Senior Manager, Insights & Analytics (Programmatic)

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Hiring Remotely in United States
Remote
AdTech • Artificial Intelligence • Big Data • Machine Learning • Marketing Tech • Mobile • Software
Liftoff helps mobile businesses grow.
The Role

Liftoff is a leading AI-powered performance marketing platform for the mobile app economy. Our end-to-end technology stack helps app marketers acquire and retain high-value users, while enabling publishers to maximize revenue across programmatic and direct demand.

Liftoff’s solutions, including Accelerate, Direct, Monetize, Intelligence, and Vungle Exchange, support over 6,600 mobile businesses across 74 countries in sectors such as gaming, social, finance, ecommerce, and entertainment. Founded in 2012 and headquartered in Redwood City, CA, Liftoff has a diverse, global presence.

About the team/role: 

As Senior Manager, Insights & Analytics, you will own the vision, strategy, and execution for the Supply Intelligence function. You will be a coach player and lead a small team of highly skilled analysts, partnering across R&D, Product, and Commercial to drive auction performance, revenue optimization, and competitive positioning. This is both a strategic and technical role: you will design the analytical framework for auction intelligence and programmatic exchange, guide complex investigations, and act as a trusted advisor to senior leadership. This role demands strategic clarity, technical depth, and people leadership to ensure Liftoff’s auction ecosystem continues to deliver sustainable growth.

Responsibilities:

Strategy – Set the vision

  • Define and own the long-term strategy for Supply Intelligence, aligning with the overall SDK, exchange, and company objectives.
  • Establish frameworks and standards for auction insights, ensuring consistent methodologies across traffic shaping, mediation, and other levers.

Internal Partnerships – Partner to influence

  • Work hand-in-hand with Programmatic Exchange Commercial to align auction intelligence with publisher-facing strategies, ensuring revenue protection while supporting growth negotiations.
  • Partner with Product and Engineering to align roadmap decisions with business objectives through data-driven insights.
  • Drive joint initiatives with GTM and Finance to maximize revenue and market share.

Execution – Execute with rigor

  • Oversee investigations into auction-level performance fluctuations, triage technical and commercial issues, and communicate findings to senior stakeholders.
  • Protect revenue by designing monitoring systems and processes that detect anomalies early and ensure rapid resolution.

Leadership – Lead with impact

  • Lead and grow a team of analysts, providing coaching on technical rigor, problem-solving, and business context.
  • Represent Supply Intelligence in senior leadership forums, synthesizing auction complexity into actionable strategic recommendations.
  • Foster a culture of scalable, reproducible analytics by standardizing workflows, dashboards, and reporting pipelines.

Requirements:

  • Education: B.A./B.S. in Economics, Analytics, Statistics, Computer Science, Engineering, Mathematics, or related fields. Master’s degree preferred.
  • Experience: 8+ years in analytics or strategy, with 4+ years leading teams; AdTech or auction-based marketplace experience strongly preferred.
  • Technical: Mastery of SQL and experience with large-scale data systems (BigQuery, Snowflake, Trino). Python skills for data manipulation and automation preferred.
  • Business Acumen: Proven track record of connecting technical insights to strategic business outcomes.
  • Leadership: Demonstrated success leading multi-disciplinary teams and influencing senior leadership decisions.
  • Communication: Exceptional written and verbal skills, able to synthesize technical complexity into clear business narratives.

Bonus Points For:

  • Prior experience in SSP, DSP, or AdTech auction mechanics.
  • Expertise in experimentation frameworks and advanced statistical analysis.
  • Experience presenting at executive forums or industry conferences.

Location:

This role is eligible for full-time remote work in one of our entities:  CA, CO, ID, IL, FL, GA, MA, MI, MN, MO, NJ, NV, NY, PA, OR, TX, UT, and WA.

We are a remote-first company with US hubs in Redwood City, Los Angeles, and New York City.

Travel Expectations:

We offer several opportunities for in-person team gatherings, including but not limited to project meetings, regional meetups, and company-wide events. We expect our employees to attend these gatherings at least once per quarter. These gatherings provide essential opportunities for collaboration, communication, and team building. 

Compensation:

Liftoff offers all employees a full compensation package that includes equity and health/vision/dental benefits associated with your country of residence. Base compensation will vary based on candidate's location and experience. The following are our base salary ranges for this role: 

  • SF Bay Area, Los Angeles/Orange County, NYC, Seattle: $205,000 - $235,000 
  • All other California and Washington state locations, Austin, Boston, Denver, Portland: $188,600 - $216,200
  • All other locations in our approved states: $176,300 - $202,100

#LI-NM1

#LI-Remote

We use Covey as part of our hiring and / or promotional process for jobs in NYC and certain features may qualify it as an AEDT. As part of the evaluation process we provide Covey with job requirements and candidate submitted applications. We began using Covey Scout for Inbound on January 22, 2024.

Please see the independent bias audit report covering our use of Covey here.

Liftoff offers a fast-paced, collaborative, and innovative work environment where employees are empowered to grow and make an impact. We’re shaping the future of the mobile app ecosystem—join us and help accelerate what’s next.


Liftoff’s compensation strategy includes competitive salaries, equity, and benefits designed to support employee well-being and performance. We benchmark compensation based on role, level, and location to ensure fairness and market alignment. Benefits may include medical coverage, wellness stipends, and additional perks based on your country of residence.


Liftoff is an equal opportunity employer. We are committed to creating an inclusive environment for all employees and applicants regardless of race, ethnicity, national origin, age, marital status, disability, sexual orientation, gender identity, religion, veteran status, or any other characteristic protected by applicable law.

Agency and Third Party Recruiter Notice:

Liftoff does not accept unsolicited resumes from individual recruiters or third-party recruiting agencies in response to job postings. No fee will be paid to third parties who submit unsolicited candidates directly to our hiring managers or Recruiting Team. All candidates must be submitted via our Applicant Tracking System by approved Liftoff vendors who have been expressly requested to make a submission by our Recruiting Team for a specific job opening. No placement fees will be paid to any firm unless such a request has been made by the Liftoff Recruiting Team and such a candidate was submitted to the Liftoff Recruiting Team via our Applicant Tracking System.

What the Team is Saying

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The Company
HQ: Redwood City, CA
645 Employees
Year Founded: 2012

What We Do

Liftoff is a leading AI-powered performance marketing platform for the mobile app economy. Our end-to-end technology stack helps app marketers acquire and retain high-value users, while enabling publishers to maximize revenue across programmatic and direct demand.

Liftoff’s solutions, including Accelerate, Direct, Monetize, Intelligence, and Vungle Exchange, support over 6,600 mobile businesses across 74 countries in sectors such as gaming, social, finance, ecommerce, and entertainment. Founded in 2012 and headquartered in Redwood City, CA, Liftoff has a diverse, global presence.

Come join the rocket ship! 🚀

Why Work With Us

Join Liftoff, where innovation meets impact in a fast-changing global market. We’re a remote-first, hybrid-optional company driven by our values—Growth Mindset, Data-Driven, Agency & Urgency, and Togetherness. Our R&D and GTM teams solve complex technical challenges at scale, while our G&A pros keep us moving fast and supported.

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