Senior Growth Marketing Manager - Creator Community

Posted 17 Days Ago
Be an Early Applicant
Berlin
Mid level
Marketing Tech • Software • Travel
The Role
The Senior Growth Marketing Manager at GetYourGuide will build and scale the creator community through multi-channel campaigns, negotiate promotional efforts, measure campaign performance, and optimize messaging and funnel experiences. Previous experience in growth marketing, especially with creators on platforms like Instagram and TikTok, is crucial.
Summary Generated by Built In

About GetYourGuide

GetYourGuide is the global leading marketplace for unforgettable travel experiences. Travelers use GetYourGuide to discover the best things to do in a destination. Since its founding in 2009, people from all over the world have booked more than 150 million tours, activities, and attraction tickets through GetYourGuide. Powered by a global team of over 800 travel experts and technologists, we are headquartered in Berlin and have 17 local offices around the world. Visit our careers website to learn more.

Team mission

We are looking for an experienced marketer with a passion for the creator economy and a solid understanding about the challenges and opportunities influencers and creators face. This is a role for a strategic thinker with hands-on experience in driving impactful growth strategies within the GetYourGuide creator community program. 

The GetYourGuide creator community is one of the biggest travel creators communities worldwide. You could learn more about it here and here.  

You will:

  • Build and scale the GetYourGuide creator community through multi-channel campaigns (Instagram/ TikTok/ Meta Ads), referral program 
  • Negotiate, plan and execute promotional campaigns with creators
  • Measure, analyse, and report on campaign performance and creator acquisition costs, leveraging insights to refine future strategies
  • Continuously test and optimise messaging, creative, and funnel experiences to improve performance and conversion rates
  • Support the cross-promotion of the creator community across the business to expand the impact on company-wide initiatives


Examples of initiatives you might have managed

  • Building a referral program from the ground up
  • Landing page optimisation
  • Running CRM campaigns (ideally using HubSpot)

Who you are:

  • You are based in Berlin or willing to relocate We operate on a hybrid work model and value in-person interaction in our office (3 days per week)
  • 3-4 years of growth marketing experience, campaign management and/ or social media marketing,  preferably with exposure to the creator economy
  • Hands-on experience with marketing automation, CRM, and analytics tools (e.g. HubSpot)
  • Experience in working with Instagram and TikTok creators
  • Excellent analytical skills, with the ability to leverage data to make informed decisions and optimise campaigns
  • Entrepreneurial spirit with a willingness to be hands-on and comfortable working in a fast-paced, results-driven environment
  • Excellent project and stakeholder management skills and a proven ability to work cross-functionally
  • Product marketing experience is a plus 

How we set you up for success:

  • Invest in your development with an annual personal growth budget
  • Enjoy flexibility with a hybrid work-from-home and telecommuting policy
  • Save on transportation costs with discounted public transportation tickets
  • Support your loved ones with generous maternity and paternity leave policies

And more…

We look forward to hearing from you

Unlock your full potential and join our mission to create unforgettable experiences for millions around the world. If you have the skills and passion for joining our team, we invite you to apply by submitting your CV/resume in English through the form below. Check out how we hire for tips and visibility into our process and check out life at GetYourGuide. If you have any further questions, please do not hesitate to contact us via [email protected].

We are an equal-opportunity employer

Our commitment is that every qualified person will be evaluated according to skills regardless of age, gender identity, ethnicity, sexual orientation, disability status, or religion. Please refrain from including your picture and age with the application. 

Important notice: Protect yourself from recruitment scams

We want to ensure your safety during the application process. Please be aware of potential scammers impersonating GetYourGuide recruiters. Remember, GetYourGuide never requests payment or sensitive personal information during recruitment. All official job opportunities are exclusively posted on our Careers page. If you suspect fraudulent activity, report it to [email protected]. Stay vigilant and protect yourself from recruitment scams.

#LI-Hybrid

Top Skills

CRM
The Company
HQ: Berlin
1,063 Employees
On-site Workplace
Year Founded: 2009

What We Do

GetYourGuide is a leading global online marketplace to discover and book experiences worth traveling for. Travelers can use GetYourGuide to find things to do in more than 11,000 cities, including tours from local experts, exclusive access to must-see attractions, as well as immersive bucket-list experiences through its Originals by GetYourGuide offering. Since being founded, the GetYourGuide platform has sold 150 million tickets from 30,000 supply partners who leverage GetYourGuide’s easy-to-use platform to grow their businesses.

If you share our passion and would like to join our team, check out our open positions at careers.getyourguide.com or take a look behind the scenes of GetYourGuide on our blog: inside.getyourguide.com.

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