Senior Financial Planning Analyst

Posted 8 Days Ago
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Melbourne, Victoria, AUS
In-Office
Senior level
Retail • Sports
The Role
Lead budgeting, forecasting, strategic planning, financial modeling, performance analysis, and commercial insights for PUMA’s Wholesale and COBRA PUMA Golf businesses. Partner with senior leaders across sales, marketing, operations, and finance to identify risks, evaluate investments, improve reporting, and influence profitable growth. Provide executive reporting, customer profitability analysis, scenario planning, and governance over marketing investments while progressively assuming financial ownership of the golf division.
Summary Generated by Built In

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and to let our individual talent and experience shine. Applying for a job at PUMA is easy.

Simply click APPLY ONLINE and follow the steps to upload your application.

YOUR MISSION
Help shape the future of growing PUMA business.

At PUMA, we're entering an exciting period of growth across Oceania, and we're looking for a commercially minded Senior Financial Planning Analyst to help drive what's next.

Supporting our Wholesale business and our growing COBRA PUMA Golf division, you'll play a critical role in helping business leaders make smarter, faster and more profitable decisions. This isn't a role focused on reporting what happened last month. It's about influencing what happens next.

Partnering closely with senior stakeholders across Wholesale, Sales, Marketing, Operations and Finance, you'll provide the insights, forecasting and commercial recommendations that help shape strategy and deliver sustainable growth.

For an ambitious FP&A professional looking to step into a highly visible business partnering role, this is an opportunity to make a genuine impact while building your career with one of the world's leading sports brands.

The Opportunity

As the Senior Financial Planning Analyst, you'll be the trusted finance partner to our Wholesale leadership team, providing end-to-end financial support across planning, forecasting, analysis and commercial decision-making.

Initially supporting our Wholesale business, you'll progressively assume financial ownership of the COBRA PUMA Golf business, creating a broader commercial portfolio with significant growth potential across Oceania.

You'll be relied upon to identify risks and opportunities, challenge thinking, evaluate investment decisions and provide the financial insights that help leaders confidently execute their plans.

What You'll Be Doing

Drive Financial Planning & Performance

You'll lead budgeting, forecasting and strategic planning processes while ensuring leaders have a clear understanding of business performance.

Key responsibilities include:

  • Leading annual budgets, forecasts and strategic planning processes

  • Developing rolling forecasts and identifying risks and opportunities

  • Delivering monthly reporting, analysis and performance insights

  • Building financial models that support strategic business decisions

  • Conducting scenario planning across customers, pricing, product mix and growth initiatives

  • Driving improvements across reporting and FP&A processes

Deliver Commercial Insights That Matter

You'll help leaders understand what's driving performance and where future opportunities exist.

This includes:

  • Analysing financial results and providing meaningful commercial recommendations

  • Developing customer profitability analysis and performance insights

  • Supporting investment and growth decisions through robust financial modelling

  • Preparing executive-level reporting and presentations

  • Leveraging SAP, Power BI and financial data to improve decision-making across the business

Partner With Leaders Across The Business

Success in this role will come from your ability to build trusted relationships and influence outcomes.

You'll work closely with leaders across:

  • Wholesale

  • COBRA PUMA Golf

  • Sales

  • Marketing

  • Operations

  • Senior Leadership Team

You'll challenge assumptions, provide independent commercial perspectives and help the business balance growth opportunities with financial outcomes.

Support Marketing Investment Decisions

Working closely with our Marketing team, you'll help maximise the effectiveness of both Brand and Trade Marketing investments by providing visibility, governance and commercial insight into spending decisions.

To be considered for this opportunity, applicants must submit a cover letter outlining how their experience, skills and qualifications align with the requirements of the role. We encourage candidates to highlight their experience in Financial Planning & Analysis, budgeting and forecasting, commercial finance, financial modelling and business partnering. Particular interest will be given to candidates who can demonstrate experience supporting Wholesale, Consumer Goods, FMCG or Retail businesses, influencing commercial decision-making, and delivering financial insights that drive business performance and profitable growth.

YOUR TALENT
What We're Looking For

We're seeking a commercially astute finance professional who combines strong technical capability with exceptional stakeholder management and business partnering skills.

You'll bring:

  • 5-8 years' experience in FP&A or Commercial Finance.

  • CA or CPA qualification.

  • Demonstrated experience leading budgeting, forecasting and planning processes.

  • Experience presenting financial insights and recommendations to senior stakeholders.

  • Advanced financial modelling and analytical capability.

  • Experience within Retail, FMCG or Consumer Goods environments will be highly regarded.

  • Strong Excel, Power BI and ERP system expertise.

  • A proven ability to influence decisions through financial insight and commercial business partnering.

The Kind of Leader You Are

You are:

  • Commercially astute and strategically minded.

  • A confident communicator who can influence at all levels of the organisation.

  • Curious, proactive and solutions-focused.

  • Comfortable navigating complexity and ambiguity.

  • Collaborative and relationship-driven.

  • Resilient, adaptable and results-oriented.

  • A leader who takes ownership and thrives on delivering business impact.

Why PUMA?

PUMA is one of the world's most recognised sports brands, operating at the intersection of sport, culture and innovation.

This is an opportunity to join a business where finance is deeply embedded in commercial decision-making. You'll work closely with senior leaders, influence strategic outcomes, and gain exposure across a dynamic Retail and eCommerce portfolio that continues to evolve and grow.

At PUMA, you'll be empowered to challenge convention, contribute ideas and make a tangible impact. Whether you're supporting major investment decisions, driving performance initiatives or influencing long-term strategy, your work will help shape the future success of the business.

What You'll Love About PUMA
  • Strategic ownership across both Retail and eCommerce channels.

  • High visibility and engagement with senior leadership.

  • A true commercial finance business partnering opportunity.

  • Exposure to major investment, growth and transformation initiatives.

  • Opportunities to mentor, influence and lead.

  • A collaborative culture that values accountability, innovation and continuous improvement.

  • Career development within a globally recognised consumer brand.

Ready to Make an Impact?

If you're an experienced FP&A or Commercial Finance professional looking for an opportunity to shape strategy, influence senior stakeholders and drive commercial performance across a dynamic business, we'd love to hear from you.

Join PUMA and play a key role in driving the future success of our Wholesale functions across Oceania.

PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex,

gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at

PUMA and we do not tolerate any form of harassment or discrimination.

At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal

opportunity - no matter your background, identity, or experience.To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.

PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000

employees worldwide.

Skills Required

  • 5-8 years of experience in FP&A or commercial finance
  • CA or CPA qualification
  • Experience leading budgeting, forecasting, and planning processes
  • Experience presenting financial insights and recommendations to senior stakeholders
  • Advanced financial modeling and analytical capability
  • Strong Excel, Power BI, and ERP system expertise
  • Ability to influence decisions through financial insight and commercial business partnering
  • Experience in retail, FMCG, or consumer goods environments
  • Cover letter aligning experience, skills, and qualifications with the role
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The Company
HQ: Herzogenaurach
14,000 Employees
Year Founded: 1948

What We Do

At PUMA, we are in constant pursuit of faster. That extends beyond our support of the fastest athletes in the world. We also work to be fast in how we adapt to and connect with the constantly changing world around us. Through innovative design, iconic footwear and apparel, and authentic partnerships, we aim to always push what’s next in both sport and culture. That hustler’s spirit can be felt across PUMA categories, partnerships, offices, and countries. And we are always in search of talent that can help us set the pace at which sport and culture collide, as well as finding better ways to connect and collaborate with our communities. PUMA supports over 14,000 employees across 120+ countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.

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