Senior Manager Marketing Operations

Your Challenge:

In this role, you will have the opportunity to drive meaningful impact at Philips Personal Health by enhancing the effectiveness of Advertising & Promotion (A&P) investments through a structured, data-driven approach. You will play a pivotal role in shaping strategic marketing decisions, ensuring maximum return on investment, and driving best practices across global and regional teams. 
 

Your role:

• Develop and embed a standardized reporting and measurement framework to monitor key A&P mastery metrics and support informed decision-making across regions and categories.

• Establish a structured approach and governance model for pre- and post-evaluation of marketing activities to improve planning discipline and maximize return on marketing investments.

• Set up and lead cross-functional project teams that will be responsible for delivering against each of the five A&P Mastery workstreams. Ensure ownership, tracking, and progress reporting are embedded in ways of working.

• Equip marketing and finance leaders with golden rules, actionable recommendations, and data-driven insights to improve budget allocation, optimize spend, and increase overall investment effectiveness.

• Act as a trusted advisor and engagement lead, ensuring alignment and collaboration across Business Units, Regions, and the MCoE. Drive consistent ways of working across the marketing organization.

• Leverage financial and marketing data to manage A&P performance dashboards and translate complex analytics into clear strategic guidance for business stakeholders.

• Partner closely with Finance teams and use financial systems (e.g., SAP) to ensure accurate A&P tracking, reporting, and forecasting. Support continuous improvement in A&P data quality and transparency.

You're the right fit if:

• University degree (Master's preferred) in Marketing, Business Administration, Finance, or related fields. 

• Minimum of 5–7 years of relevant experience in Marketing Strategy, Finance, or Marketing Operations, ideally having led or significantly contributed to at least one A&P Effectiveness or financial performance project. 

• Strong financial acumen with hands-on experience in financial systems and tools, and a demonstrated ability to work with large datasets to uncover actionable insights. 

• Proven experience in developing measurement frameworks and optimizing marketing spend. 

• Strategic and analytical thinker with excellent project management capabilities and a structured approach to problem-solving. 

• Strong stakeholder management and influencing skills, with a proven ability to foster and enable end-to-end relationships across complex global and regional teams. 

• Advanced proficiency in Microsoft Excel, with the ability to build dynamic reports, analyze large data sets, and create meaningful visualizations. 

• Excellent communication and presentation skills, capable of effectively engaging and influencing senior stakeholders. 

• Fluent in English (written and verbal). 

How we work together
We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week.
About Philips
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
• Learn more about our business.
• Discover our rich and exciting history.
• Learn more about our purpose.
If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our commitment to diversity and inclusion here.