WHO WE ARE
Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. To learn more, go to www.zetaglobal.com.
Description
Zeta Global is seeking a Senior Manager, Data Cloud International to accelerate the adoption, impact, and delivery of Zeta’s Data Cloud in the Canadian market. This role is both strategic and hands-on; a functional subject matter expert who partners with Sales and Customer Success teams to deliver actionable insights, compelling narratives, and tailored solutions for clients and prospects.
As the local market Data Cloud SME, you’ll manage the intake pipeline of regional requests, run analyses, build client-ready presentations, build and deliver customized client facing demos of the platform. You’ll serve as a trusted advisor on identity, intelligence, attribution and data strategy, bridging global standards with regional needs & capabilities.
This is a multi-faceted role at the intersection of consulting, insights, and execution, with a future pathway into people leadership.
Roles & Responsibilities
- Deliver client-facing demos, showcasing how Zeta’s Data Cloud can solve real-world marketing challenges.
- Act as the primary SME for Zeta’s Data Cloud in Canada, supporting Sales and Customer Success with insights, demos, and tailored strategies.
- Translate Zeta’s identity, intelligence, attribution, and activation capabilities into compelling, data-driven narratives that drive adoption and measurable outcomes.
- Manage the regional intake pipeline for Data Cloud International requests, ensuring timely, high-quality outputs across insights, reporting, and client deliverables.
- Run hands-on analysis of first- and third-party datasets, transforming findings into strategic recommendations for acquisition, growth, and retention.
- Partner with US & UK based teams to align Canadian execution with global standards while adapting to local market needs & capabilities.
- Support regional data partnerships, assisting with delivery, coordination, and reporting in collaboration with internal stakeholders.
- Support RFPs and brief responses, crafting innovative data-driven use cases and integrating Zeta’s value proposition into proposals.
- Provide training and enablement to internal teams, equipping Sales and Customer Success with the knowledge to confidently leverage Data Cloud independently.
- Capture client feedback and market insights to inform Zeta’s Data Cloud roadmap and enhance international solutions.
Qualifications
- 7+ years’ experience in MarTech, AdTech, or data-driven marketing/consulting, with strong client-facing responsibilities.
- Proven expertise in data strategy and audience insights.
- Demonstrated ability to translate complex data into clear, compelling stories for senior stakeholders.
- Hands-on practitioner: confident in building decks, running analyses, and presenting to senior clients.
- Deep understanding of the Canadian market
- Conversational French an added bonus.
- Strong stakeholder management skills, able to collaborate across Sales, Customer Success, Solutions, and Analytics teams.
- Highly organized, with the ability to manage competing priorities and deliver at pace in a fast-moving environment.
Skills
- Advanced proficiency in Microsoft PowerPoint for professional, client-facing storytelling
- Strong Excel skills (Pivot Tables, logic-based queries, data cleaning & filtering)
- Experience with Tableau or other BI tools
- Understanding of advanced analytics and modelling
- Digital Marketing experience (e.g., Programmatic, Social, CRM)
- Experience with workflow tools (e.g., Asana, Jira)
- Experience managing cross-functional collaboration and SLAs
- Strategic problem-solving mindset, able to design innovative solutions
What We Value
- You thrive at the crossroads of strategy and execution: equally skilled at shaping the story and doing the work.
- You are comfortable being a team of your own in market with multi-market support behind you, adapting your approach to different virticals, audiences, and regulatory contexts.
- You’re proactive, detail-oriented, and motivated by both client impact and operational excellence.
- You’re excited to help shape the future of Zeta’s Data Cloud in the Canadian market, with the ambition to grow into leadership.
SALARY RANGE
The salary range for this role is 125,000 - 140,000 CAD, depending on location and experience.
PEOPLE & CULTURE AT ZETA
Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression.
We’re committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here: https://zetaglobal.com/blog/a-look-into-zetas-ergs/
ZETA IN THE NEWS!
https://zetaglobal.com/press/?cat=press-releases
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Skills Required
- 7+ years' experience in MarTech, AdTech, or data-driven marketing/consulting with client-facing responsibilities
- Proven expertise in data strategy and audience insights
- Ability to translate complex data into clear, compelling stories for senior stakeholders
- Hands-on experience building decks, running analyses, and presenting to senior clients
- Deep understanding of the Canadian market
- Conversational French
- Strong stakeholder management and cross-functional collaboration skills
- Advanced proficiency in Microsoft PowerPoint
- Strong Excel skills (Pivot Tables, logic-based queries, data cleaning & filtering)
- Experience with Tableau or other BI tools
- Understanding of advanced analytics and modelling
- Digital marketing experience (Programmatic, Social, CRM)
- Experience with workflow tools (Asana, Jira)
- Experience managing SLAs and cross-functional delivery
- Strategic problem-solving mindset and strong organizational skills
What the Team is Saying
Zeta Global Compensation & Benefits Highlights
How does Zeta Global ensure its pay and bonus plans are competitive?
Zeta Global supports competitive compensation through a mix of base pay, equity, performance incentives, financial benefits and employee feedback-informed rewards. The company’s total rewards approach connects compensation with ownership, financial planning and benefits that support employees’ broader well-being.
- Competitive pay and incentives: Zeta lists competitive pay, equity, performance bonuses and an employee stock purchase plan as part of its compensation and total rewards offerings. Employees also describe compensation as a strength. A software engineer said Zeta offers “good compensation,” “best appraisals and pay raise” and a “supportive work environment,” while a director cited “compensation” as one of the strengths of the company.
- Equity and ownership: Zeta offers company equity and an employee stock purchase plan, giving employees ways to participate in the company’s growth. Its broader financial benefits also include a 401(k) with company match, monthly financial workshops, commuter benefits and insurance coverage, reinforcing compensation as part of a larger financial wellness package.
- Performance-oriented rewards: Employee reviews describe Zeta’s compensation as tied to performance and growth. One employee said, “Zeta pays well,” while another said compensation is “within industry range and revised every year.” A finance analyst cited “great incentives,” and a director described Zeta as a place to “shape your career” with room to move up. (Comparably; Glassdoor reviews; Indeed reviews)
- Benefits that strengthen total rewards: Zeta’s rewards package extends beyond pay through health, dental and vision insurance, mental health benefits, pet insurance, flexible time off, parental leave, adoption assistance, fertility and family-building support, travel assistance for reproductive health procedures, volunteer days and wellness resources. The company also says it uses wellness surveys and employee feedback to shape benefits updates, including expanded parental leave and adoption assistance.
- External signals:
- Compensation sentiment: Employees on external review sites describe Zeta’s compensation as “good,” “great” and competitive, with reviews citing pay raises, incentives, benefits and performance-based earning potential. (Glassdoor reviews; Indeed reviews; Comparably)
- Benefits signals: External profile data lists company equity, performance bonuses, an employee stock purchase plan and a home-office stipend for remote employees.
- Financial wellness: Zeta’s benefits include 401(k) matching, financial workshops, insurance coverage and employee stock purchase participation.
Bottom line: Zeta Global’s compensation approach combines competitive pay, performance incentives, equity, stock purchase access and broad benefits, giving employees both near-term rewards and longer-term financial participation in the company’s growth.
Zeta Global Insights
What We Do
Zeta Global (NYSE: ZETA) is the AI Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world.
Why Work With Us
At Zeta, people have the freedom to think creatively, take initiative, and grow. We value curiosity, innovation, and teamwork, empowering everyone to use AI and technology in smarter ways to drive impact for clients, consumers, and each other while shaping the future together.
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Zeta Global Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
