You will focus on developing new products that improve Homeowners insurance products using contract language, underwriting guidelines, system/platform, automation and use of pricing/predictive analytics. Responsibilities include identifying potential insurance markets, creating strategic plans for market entry, managing the insurance product development lifecycle, and improving products to increase profitability, improve growth and improve customer experience.
We ask that you have a high level of analytical skill, generating insights and creating cost benefit analysis using performance metrics, customer feedback, market trends, and competitor activities. After implementation, the Senior Product Analyst monitors performance, including customer and agent satisfaction and financial benefits realization. The Senior Product Analyst will report to the Senior Manager, Product.
In this hybrid role, you will be expected to work a minimum of 10 days per month from the office. You should reside within approximately 35-50 miles of one of the following office locations: Madison, WI 53783; Boston, MA 02110; Denver, CO 80112; Hopkins, MN; Keene, NH 03431; St. Joseph, MO 64507; Phoenix, AZ 85034. Madison & Boston are strongly preferred.
Internal candidates are encouraged to apply and should review the internal mobility guidelines in the hybrid policy reference guide for more information on potential relocation.
#LI-Hybrid
We will not consider candidates who require sponsorship for this position.
Position Compensation Range:
$88,000.00 - $145,000.00Pay Rate Type:
SalaryCompensation may vary based on the job level and your geographic work location. Relocation support is offered for eligible candidates.
Primary Accountabilities
•May serve as project lead for implementation of products and services.
•Monitors and analyzes the performance of the product lines, agent, or book of business.
•Evaluates profit factors and conducts analysis of performance data to provides product strategy recommendations relating to profit, growth, retention, and overall book of business.
•Develops and maintains effective working relationships with other lines to identify product gaps and opportunities.
•Researches and develops concepts for complex new or enhanced products and/or services.
•Works with partners in pricing/actuarial, claims, etc. to ensure product compliance and financial viability.
•Prepares contract language, develops initial underwriting guidelines and standards, and oversees development of new predictive analytics including pricing models and other predictive models.
•Serves as subject matter expert in development of contract language and/or underwriting guidelines. Ensures product compliance.
•Produces detailed competitive research and analysis for personal lines products using a variety of information sources and tools to support decision making. Analyzes all available data forming conclusions regarding our competitive position in the marketplace. Provides recommendations to leadership to capitalize on product offerings and geographical areas.
•Provides expertise regarding how competitor actions and industry trends influences personal lines ability to meet corporate and divisional objectives. Makes recommendations to management regarding operational and product changes that may enhance our competitive position.
•Stays abreast of all rate changes, rating enhancements and program changes by our competitors; researches competitor filings, rate and rule manuals to ascertain changes made and their impact on our competitive position. Ensures analysis and reporting accuracy explaining drivers and insights relating to competitive position changes.
Specialized Knowledge & Skills Requirements
•Demonstrated experience providing customer-driven solutions, support or service.
•Demonstrated experience performing complex financial, actuarial or business analysis.
•Solid knowledge and understanding of customer, business industry, insurance, underwriting guidelines and risk concepts in area of expertise.
•Demonstrated problem-solving and analytical skills to review complex products, and/or lines of business.
•Demonstrated experience making independent decisions.
•Demonstrated experience in project management methodologies, practices, techniques and tools.
Travel Requirements
•Up to 10%.
- To ensure a strong start, all employees participate in our New Employee Orientation during their first week. This experience is held in person at our Madison, WI Headquarters or one of our AmFam core locations to help you connect with our mission, meet key team members and build relationships that support your growth. At times, sessions may be delivered virtually based on scheduling and availability.
- Offer to selected candidate will be made contingent on the results of applicable background checks
- Offer to selected candidate is contingent on signing a non-disclosure agreement for proprietary information, trade secrets, and inventions
- Sponsorship will not be considered for this position unless specified in the posting
We provide benefits that support your physical, emotional, and financial wellbeing. You will have access to comprehensive medical, dental, vision and wellbeing benefits that enable you to take care of your health. We also offer a competitive 401(k) contribution, a pension plan, an annual incentive, 9 paid holidays and a paid time off program (23 days accrued annually for full-time employees). In addition, our student loan repayment program and paid-family leave are available to support our employees and their families. Interns and contingent workers are not eligible for American Family Insurance Group benefits.
We are an equal opportunity employer. It is our policy to comply with all applicable federal, state and local laws pertaining to non-discrimination, non-harassment and equal opportunity. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law.
American Family Insurance is committed to the full inclusion of all qualified individuals. If a reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please email [email protected] to request a reasonable accommodation.
#LI-DB1Skills Required
- Demonstrated experience performing complex financial, actuarial, or business analysis
- Experience with pricing and predictive analytics, including pricing models
- Solid knowledge of insurance, underwriting guidelines, risk concepts, and personal lines products
- Demonstrated problem-solving and analytical skills to review complex products or lines of business
- Demonstrated experience providing customer-driven solutions, support, or service
- Demonstrated experience in project management methodologies, practices, techniques and tools
- Ability to make independent decisions and serve as a subject matter expert
- Hybrid work requirement: work a minimum of 10 days per month in office and reside within ~35-50 miles of listed office locations (Madison, Boston, Denver, Hopkins MN, Keene NH, St. Joseph MO, Phoenix)
- Must be authorized to work in the U.S. without sponsorship
American Family Insurance Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about American Family Insurance and has not been reviewed or approved by American Family Insurance.
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Pay Growth & Progression — Compensation has seen multiple increases, including a higher internal minimum hourly wage effective 2025 for many customer‑facing and claims roles. These moves indicate continued investment to raise the pay floor and improve total rewards competitiveness.
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Retirement Support — The total package includes a 401(k) with company match alongside a company‑funded cash‑balance pension, strengthening long‑term financial security. This combination is positioned as a standout element within the overall benefits mix.
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Parental & Family Support — Paid parental leave was expanded in 2025 for birthing parents and for all parents, including adoptive and foster. Caregiver leave adds further family support within the leave portfolio.
American Family Insurance Insights
What We Do
For more than 85 years, American Family Insurance has built its reputation on sound principles. We strive to provide you industry-leading service, exceptional claims experience and products that build long-term relationships. This is accomplished by treating policyholders fairly in a helpful and caring way and making it easy and convenient to work with us. We know our customers like family. American Family Insurance thrives by conducting its business in accordance with the highest ethical standards and the law at all times. Integrity is part of our culture and always has been. The reputation we enjoy and trust-based relationships we have built with our customers are determined by the example set by management and the character and good judgment exercised at all levels of our organization. It’s a way of doing business that our customers have come to expect from us and a standard that we continue to live up to.
