Growth Marketing Manager

Reposted 14 Days Ago
New York, NY
Hybrid
110K-130K Annually
Senior level
Hospitality
Join ResortPass: Luxury hotel experiences, no overnight stay required.
The Role
The role involves managing user acquisition through paid search marketing, campaign strategy, budget management, and performance forecasting.
Summary Generated by Built In

About the company

ResortPass is completely redefining what it means to be a guest at a hotel. By offering day access to luxury hotel experiences, including breathtaking pools, private beaches, deluxe spas, and more, ResortPass allows people to escape – without ever leaving town. If you’re moved to contribute to our vision, we’d love your help.

Our growing team of innovative tech and hospitality experts has partnered with over 1,000 leading hotels and resorts including Ritz-Carlton, Four Seasons, Westin, and Fairmont. We’ve connected over 2 million people with relaxation and luxury in their own neighborhoods, making rest more mindful, togetherness more meaningful, and escape more accessible. Fresh off a Series B $30M raise, co-led by Declaration Partners and 14W with additional investment from previous investor Charles River Ventures, and new investors Endeavor, Jessica Alba, Adam Grant and others, ResortPass is at the beginning of creating a new category of hospitality.

About the role

As our Growth Marketing Manager, you're driving user acquisition and funnel conversion through paid, organic, and product-led growth strategies in collaboration with our product team. Reporting to the Head of Growth, you'll be working across a variety of channels to scale customer acquisition by optimizing existing performance marketing channels, testing and unlocking new paid channels,  pushing forward our SEO program, testing out new virality tactics, and collaborating with our product team on CRO, referral, and sharing initiatives. We are looking for someone who is located in or near the NYC area, as this role will be in person at our NYC headquarters. The base salary for this role will range from $120,000 - $140,000 per year, plus equity, commensurate with experience.

  • Support optimizing and scaling existing paid performance channels (primary Meta and Google Non-Brand) 
  • Take on ownership of our Affiliate program, setting it up for aggressive growth and figuring out how it can extend our influencer program reach 
  • Identify, test, and unlock new paid channels to diversify acquisition (e.g. podcast, CTV, Reddit, partnerships) 
  • Support our SEO program to capture intent-driven demand for pool, spa and travel intent across our core site and blog. 
  • Scale user acquisition and retention organically, leveraging data to optimize viral loops and user funnels while amplifying word-of-mouth. .
  • Run disciplined testing: build and maintain a roadmap of experiments across channels, landing pages, creatives, and more. 
  • Analyze performance data to generate insights, set growth goals, and report on results.
  • Deliver performance forecasting and scenario modeling in partnership with the Head of Growth (weekly, monthly, and annual views). 
  • Collaborate cross-functionally with product, design, and engineering teams to embed growth tactics into the product, optimize user funnels, and create shareable experiences that drive virality.
Who You Are
  • 5+ years of experience in growth marketing for direct-to-consumer or SaaS/ecommerce brands, with demonstrated success in driving paid and organic acquisition, retention, and viral growth at scale.
  • Expertise with affiliate and influencer marketing – two key channels for ResortPass in this next chapter. 
  • Expertise implementing viral mechanics, with a strong command of metrics like viral coefficient (k-factor), activation rates, retention curves, LTV, and CAC Highly analytical thinker. You’re comfortable working with large, messy data sets and distilling complex inputs into clear, actionable insights.
  • Operate with a high degree of autonomy and accountability. You proactively flag risks, identify opportunities, and push for what you believe in.
  • Bias toward system-building over hacks: you use frameworks to scale yourself, and leave behind infrastructure that outlasts individual wins.
  • Intellectually curious and commercially sharp. You think like a growth leader, not only as a channel operator.
  • Strong collaborator with experience working cross-functionally to align PLG efforts with product roadmaps and brand goals, fostering viral user behaviors.
Benefits
  • Health, Dental & Vision — We're deeply invested in the health and well-being of our team and are proud to contribute to the monthly premiums of these insurance plans.
  • Stock Option Plan — We offer employees the opportunity to become part-owners in our mission. Let’s redefine what it means to be a guest, together.
  • 401k plan — Save for your future with a 410k plan offering.
  • Unlimited Paid Time Off (PTO) — Enjoy life away from work to be inspired and fully recharge with unlimited paid time off.
  • Paid parental leave
  • Annual ResortPass credit — Our mission is to bring delight and relaxation to people around the world; including our employees! Access private beaches, deluxe saunas, awesome pools, and much more with your annual credit.

Top Skills

Bing Search
Google Search
Google Shopping
Pmax
Youtube
Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: New York City, NY
83 Employees
Year Founded: 2016

What We Do

A luxurious vacation used to mean traveling far away. With ResortPass, you can escape without leaving town. We make it possible to enjoy day access to luxury hotel amenities — from crystalline pools and private beaches to deluxe spas, top fitness centers, and more — at leading hotels right in your own neighborhood.

ResortPass partners with over 2,000 world-class hotels and resorts, including Ritz-Carlton, Four Seasons, Westin, and Fairmont. Since our founding in 2016, we’ve connected more than 5 million locals and travelers to premium resort experiences — making rest more mindful, togetherness more meaningful, and escape more accessible by bringing luxury into everyday life.

In November 2022, we raised a $40M Series B to continue expanding our marketplace and reimagine the way people access hospitality.

Why Work With Us

ResortPass makes luxury hotel amenities accessible without an overnight stay, partnering with 2,000+ top hotels like Ritz-Carlton and Four Seasons. Backed by $40M Series B funding, we’re scaling fast and shaping how people experience travel, leisure, and connection.

Gallery

Gallery

Similar Jobs

Kalshi Logo Kalshi

Growth Marketing Manager

Fintech • Payments • Financial Services
Easy Apply
In-Office
New York, NY, USA
203 Employees
In-Office
New York, NY, USA
800 Employees
131K-160K Annually

Datadog Logo Datadog

Growth Marketing Manager

Artificial Intelligence • Cloud • Security • Software • Cybersecurity
Easy Apply
Hybrid
2 Locations
6500 Employees
95K-126K Annually

NoGood Logo NoGood

Growth Marketing Manager

Agency • Marketing Tech • Social Media
In-Office
New York, NY, USA
40 Employees
65K-100K Annually

Similar Companies Hiring

IDeaS Thumbnail
Software • Hospitality • Analytics
Bloomington, MN
702 Employees
Fora Travel Thumbnail
Travel • Software • Sales • Professional Services • On-Demand • Hospitality • Agency
New York, NY
170 Employees
PRIMA Thumbnail
Travel • Software • Marketing Tech • Hospitality • eCommerce
US
15 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account