Our mission at Oura is to empower every person to own their inner potential. Our award-winning products help our global community gain a deeper knowledge of their readiness, activity, and sleep quality by using their Oura Ring and its connected app. We've helped millions of people understand and improve their health by providing daily insights and practical steps to inspire healthy lifestyles.
Empowering the world starts with living our values and empowering our team. As a quickly growing company focused on helping people live healthier and happier lives, we ensure that our team members have what they need to do their best work — both in and out of the office.
This role is a maternity leave cover for the existing Senior Manager, International Communications for approximately one year. In this role you will drive forward global communications strategies that build brand awareness, shape our narrative, and drive engagement in key international markets outside of the Americas. This role requires a dynamic and established leader with deep experience in managing communications across diverse geographies and cultures. You will work closely with the marketing and retail teams, as well as product, science, and senior leadership, to ensure consistent, localized messaging and storytelling that resonates with Oura's growing global community.
Key Responsibilities- Strategic Communications Leadership
- Drive forward Oura’s international communications strategy, ensuring alignment with global brand objectives and regional market needs.
- Collaborate with regional teams to tailor messaging and campaigns that resonate with local audiences while maintaining a consistent global brand voice.
- Oversee the development of localized content and storytelling, ensuring it is culturally relevant and speaks to the health, wellness, and lifestyle trends in each market.
- Monitor market trends and media landscapes in key regions to identify opportunities for proactive communications and brand elevation.
- Champion Oura’s brand narrative and ensure it is effectively communicated across all international channels, including digital media, traditional PR, influencer partnerships, and events.
- Stakeholder & Media Relations
- Maintain strong relationships with key media outlets, influencers, and thought leaders across multiple regions, driving earned media coverage and positive brand sentiment.
- Collaborate with external agencies and consultants to amplify Oura’s message and increase media presence in new and existing markets.
- Manage regional executive media training, preparing Oura leaders for high-profile interviews, speaking engagements, and public appearances.
- Act as the point of contact for all international PR, international crisis communications, and international media relations inquiries.
- Agency Management
- Oversee and manage relationships with external PR agencies in Tier 1 markets across multiple regions, ensuring alignment with global brand strategy, consistency in messaging, and the execution of high-impact media campaigns.
- Manage PR agency budgets, ensuring efficient allocation of resources, cost control, and the delivery of campaigns within financial parameters.
- Cross-functional Collaboration
- Partner with product, marketing, retail, member experience, and sales teams to ensure consistent messaging across all touchpoints in international markets.
- Work closely with the global marketing team to ensure communications efforts align with product launches, promotions, and other key initiatives.
- Collaborate with local teams to coordinate regional events, sponsorships, and influencer activations that promote Oura’s mission and vision.
- Measurement & Reporting
- Define and track key performance indicators (KPIs) for international communications efforts, regularly reporting on the effectiveness and impact of campaigns.
- Use data-driven insights to continuously optimize communications strategies, ensuring alignment with business goals and regional growth targets.
- 10+ years of experience in communications, public relations, or corporate communications, with a proven track record of managing international or global communication strategies.
- Strong understanding of international markets, cultural nuances, and global media landscapes, with experience working across EMEA, and APAC.
- Exceptional written, verbal, and interpersonal communication skills, with the ability to craft compelling narratives and adapt messaging for different audiences.
- Experience working in the tech, health, or consumer lifestyle sectors is a plus.
- Strong leadership skills with the ability to inspire and motivate and drive collaboration across cross-functional teams.
- Experience managing a small but high functioning team that moves fast.
- Ability to think strategically while also being hands-on in executing high-impact initiatives.
- Fluency in multiple languages is a plus but not required.
- Strong project management skills with the ability to balance multiple priorities and meet deadlines in a fast-paced environment.
- Applicants should be willing and able to travel for up to 30% of their working time.
Oura is proud to be an equal opportunity workplace. We celebrate diversity and are committed to creating an inclusive environment for all employees. Individuals seeking employment at Oura are considered without regard to age, ancestry, color, gender (including pregnancy, childbirth, or related medical conditions), gender identity or expression, genetic information, marital status, medical condition, mental or physical disability, national origin, protected family care or medical leave status, race, religion (including beliefs and practices or the absence thereof), sexual orientation, military or veteran status, or any other characteristic protected by federal, state, or local laws. We will not tolerate discrimination or harassment based on any of these characteristics.
We will work to ensure individuals with disabilities are provided reasonable accommodation to participate in the interview process, to perform essential job functions, and to receive other benefits and privileges of employment.
Disclaimer: Beware of fake job offers!
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- Official offers are sent through Docusign after a verbal offer, not via text or email.
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To all recruitment agencies: Oura does not accept agency resumes. Please do not forward resumes to our jobs alias, Oura employees, or any other organization's location. Oura is not responsible for any fees related to unsolicited resumes.
Skills Required
- 10+ years experience in communications, public relations, or corporate communications with international/global strategy experience.
- Proven experience working across EMEA and APAC with strong understanding of international markets and cultural nuances.
- Exceptional written, verbal, and interpersonal communication skills; ability to craft and adapt narratives for different audiences.
- Experience managing international media relations, crisis communications, and executive media training.
- Experience managing external PR agencies and PR budgets in Tier 1 markets.
- Strong leadership skills with experience managing a small, high-functioning team.
- Strong project management skills and ability to balance multiple priorities and meet deadlines in a fast-paced environment.
- Willingness and ability to travel up to 30% of working time.
- Experience in the tech, health, or consumer lifestyle sectors.
- Fluency in multiple languages.
Ōura Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Ōura and has not been reviewed or approved by Ōura.
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Fair & Transparent Compensation — Compensation is considered competitive for a midsize, high‑growth company, supported by posted role‑ and location‑based pay bands that signal structured ranges. A public equal‑pay pledge reinforces attention to fairness.
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Equity Value & Accessibility — Equity is a meaningful part of total compensation at a growing company, contributing to perceived upside over time. This ownership component complements base pay in the total rewards mix.
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Leave & Time Off Breadth — The package includes substantial PTO, paid holidays, and dedicated wellness days that together exceed a basic time‑off offering. This breadth of time away supports recovery and balance.
Ōura Insights
What We Do
Oura is an award-winning and fast-growing startup that helps people track all stages of sleep and activity using the Oura Ring and connected app. By providing daily feedback and practical steps to inspire healthy lifestyles, we've helped hundreds of thousands of people improve their sleep, understand their bodies, and transform their health. We’re on a mission to empower every person to own their inner potential, and we’re seeking talented individuals to join us on our journey. JOIN THE OURA TEAM Oura is full of skilled experts and we’re known to share a good laugh every now and then. We always strive to learn more and dig deeper into our research and analytics, to stay engaged and creative in everything we do. We respect our partners, privacy and the scientific method. We are a multi-disciplinary team of over 100 experts in hardware engineering, software development, machine learning, bioscience, sleep, industrial and UX design, production, marketing and customer experience. Oura Health Ltd.’s HQ and major manufacturing facilities are located in Oulu, Finland. Other locations include Helsinki and San Francisco.
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