Senior Manager Campaign

Posted One Month Ago
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IT Park, Talawade, Pune, Maharashtra, IND
In-Office
Senior level
AdTech • Marketing Tech
The Role
Lead design and execution of customer journeys and email/mobile campaigns using Salesforce Marketing Cloud. Build automations, AMPscript/SSJS templates, SQL data queries, and integrations with Salesforce CRM and APIs. Leverage Marketing Cloud features, data activation, and AI-assisted tools to optimize campaign automation and personalization.
Summary Generated by Built In

Job Description:

Skills We're Looking For

  • Hands-on experience with Salesforce Marketing Cloud (Engagement)
  • Strong knowledge of Journey Builder, Automation Studio, Contact Builder, and Content Builder
  • Experience with AMPscript, SQL, HTML, CSS, and SSJS
  • Understanding of REST APIs and Salesforce CRM integration
  • Familiarity with Data Cloud or Marketing Cloud Next is a plus
  • Interest in AI-powered marketing, Agentforce, and intelligent customer journeys is highly desirable

Preferred Certifications

  • Salesforce Marketing Cloud Developer
  • Marketing Cloud Engagement Administrator
  • Marketing Cloud Email Specialist

Must-Have Skills:

Salesforce Marketing Cloud

  • Marketing Cloud Engagement
  • Journey Builder
  • Automation Studio
  • Contact Builder
  • Content Builder
  • Email Studio
  • Mobile Studio
  • Marketing Cloud APIs

Marketing Cloud Next & AI

  • Understanding of Marketing Cloud Next
  • Exposure to Agentforce or AI-powered marketing capabilities
  • Knowledge of Einstein AI, Prompt Builder, or AI-assisted campaign creation
  • Basic understanding of Data Cloud concepts and customer data activation

Technical Skills

  • AMPscript
  • SSJS (Server-Side JavaScript)
  • SQL
  • HTML
  • CSS
  • JavaScript
  • REST APIs
  • JSON
  • OAuth

Integration

  • Salesforce CRM integration
  • API-based integrations
  • Event-driven architecture
  • Webhooks (preferred)

Location:

India - Maharashtra- Pune - Baner - Amar Madhuban Tech Park

Brand:

Merkle

Time Type:

Full time

Contract Type:

Permanent

Skills Required

  • Salesforce Marketing Cloud (Engagement)
  • Journey Builder
  • Automation Studio
  • Contact Builder
  • Content Builder
  • Email Studio
  • Mobile Studio
  • Marketing Cloud APIs
  • AMPscript
  • SSJS (Server-Side JavaScript)
  • SQL
  • HTML
  • CSS
  • JavaScript
  • REST APIs
  • JSON
  • OAuth
  • Salesforce CRM integration
  • API-based integrations
  • Event-driven architecture
  • Webhooks
  • Familiarity with Data Cloud
  • Understanding of Marketing Cloud Next
  • Exposure to Agentforce or AI-powered marketing capabilities
  • Einstein AI or Prompt Builder experience
  • Salesforce Marketing Cloud Developer certification
  • Marketing Cloud Engagement Administrator certification
  • Marketing Cloud Email Specialist certification

dentsu Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about dentsu and has not been reviewed or approved by dentsu.

  • Parental & Family Support — Paid parental leave at full pay and caregiver supports (including backup care) are emphasized as standout elements. Feedback suggests family-oriented benefits are a strong part of the package.
  • Leave & Time Off Breadth — Flexible or unlimited PTO, extensive paid holidays, and a year-end office closure are established components. Feedback suggests time-off policies are generous and add meaningful flexibility.
  • Retirement Support — A large, established 401(k) plan with employer matching is clearly documented. Feedback suggests retirement benefits feel competitive and straightforward.

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The Company
HQ: Minato
15,492 Employees

What We Do

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next

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