Tracksuit exists to help marketers prove their brand building is working. We give teams the data they need to make smarter decisions, convince stakeholders, defend budgets, and track their progress. The brand tracking industry is dominated by 100-page reports, static data and big price-tags. We're doing things differently by being built for the modern marketer: always-on, accessible, and approachable.
We're now tracking more than 16,000 brands across 25 countries globally. With offices in Auckland, Sydney, London and New York City, we're scaling fast with a brilliant team of collaborative and ambitious humans. Our culture is defined by "high care, high performance". We strive to be the best and look after each other while we do it.
You’ve run a team. Now build the function.
Our Sales Development Representatives (SDRs) start conversations with new customers and book first meetings for our account executives (AEs). They already create most of our outbound pipeline.
As our Senior Manager - Sales Development, you'll take a team of SDRs across New York and London, turn it into one global function, with dedicated investment into 2027 to grow the team according to your vision. You'll own the outbound pipeline number, for both our SDR people and our AI SDRs, and you'll work directly with our Chief Revenue Officer on where we play.
What you'll do
Lead, coach and develop the SDR team across New York and London, and possibly Asia Pacific.
Own total outbound pipeline, in total and by region
Design the SDR plan, covering headcount, hiring, territories, targets and commission
Build one playbook for how we prospect, qualify and hand over meetings, and run it in every region
Decide which accounts our AI SDRs cover and which our people cover
Hire SDRs who go on to become great AEs, and build the path that gets them there
Get the team using a modern outbound stack well, from Clay to diallers to AI agents
What you'll bring
At least two years managing an SDR or business development team
A start as an SDR, or in a similar role, and a promotion into management
Time at a high-growth scale-up with a strong, modern outbound programme
A track record of hitting pipeline targets, and of developing people who went on to get promoted
You'll feel at home in our New York City office, where we get to colloborate with eachother in person 3-4 days days each week. Plus you'll get to work directly to our CRO in Auckland New Zealand!
It's a bonus if you've managed people across time zones, built an SDR team from scratch, designed an SDR commission plan, carried a quota, run outbound alongside AI outreach, or sold to marketers or agencies.
What makes this team different
People and AI, side by side. You'll run human and AI outreach together and decide where each one works best. Our GTM Operations team builds and runs the tools, so your time goes on the people and the plan.
Your SDRs are our future AEs. Building that path is part of the job, and we want to see your first SDRs promoted within a year.
Room to run your own show. Your manager is in New Zealand, so you'll set the rhythm in New York and London.
A clear next step. This role leads to Global Head of Sales Development.
Your first 90 days
Meet every SDR, AE and regional sales leader, and learn how each region creates pipeline today
Agree one definition of a qualified meeting with the regional sales leaders
Set a baseline for each measure you'll be judged on
Agree with GTM Operations how accounts split between AI and human outreach
Take over open roles and make your first hires
Why join us
Equity. Every Trackstar gets a slice of the company through our employee share scheme.
Time off. Six weeks of paid leave, plus an annual wellness bonus.
Parental support. Twelve weeks of paid parental leave for all parents, extra support for IVF, and a phased return to work.
Great spaces. We're office-first, with hubs in Auckland, New York, London and Sydney.
Skills Required
- At least two years managing an SDR or business development team
- Started as an SDR or in a similar role and was promoted into management
- Experience at a high-growth scale-up with a strong, modern outbound program
- Track record of hitting pipeline targets
- Track record of developing people who went on to get promoted
- Managed people across time zones
- Built an SDR team from scratch
- Designed an SDR commission plan
- Carried a sales quota
- Run outbound alongside AI outreach
- Sold to marketers or agencies
Tracksuit Compensation & Benefits Highlights
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Fair & Transparent Compensation — Compensation practices are portrayed as highly transparent, with visibility into salaries across levels and clear bands reviewed twice yearly; feedback suggests this structure builds trust in pay fairness.
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Equity Value & Accessibility — Equity is described as commonly available through share option plans, and observations indicate this forms a meaningful component of total rewards for a scale-up environment.
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Leave & Time Off Breadth — Time off is presented as generous in some regions, including references to six weeks of PTO and supportive leave policies that appear to enhance work-life balance.
Tracksuit Insights
What We Do
Tracksuit is the modern brand tracking platform trusted by over 1,000 consumer brands worldwide to measure and prove the impact of brand-building. Founded in 2021, we're one of New Zealand's fastest-growing startups, and we've since grown into a team of 190+ people across New York, Auckland, Sydney, and London. Built on rigorous data, Tracksuit gives brands a clear, ongoing picture of their health, tracking how they're perceived today and how that's shifting as the ways people discover and evaluate brands evolve. With best-in-class methodology, Tracksuit is designed to be easy to use and easy to understand for everyone from CMOs and CFOs to agencies, brand marketers, insights professionals, and founders.
Why Work With Us
We take the work seriously and ourselves a lot less so. We cheer each other on loudly, show up with a smile, and leave things better than we found them. And there's plenty to cheer about: a $25M Series B in 2025, expansion into 25 markets and our acquisition of AI-visibility startup Hall, to help marketers see their brand across humans and AI.
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Tracksuit Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.