Senior Global Public Relations Manager

Posted 17 Days Ago
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London, Greater London, England
7+ Years Experience
Artificial Intelligence • Big Data • Computer Vision • Robotics • Virtual Reality
The Role
The Senior Global Public Relations Manager will develop and implement global PR strategies, enhance JD.com's brand image, manage media relations, and coordinate with business units. Key tasks include leading PR activities, maintaining media relationships, analyzing campaign performance, mentoring a PR team, and managing crisis communication.
Summary Generated by Built In

JD.com (NASDAQ: JD and HKEX: 9618), also known as JINGDONG, has evolved from a pioneering e-commerce platform into a leading technology and service provider with supply chain at its core. Renowned for its supply chain innovation and excellence, the company has expanded into sectors including retail, technology, logistics, healthcare, and more, aiming to transform traditional business models with cutting-edge digital solutions. Know more about us: https://corporate.jd.com/

We are seeking an experienced Senior Global Public Relations Manager to strategize and execute our public relations campaigns across our international markets. The ideal candidate will be responsible for enhancing JD.com's brand image, managing media relations, and coordinating with various business units to ensure a cohesive and effective global PR strategy.

Key Responsibilities

  • Develop and implement a global public relations strategy that aligns with JD.com's business goals and brand values.
  • Lead and manage all aspects of PR activities, including media outreach, press releases, PR events, and speaking opportunities for executives.
  • Cultivate and maintain strong relationships with international media outlets, influencers, and key opinion leaders.
  • Oversee the creation of PR content, ensuring it is consistent, timely, and impactful across different regions and cultures.
  • Monitor global media coverage, analyze PR campaign performance, and provide strategic recommendations based on data-driven insights.
  • Collaborate with marketing, investor relations, and other departments to ensure integrated communications and brand consistency.
  • Manage crisis communication strategies and respond to negative PR issues in a timely and professional manner.
  • Provide PR guidance and support for product launches, corporate initiatives, and partnerships in multiple markets.
  • Lead and mentor a team of PR professionals, setting clear goals and managing performance.
  • Stay abreast of global trends, industry challenges, and opportunities to position JD.com as a thought leader and innovator in the e-commerce space.

Minimum Qualifications

  • Bachelor's degree in Communications, Public Relations, Journalism, or a related field.
  • At least 8 years of experience in public relations, with a proven track record in managing global PR campaigns.
  • Strong existing media relationships and the ability to develop new contacts across international markets including the UK market.
  • Excellent written and verbal communication skills with the ability to craft compelling stories that resonate with a global audience.
  • Strategic thinker with a hands-on approach to PR and a keen understanding of the media landscape.
  • Leadership skills with experience in managing and building teams.
  • A deep understanding of cross-cultural communication and the ability to tailor messaging to different markets is essential.

Preferred Qualifications

  • Experience in crisis management and corporate communication.
  • Proficiency in Chinese or other European languages.
  • Willingness to travel internationally as required.
  • Experience in the e-commerce, technology, or retail industry is highly preferred.
  • Master's degree.

What We Offer:

  • A dynamic and challenging work environment in a leading global e-commerce company.
  • The opportunity to work with a diverse international team and to make a significant impact on JD.com's global presence.
  • Competitive salary and benefits package, including health insurance, retirement plans, and performance bonuses.
  • Career development opportunities and continuous learning resources.

JD.com is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

The Company
HQ: Beijing
28,380 Employees
On-site Workplace
Year Founded: 1998

What We Do

JD.com, Inc. (Nasdaq: JD) is China's largest retailer, online or offline, and the world's third largest Internet company by revenue.

With more than 300 million customers, JD.com is expanding quickly in China because consumers increasingly demand the authentic, high-quality products JD is known for. We work closely with both domestic brands and top international brands to bring fresh food, apparel, home appliances, baby products and more to Chinese consumers.

To power this massive business we operate our own nationwide logistics network, from warehouses to the last mile. We can deliver up to 90% of orders same- or next-day, making our service the fastest and most reliable delivery service of any large-scale e-commerce company in the world.

By investing in the most cutting edge technologies, JD.com is shaping the future of retail in China and beyond. Our scientists are working on innovative solutions for all parts of our business using big data, artificial intelligence, robotics, computer vision, virtual and augmented reality, unmanned vehicle systems, and more.

Headquartered in Beijing, JD.com is a Fortune Global 500 company with offices around the world, including in New York, Tokyo and a research and development center in Silicon Valley.

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