Senior International Marketing Manager (m/f/d) - 12 months limited

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Munich, Bayern, DEU
Hybrid
Senior level
Fitness • Hardware • Internet of Things • Software
Let’s make the world fit for life, one body at a time. Are you with us? Join Team EGYM!
The Role
Lead international marketing across the UK, France, and Iberia by localizing global campaigns, coordinating regional content, enabling Sales, strengthening brand visibility, supporting events and PR, and managing cross-market timelines and stakeholders. Develop regional marketing plans, optimize initiatives, analyze performance, and contribute to pipeline growth through localized campaigns, webinars, events, and sales enablement materials.
Summary Generated by Built In

Shape the future of fitness in key European markets! As a Senior International Marketing Manager (m/f/d) within our Global Marketing team at EGYM Technology, you’ll drive impact across the UK, France, and Iberia. Based at our Munich Headquarter for a 12-month fixed-term mission, you will localize global campaigns, empower regional Sales teams, and ensure EGYM’s messaging delivers maximum commercial power. Build what matters and apply now!

Your daily workout

  • Campaign planning: You plan, localize, and execute global marketing campaigns and regional tactics to drive brand awareness, demand generation, and sales enablement across the UK, France, and Iberia

  • Regional execution: You translate global marketing priorities into clear regional activities, ensuring campaigns, content, webinars, events, and sales materials are adapted to local market needs

  • Sales enablement: You collaborate with Product Marketing and Sales to coordinate high-impact sales collateral, including pitch decks, case studies, videos, blogs, and whitepapers

  • Branding: You champion the EGYM brand in your regions, ensuring consistent, compelling messaging and a strong local presence across all channels

  • Event and webinar marketing: You collaborate with the Events and Sales teams to promote key regional events and webinars, support execution, and provide post-event reporting and analysis

  • Public relations: You support regional PR activities by coordinating with existing media contacts, helping identify new opportunities, and strengthening EGYM’s brand visibility across markets

  • Project management: You manage regional marketing requests, timelines, priorities, stakeholder communication, and reporting to ensure smooth execution across markets

Your fitness level

  • Experience: You have at least 5 years of broad marketing experience across multiple disciplines such as campaign management, digital marketing, PR, content, and sales enablement

  • Global Mindset: You have experience working across different regions and understand cultural nuances. You are an advocate for localization and doing what is best for each region you support

  • Skills: You have experience managing marketing campaigns and projects efficiently, ensuring on-time delivery, stakeholder alignment, and clear prioritization

  • Focus: You are a performance-driven marketer who is comfortable testing, learning, and optimizing activities based on results

  • Crossfunctionality: You act as the key link between Global Marketing and regional Sales by understanding local markets, challenging regional tactics, and standardizing workflows

  • Ownership: You balance strategic thinking with hands-on execution and are comfortable managing multiple markets, timelines, and priorities at the same time

  • Language skills: You are fluent in English. Spanish and/or French is a strong plus

  • Traveling: You are comfortable with 10–15% travel, both domestic and international

Your training goal for your first 6 months

  • Strategy: You deliver a clear regional marketing plan for the UK, France, and Iberia aligned with global priorities, campaign plans, KPIs, and sales enablement needs

  • Networking: You establish trust and a strong working cadence with key stakeholders across Sales, Product Marketing, Brand, Events, and Global Marketing

  • Execution: You successfully localize and execute priority campaigns, webinars, events, and sales enablement activities across the three markets

  • Improvement: You launch or optimize at least one regional initiative that improves brand perception, lead generation, customer engagement, or sales enablement

  • Acceleration: You contribute to pipeline acceleration through localized content, integrated campaign execution, and strong regional stakeholder alignment

The equipment we provide

  • Modern & International: Be part of a modern and international company culture where talent and passion are welcomed, heard, and part of the decision-making process

  • Work-Life-Balance: Benefit from flexible working hours, hybrid working policy (2 office days) and 30 days of vacation per year

  • Continuous Development: Develop your skills with varied, challenging tasks and regular feedback to benefit from a steep learning curve

  • Fit & Healthy: Train for free with EGYM Wellpass in several thousand sports and health facilities across Germany and/or use our in-house gym with EGYM products

  • Benefit Budget: Enjoy a flexible benefit budget of 60 € monthly for your Mobility Subsidy and/or Meal Allowance

  • Discounts: Get a variety of great discounted offers, from fashion to leisure, through our employee benefits portal

  • Bike Leasing: Stay active and use our leasing bike offer on your way to work or in your spare time

  • Subsidized Pension: Profit from our employer-subsidized pension

  • Mentoring Program: Exchange knowledge and grow together across teams and locations through our self-organized mentoring platform

.

Contact:

Apply now by uploading your documents (CV, certificates, references, salary expectations, and earliest possible start date) and specify the job ID #2023.

Contact: Jana Fakesch

For further information: https://career.egym.com

About EGYM

Warning regarding phishing emails: Please be aware that all official EGYM recruitment communication is sent exclusively from [email protected]. If you receive a suspicious message from any other domain, please ignore it and do not share personal information if in doubt.
EGYM is a global fitness technology leader, providing fitness and health facilities with intelligent workout solutions. EGYM makes exercising smarter and more efficient with its comprehensive suite of connected gym equipment and digital products that integrate seamlessly with 3rd-party-hard- and software. The result is a fully connected training experience that drives measurable business and health outcomes on and off the training floor.
EGYM also offers subscription-based corporate fitness- and wellness solutions built on a combination of gym-access and EGYM fitness programs that directly target costly chronic conditions and boost employee health, leading to higher productivity and well-being.
EGYM's global headquarters are in Munich, Germany, with North American offices in Denver, Colorado.
EGYM is an equal opportunity employer. All aspects of employment including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, performance, and business needs, regardless of race, gender, religion, sexual orientation, age or any other aspect of an individual's identity.

Skills Required

  • At least 5 years of broad marketing experience across campaign management, digital marketing, public relations, content, and sales enablement
  • Experience working across different regions and understanding cultural nuances
  • Experience managing marketing campaigns and projects efficiently
  • Performance-driven approach with ability to test, learn, and optimize activities based on results
  • Ability to collaborate cross-functionally between Global Marketing and regional Sales
  • Ability to manage multiple markets, timelines, and priorities
  • Fluency in English
  • Spanish and/or French language skills
  • Willingness to travel 10–15% domestically and internationally

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The Company
HQ: Denver, CO
474 Employees
Year Founded: 2017

What We Do

EGYM, founded in 2010 in Munich, Germany, is the pioneering innovation leader for integrated digital fitness products. eGym combines the latest machine technology with an open cloud platform and the advantages of connected mobile applications to deliver intuitive and effective workouts with more fun and data-driven member support.

Why Work With Us

At EGYM, we strive to create an open and collaborative culture that allows everyone to learn and grow beyond their current roles. We believe that every day is the start of a journey to your best, and our job is to provide you with the tools and knowledge to reach your peak. We work hard every day to make the gym work for everyone. Join Team EGYM!

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