The Role
Owns Proof’s marketing technology stack, lead lifecycle, attribution, reporting, data quality, campaign operations, and marketing ROI programs. Partners with Revenue Marketing, Sales, RevOps, Finance, and executive leadership to improve pipeline visibility, forecasting, compliance, and operational efficiency. The role also evaluates new tools and AI-enabled workflows.
Summary Generated by Built In
Proof is the world's first identity-assured transaction management platform and we are on a mission to digitize trust for all of life’s most critical transactions. Developed by the same market leaders and experts who brought notarization online with Notarize℠, Proof offers trust in a digital world by verifying identities and securing transactions to protect businesses and their customers. Since 2015, we’ve completed many of the world’s first digital commerce transactions, including the first online real estate closing, online mortgage closing, online auto sale, and online will and we're still just getting started!
Proof is scaling its marketing team to support a major expansion from online notarization into portable digital identity for banks, lenders, insurers, and wealth managers. To invest well, we need the systems, data, and processes that show exactly how marketing creates pipeline and revenue.
As Senior Manager of Marketing Operations, you'll own the marketing technology stack, lead lifecycle, attribution, and reporting that make the whole team faster and more accountable. Day to day, you'll work closely with Revenue Marketing, Sales, RevOps, and Finance to keep data clean, programs running, and leadership confident in marketing's impact.
What you’ll do as the Senior Manager of Marketing Operations at Proof:
- Marketing technology: Own, optimize, and govern the marketing tech stack (marketing automation such as HubSpot, Salesforce, intent and enrichment via Clay, ABM via SixSense, webinar, and event tools) and its integrations, with a clear view of cost and adoption.
- Lead lifecycle: Design and maintain lifecycle stages, lead scoring, routing, and SLAs in partnership with Sales and RevOps.
- Reporting and dashboards: Build trusted reporting on pipeline, conversion, velocity, and channel performance for the CMO, executive team, and board.
- Attribution and ROI: Develop and maintain a multi-touch attribution model and marketing ROI reporting that inform budget decisions, and partner with RevOps on forecasting.
- Data quality and compliance: Ensure data quality, enrichment, and deduplication, as well as compliance with privacy and consent requirements.
- Campaign operations: Set standards for UTMs, campaign hierarchy, program setup, and QA. Partner with Finance on marketing budget tracking and planning.
- Innovation: Evaluate and implement new tools and AI-enabled workflows that improve team efficiency.
What we’re looking for:
- 7+ years in marketing operations, including 3+ years in B2B SaaS with enterprise sales cycles.
- Deep hands-on expertise with a marketing automation platform (HubSpot or Marketo) and Salesforce.
- Experience building attribution models and executive-level marketing dashboards.
- Strong analytical skills and a systems mindset, with clear documentation and cross-functional collaboration.
You’ll really stand out if you have:
- SQL and BI tool experience (Looker, Tableau, or similar).
- Experience supporting ABM programs and intent data platforms (6sense, Demandbase).
- Experience in a regulated industry with strict data-privacy requirements.
Position logistics:
Travel: This role will include occasional travel for Proof Summit, team onsites, industry events, and customer or partner meetings. Your manager will share more about expected travel during the interview process.
Our Proof Pillars:
- Pave the Way: When obstacles arise, we break through barriers with passion and perseverance. We lead with creativity and forward-thinking. We aim to set new standards and shape the future in a repeatable, scalable way so the path to success is easier for our team to follow.
- Own It: We embrace the responsibility that comes with supporting life's most important transactions. When a problem arises we relentlessly pursue the solution with a 'Yes before no' attitude. Because every problem and every transaction is treated like it's our own.
- Act with Integrity: We are in the business of building trust and it is at the core of everything we do. We are honest and transparent with our customers, each other and ourselves. If we make a mistake, we own up to it right away and do what it takes to make it right. Our dedication to security and compliance is key to earning trust, fighting fraud and ultimately, our success.
- Play to Win: We believe excellence is about always striving to be better so when we get it wrong, we iterate, we learn and we grow. We know we can only go so far alone, we're better together and collectively, we win!
Some of our great benefits:
- Medical, dental, and vision benefits
- Life insurance, long and short-term disability coverage
- 401k Plan with a 4% match, beginning on your hire date
- Unlimited Sick and Vacation time
- 14 paid company holidays
- 12 weeks of paid parental leave
- 4 week sabbatical after 5 years of continuous full time employment
- Health Reimbursement Arrangements for fertility and gender affirmation
- Lunch on Proof through Grubhub credit
- Monthly work from home stipend
- Professional development credit
- Monthly reimbursement for Wellness
- And more!
This position will be posted and accepting applications through October 23, 2026.
Proof uses Identify & Defend, our fraud prevention and identity verification tools, to confirm that individuals engaging with Proof at any stage correspond to a real identity. It’s a quick security step that helps keep the process safe for everyone. Defend & Identify are used solely for identity verification and fraud prevention and are not used to assess employment eligibility or qualifications.
Proof is committed to building an inclusive environment for people of all backgrounds and everyone is encouraged to apply. We are an equal opportunity employer and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Skills Required
- 7+ years of experience in marketing operations
- 3+ years of experience in B2B SaaS with enterprise sales cycles
- Hands-on expertise with HubSpot or Marketo
- Hands-on expertise with Salesforce
- Experience building marketing attribution models
- Experience building executive-level marketing dashboards
- Strong analytical skills and systems mindset
- Clear documentation and cross-functional collaboration skills
- SQL and business intelligence tool experience, such as Looker or Tableau
- Experience supporting ABM programs and intent data platforms, such as 6sense or Demandbase
- Experience in a regulated industry with strict data privacy requirements
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The Company
What We Do
Proof℠ is the world's first identity-assured transaction management platform. Developed by the same market leaders and experts who brought notarization online with Notarize℠, Proof offers trust in a digital world by verifying identities and securing transactions to protect your business and its customers. When risk is low and speed matters, get it signed. When the law dictates it, get it notarized. When trust matters, you need Proof.
