Senior Manager, Public Relations & Social Media

Posted 4 Days Ago
Be an Early Applicant
Boston, MA, USA
Hybrid
109K-180K Annually
Senior level
Fintech • Information Technology • Insurance • Software
Insuring small businesses, enabling big dreams.
The Role
Lead Simply Business’s public relations and social media strategy, including earned media, executive communications, agency management, crisis response, storytelling, media relations, social channel execution, community management, and performance reporting. The role will increase brand visibility, thought leadership, and LLM citation through integrated communications across insurance and small-business audiences.
Summary Generated by Built In
Who Are We?

Simply Business is a digital insurance brokerage that specializes in one thing: protecting the businesses our customers are working hard to build. We’re doing this by simplifying the insurance-buying process for all small businesses, blending together a combination of technology, data, and insurance knowledge. Our proprietary technology platform allows small business owners to easily search and compare quotes from over 20 top-rated insurance providers, customize their coverage, and purchase and access their policies – all online.

Founded in the UK in 2005, Simply Business is an insurtech pioneer with nearly 20 years of experience supporting small businesses. Simply Business is passionate about building an outstanding product for our customers – one that empowers their entrepreneurial spirits.

More importantly, we’re doing it all while taking care of our people. We’ve consistently been named a best place to work, including most recently ranking in Built In’s 2025 Best Companies to Work for in the US (Top 100), and Best Places to Work in Boston.

We want team members who have the drive to challenge boundaries. If you’re smart and passionate about delivering brilliant customer experiences, we’d love to hear from you.

Job CategoryCommunicationsPosition TypePermanentCompensation Overview

The annual base salary range provided for this position is a nationwide market range and represents a broad range of salaries for this role across the country. The actual salary for this position will be determined by a number of factors, including the scope, complexity and location of the role; the skills, education, training, credentials and experience of the candidate; and other conditions of employment. As part of our comprehensive compensation and benefits program, employees are also eligible for performance-based cash incentive awards.

Salary Range$109,300.00 - $180,200.00Target Openings1What Is the Opportunity?We are seeking a highly strategic and hands-on Sr. Manager, Public Relations & Social Media to elevate Simply Business's brand visibility and thought leadership across earned media, social platforms, and emerging technologies. This role is crucial for integrating our messaging and maximizing executive exposure, in close partnership with the PR and Social Media agencies.

Public Relations Strategy & Execution

  • Lead Earned Media Strategy: Own the end-to-end PR strategy, driving high-impact impressions and brand visibility in the insurance and small business sectors.
  • Maximize LLM Visibility: Proactively optimize PR content and placement strategy to ensure Simply Business is a frequently cited source for LLMs and AI-driven summaries.
  • PR & Social Media Crisis Management: Develop and lead the response plan for all brand reputation issues and crises originating on social media or in earned media.
  • Agency Management: Lead and manage our external PR agency, setting clear KPIs, managing budgets, and ensuring integrated results.

Executive Communications & Spokesperson Strategy

  • Develop Executive Platform: Design and execute a comprehensive spokespeople strategy, positioning executives for maximum impact across press, speaking engagements, and social channels.
  • Manage External Voice: Own the development of executive content, including press releases, contributed articles (bylines), and keynote presentations.
  • Internal Alignment: Collaborate with the Content Lead to ensure all executive communications align with the overarching brand narrative and GTM strategy.

Integrated Storytelling & Content

  • Strategic Storytelling Calendar: Create and manage a proactive, impactful storytelling calendar, identifying relevant trends and opportunities for brand narratives throughout the year for media & industry stakeholders
  • Media Relations: Cultivate and maintain strong relationships with key journalists, industry analysts, and media partners relevant to the insurance sector.

Social Media Strategy & Execution

  • Channel Leadership: Own the strategic direction and daily execution of all brand social media accounts, including Meta, TikTok, YouTube, Reddit, and LinkedIn.
  • Community Management: Oversee organic community engagement, social listening, and real-time response to protect brand reputation and drive interaction in partnership with the Customer Service team
  • Performance Reporting: Track and report on PR and social media metrics (e.g., Share of Voice, engagement, referral traffic) to inform broader content strategy.
  • Industry Expertise: Proven success in developing and executing integrated PR/Social strategies, specifically within the B2B, FinTech, or Financial Services space.
  • Executive Communication: Exceptional writing and presentation skills with demonstrated experience coaching and preparing senior leaders for external communications.
  • Digital Fluency: Strong understanding of contemporary social media platforms, content formats, and the mechanics of LLMs/AI-driven content sourcing.
  • Crisis Experience: Demonstrated ability to manage high-stakes communication and reputation risks in real-time.
  • Relationship Management: Excellent skills in managing both external agencies/vendors and internal cross-functional stakeholders (Legal, Product, Creative).
  • Proactive Ownership: Highly self-motivated, proactive, and capable of driving multiple high-priority initiatives simultaneously with meticulous attention to detail.
What Is in It for You?

