The Role
Develop and execute Employer Branding strategies, manage recruitment content, execute communication campaigns, and measure effectiveness through data analysis.
Summary Generated by Built In
- Develop and execute Employer Branding strategies aligned with VinFast’s growth direction.
- Develop and implement strategic partnership plans with Universities and Educational institutions to support employer branding and talent pipeline initiatives.
- Manage and develop recruitment content on the Company’s corporate website.
- Plan and execute communication campaigns on LinkedIn, Facebook, and other digital platforms.
- Proactively measure employer branding effectiveness through data analysis, reporting, and actionable insights.
Requirements
- Bachelor’s degree in Marketing, Communications, Human Resources, or related fields.
- Minimum 5 years of experience in Employer Branding, Recruitment Marketing.
- Proven experience working with universities and organizing recruitment events.
- Strong content development and social media/website management skills.
- Hands-on experience in visual content creation and basic design tools is preferred.
- Strategic mindset with creativity and data-driven thinking.
- Strong English communication skills (written and spoken).
Benefits
- Attractive Compensation & Benefits Policy: Competitive income package (including 13th-month salary, performance bonuses, and other incentive schemes in accordance with Vingroup’s policies).
- Healthcare Benefits: Participation in premium health insurance programs, ensuring comprehensive safety and well-being coverage.
- Working Environment: Modern, professional, well-structured, and safe workplace offering strong personal development opportunities and clear career advancement paths.
Skills Required
- Bachelor's degree in Marketing, Communications, Human Resources, or related fields
- Minimum 5 years of experience in Employer Branding, Recruitment Marketing
- Proven experience working with universities and organizing recruitment events
- Strong content development and social media/website management skills
- Hands-on experience in visual content creation and basic design tools
- Strategic mindset with creativity and data-driven thinking
- Strong English communication skills (written and spoken)
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The Company
What We Do
VinFast is a Vietnamese multinational automotive manufacturer, established in 2017, that designs and manufactures electric vehicles (EVs), e-scooters, and e-buses. It is part of Vingroup, one of Vietnam's largest conglomerates.






