Senior Growth Marketing Manager

Posted 8 Days Ago
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San Francisco, CA
127K-158K Annually
5-7 Years Experience
Fintech
All-in-one finance for every business.
The Role
Develop and execute paid search advertising campaigns to drive revenue and lower customer acquisition costs for Brex. Manage paid search campaign strategy, optimization, and operations across various ad channels. Collaborate with cross-functional teams to drive optimal results and innovation in paid search advertising. Analyze and present campaign results to stakeholders.
Summary Generated by Built In

Why join us

Brex is the AI-powered spend platform. We help companies spend with confidence with integrated corporate cards, banking, and global payments, plus intuitive software for travel and expenses. Tens of thousands of companies from startups to enterprises — including DoorDash, Flexport, and Compass — use Brex to proactively control spend, reduce costs, and increase efficiency on a global scale.

Working at Brex allows you to push your limits, challenge the status quo, and collaborate with some of the brightest minds in the industry. We’re committed to building a diverse team and inclusive culture and believe your potential should only be limited by how big you can dream. We make this a reality by empowering you with the tools, resources, and support you need to grow your career.

Marketing at Brex

The Marketing team tells the Brex story, determines messaging and positioning, and translates our products and features into tangible customer benefits. Our marketers — across Revenue Marketing, Product Marketing, and Brand Marketing — are responsible for acquiring new customers and have a deep understanding of the business. We’re a highly cross-functional team and partner most closely with the Product, Sales, Business Development, and Design teams to show our prospects and customers how we can help them reach their full potential.

What you’ll do

As the Senior Growth Marketing Manager, your core objective will be to develop strategy, campaign planning, execution, and measurement of paid search advertising campaigns that drive revenue for Brex. You will focus on evaluating and improving the paid search advertising campaign and channel mix across the buyer’s journey to drive optimal conversions for our sales funnel. The ideal candidate is someone who can both develop a holistic strategy and execute by working cross-functionally to drive optimal results. 

Responsibilities

  • Define and manage paid search campaign strategy to achieve paid acquisition targets and lower customer acquisition costs
  • Own operations, optimization, and execution across all paid search ad channels (Google Ads, Bing Ads, etc) to deliver against pipeline creation (growth) and ROI (quality) goals for the business
  • Test and optimize on a per-channel basis to improve search ad campaign performance
  • Identify and deliver innovation opportunities to bring fresh, creative thinking to ensure Brex leverages paid search ad channels to the fullest extent
  • Drive initiatives on performance-driven CRO through ads and landing page experiences
  • Partner with Demand Generation, SDRs, and Sales on initiatives to improve lead-to-opportunity conversion
  • Develop strategies for testing, optimizing, and scaling successful ad campaigns 
  • Understand the full buyer’s journey and proactively consider how growth marketing can support at every stage in the journey through paid digital ad channels
  • Analyze, communicate, and present results of paid search campaigns to cross-functional stakeholders

Requirements

  • Proven experience in B2B SaaS performance marketing, digital marketing, or growth marketing role - 5+ years preferred
  • Strong business acumen with demonstrated success implementing paid digital performance media channels, specifically SEM
  • Experience with other channels such as paid social, programmatic display, YouTube is a plus
  • Fluency with digital ad channel data, metrics, measurement, and analytics
  • Solid understanding of experimentation, A/B testing, and basic SQL
  • Ability to lead multiple initiatives and deliver under tight deadlines
  • Experience building strong rapport and partnership with Demand Generation, MOPS, GTM Ops, SDRs, and Sales
  • Product-led growth experience is a plus
  • Must be willing to work in office 2 days per week on Wednesday and Thursday

Compensation

The expected salary range for this role is $126,560 - $158,200. However, the starting base pay will depend on a number of factors including the candidate’s location, skills, experience, market demands, and internal pay parity. Depending on the position offered, equity and other forms of compensation may be provided as part of a total compensation package.

Please be aware, job-seekers may be at risk of targeting by malicious actors looking for personal data. Brex recruiters will only reach out via LinkedIn or email with a brex.com domain. Any outreach claiming to be from Brex via other sources should be ignored.

The Company
San Francisco, CA
800 Employees
On-site Workplace

What We Do

Brex is all-in-one finance for growing businesses. We help companies spend, save, and earn smarter—and take every dollar further—by doing more than a bank, bookkeeping, or reward program could ever do alone. After completing the Y Combinator accelerator program in 2017, Brex has grown to over 600 employees and raised over US $940 million in venture capital. Learn more at brex.com.

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