Senior Executive

Posted 25 Days Ago
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Mumbai, Maharashtra
In-Office
Mid level
AdTech • Marketing Tech
The Role
The Executive - Search at WPP Media develops and optimizes digital marketing campaigns, understanding biddable media and performance marketing. Responsibilities include tracking campaign performance, analytics dashboard management, and staying ahead of industry trends.
Summary Generated by Built In

About WPP Media 

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. 

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com 

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: 

  • Be Extraordinary by Leading Collectively to Inspire transformational Creativity. 
  • Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. 
  • Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. 

Role Summary and Impact

We are looking for an Executive - Search to develop, track and optimize digital marketing campaigns. You should have a strong grasp of current digital ecosystems, platforms and strategies and be able to lead targeted digital marketing campaigns from concept to execution.
3 best things about the job:

  • Getting to work with top brands on Performance Marketing
  • Get to work in a truly integrated team handling 360 aspects for a brand
  • Work closely with leading publishers like Google, Facebook, Amazon etc.

In this role, your goals will be:
In three months:
 

  • Understand the complete biddable media scenario on the client’s business, e.g. Search, Facebook, etc.
  • Handled day-to-day tasks/requirement effectively 

In six months: 

  • Optimized implementation in all biddable media platforms
  • Explored and executed an innovation in one of the biddable media platforms 

In twelve months: 

  • Exceed client expectations in terms of biddable media implementation
  • Creating a roadmap for the next year

What your day job looks like in WPP Media: 

  • Analyze, track, and optimize on an ongoing basis effective benchmark for measuring the campaign's performance
  • Communicate with internal stakeholders on project development, timelines, and results. Work closely with the other team members to meet goals
  • Monitor and administer analytics dashboards and key reporting MIS tools and regularly make recommendations for improving the data available
  • Stay ahead of the competition by analyzing, keeping pace, and regularly documenting search engine and PPC industry trends across web and mobile platforms, and adopting new/best practices on an ongoing basis

Skills and Experience:

  •  Minimum 4+ years’ experience within paid media
  • Thorough understanding of Google Ads, Facebook Ads
  • Expertise in Google analytics
  • Number Crunching
  • Amazon & FK advertisement experience will be an added advantage

Life at WPP Media & Benefits 

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.   

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. 

Please read our Privacy Notice for more information on how we process the information you provide. 

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The Company
HQ: London
90,589 Employees

What We Do

WPP is a creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities.

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