis is the only contract intelligence platform companies trust to keep them out in front, now and in the future. Our unwavering commitment to contract intelligence is grounded in our FORTE values—Fairness, Openness, Respect, Teamwork and Execution—which guide all our interactions with employees, customers, partners, and stakeholders. Because in our mission to be the contract intelligence platform of the world, we believe how we get there is as important as the destination.

Icertis, Inc. provides Equal Employment Opportunity to all employees and applicants for employment without regard to race, color, religion, gender identity or expression, sex, sexual orientation, national origin, age, disability, genetic information, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state and local laws. Icertis, Inc. complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilities. If you are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to [email protected] or get in touch with your recruiter.


Skills Required

  • Experience in high-tech or enterprise software in Product Marketing or Product Management
  • Experience with partner or alliance marketing or the SAP ecosystem
  • Proven ability to create and independently execute go-to-market strategies for products and solutions
  • Strong strategic thinking and ability to evaluate business issues, resolve problems, and contribute to business planning
  • Strong positioning and storytelling skills across multiple audiences
  • Experience leveraging AI-powered tools for market insights, content development, and go-to-market execution
  • Strong organizational and execution skills with excellent attention to detail
  • Excellent written and oral communication skills
  • Ability to work independently in a fast-paced, innovative environment

Icertis Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Icertis and has not been reviewed or approved by Icertis.

  • Fair & Transparent Compensation — Pay is described as competitive in select roles and markets, and bands for functions like sales and engineering often track broader tech‑market levels. This points to compensation that can align well with market for certain functions and geographies.
  • Retirement Support — A 401(k) with company match is employer‑verified in the U.S., indicating solid retirement benefits in core markets. This provides a clear foundation of long‑term financial support.
  • Leave & Time Off Breadth — Vacation and paid time off are employer‑verified in the U.S., and programs such as “7 Days for Humanity” and an additional July 4th break extend time‑off options. Together these elements reflect a broad mix of leave offerings beyond standard PTO.

Icertis Insights

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The Company
HQ: Bellevue, WA
1,746 Employees
Year Founded: 2009

What We Do

With unmatched technology and category-defining innovation, Icertis pushes the boundaries of what’s possible with contract lifecycle management (CLM). The AI-powered, analyst-validated Icertis Contract Intelligence (ICI) platform turns contracts from static documents into strategic advantage by structuring and connecting the critical contract information that defines how an organization runs. Today, the world’s most iconic brands and disruptive innovators trust Icertis to fully realize the intent of their combined 10 million+ contracts worth more than $1 trillion, in 40+ languages and 90+ countries.

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