Here are some of the great benefits and perks that come from being a Simply Business employee:

  • Group plan for medical, dental, vision, and prescription drug coverage.

  • Short term disability, long term disability, and life insurance coverage.

  • Participation in the Company’s bonus program-Participation in 401(k) plan with a 5% employer match.

  • Commuter benefits to help cut down on parking and public transit costs.

  • 25 days of vacation time plus 10 sick days and 10 company holidays.

  • A genuine investment in your learning and development-Regular team outings and volunteer opportunities. 

  • An awesome office space.

  • A hybrid working model, giving our employees great choice and flexibility to work in a way that’s best for their particular job, their teams, and their lives.

Employment Practices

Simply Business is an equal opportunity employer. We’re committed to welcoming and helping employees grow within an inclusive & diverse culture.

Skills Required

  • Proven success developing and executing integrated public relations and social media strategies
  • Experience specifically within B2B, FinTech, or financial services
  • Exceptional writing and presentation skills
  • Experience coaching and preparing senior leaders for external communications
  • Strong understanding of contemporary social media platforms and content formats
  • Understanding of LLMs and AI-driven content sourcing
  • Demonstrated experience managing high-stakes communications and reputation risks in real time
  • Excellent external agency and vendor management skills
  • Ability to collaborate with Legal, Product, Creative, and other cross-functional stakeholders
  • Highly self-motivated and proactive with the ability to manage multiple high-priority initiatives
  • Meticulous attention to detail

What the Team is Saying

Danny
Bryan
Monique
Jill

Simply Business Compensation & Benefits Highlights

  • Leave & Time Off Breadth — Policies include a large PTO allotment with sick days, company and floating holidays, paid volunteer time, and formal sabbaticals after long service. Feedback suggests this combination is a standout element of the package.
  • Retirement Support — Offerings include a 401(k) through Fidelity with employer match, plus performance bonus eligibility and protections like disability and life insurance. These features are consistently positioned as strengthening employees’ long-term financial security.
  • Parental & Family Support — Materials describe a generous parental leave program with fully paid primary-caregiver leave, flexible shared parental options, and adoption assistance. Company-sponsored family events and childcare-related perks further reinforce family support.

Simply Business Insights

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The Company
HQ: Boston, MA
1,000 Employees
Year Founded: 2005

What We Do

Simply Business is the leading digital insurance marketplace dedicated to the success of small businesses. Our mission is to take the hassle out of buying insurance by offering simplicity, choice, and value to business owners. We connect our customers with top-rated insurers and policy recommendations tailored to their specific business needs and budget. We have nearly 20 years of experience supporting small businesses, with over 1 million customers worldwide. Founded in the U.K. in 2005, Simply Business revolutionized how small businesses find insurance, making it accessible and affordable. We then saw a similar need in the United States. So in 2017, we launched Simply Business in the U.S.. Today, our team sits across offices in Boston in the U.S., as well as in London and Northampton in the U.K., showcasing our innovation at scale and dedication to serving the backbone of our economies. Simply Business is more than our name. It’s how we approach small business insurance.

Why Work With Us

Here at Simply Business we have five core values that we uphold in everything that we do: Learning, Empowerment, Authenticity, Pioneering, and Simplicity. Utilizing these values and embedding them into our culture makes SB a unique and great place to work, a place where every person is valued, a place where we get things done and have fun doing so.

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Simply Business Teams

Team
What It's Like to Work at Simply Business
About our Teams

Simply Business Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

We offer our SBers more choice and greater flexibility to work in a way that’s best for their particular job, their teams, and their lives. We ask our employees to come to our hubs 8X a month.

Typical time on-site: Flexible
HQBoston, MA
HQLondon, GB
Northampton, GB
Learn more

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