Samba TV

Senior Director, Product Management - International Product Strategy

Reposted 12 Days Ago

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London, Greater London, England, GBR

In-Office

Senior level

AdTech • Machine Learning

The Role

Lead the international product strategy by evaluating market expansion, ensuring product alignment with international needs, and fostering cross-functional collaboration to drive results.

Summary Generated by Built In

Samba is a media intelligence company. We know what the world is watching, reading, and thinking about — in real time, at scale, across every screen. Our data exists with the consent of over a billion people, organized into the most complete picture of consumer attention ever built. The biggest brands in the world use that picture to make smarter decisions. We think it’s the most interesting data asset on the planet, because it’s the most culturally relevant.

We're seeking a hands-on product leader to own our international expansion strategy and ensure our ad tech and measurement solutions meet the needs of global markets. This is an individual contributor role for someone who thrives on building and working cross functionally with other product managers and owners —a hustler who will roll up their sleeves to drive international product success.

As our International Product leader, you'll be the voice of non-US markets within our product organization, working horizontally across product managers and owners to shape strategy and execution. You'll balance three critical priorities: identifying and evaluating new market opportunities and country launches, ensuring US-originated products serve international customer needs, and uncovering product opportunities that originate from markets where we already operate.

What You'll Do

Market Expansion Strategy Evaluate and prioritize international market opportunities and launches based on market dynamics, competitive landscape, regulatory requirements, and business potential Build business cases that answer "where should we expand and why" with data-driven analysis. Define full playbook for go-to-market product requirements for new geographic markets International
Product Advocacy Ensure US-initiated products and features account for international customer requirements from conception through launch
Represent non-US market needs in product planning, roadmap discussions, and prioritization decisions Identify gaps between current product capabilities and international market requirements International-Origin Opportunities
Actively monitor existing international markets to identify product opportunities that may not emerge from US teams Champion promising international-origin concepts and build support for their development
Connect dots across regions to identify patterns and scalable opportunities
Cross-Functional Collaboration - Work directly with product managers and product owners as a peer and advisor on international considerations Partner with sales, customer success, and regional teams to gather market intelligence without relying on them to do the work Influence product strategy through data, customer insights, and market expertise rather than positional authority

Who You Are

10+ years in product management or product strategy roles, with significant experience in international markets
Deep understanding of ad tech and/or measurement technology landscapes across multiple geographies
Proven ability to work independently and drive results without a team—you're a doer, not just a strategist
Track record of successfully influencing cross-functional teams in a matrixed environment
Strong analytical skills with experience building market entry business cases. Willingness to travel internationally (25-35%) to deeply understand markets and customers
Comfort with ambiguity and ability to build structure where none exists
What Sets You Apart - Experience launching products in 3+ international markets
Understanding of regional regulatory environments (GDPR, privacy laws, advertising regulations)
Ability to balance strategic thinking with tactical execution. Low ego, high hustle mentality—you do what needs to be done
Native or professional fluency in languages beyond English (preferred but not required)

#LI-PS1

This role reports to Head of Product and is based in London. We're looking for someone who sees international markets as their product, approaches expansion with rigor and curiosity, and has the drive to make things happen themselves.

Samba is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We strive to empower connection with one another, reflect the communities we serve, and tackle meaningful projects that make a real impact.

Samba may collect personal information directly from you, as a job applicant, Samba may also receive personal information from third parties, for example, in connection with a background, employment or reference check, in accordance with the applicable law. For further details, please see Samba's Applicant Privacy Policy. For residents of the EU , Samba Inc. is the data controller.

Skills Required

10+ years in product management or product strategy roles
Significant experience in international markets
Deep understanding of ad tech and/or measurement technology landscapes across multiple geographies
Proven ability to work independently
Strong analytical skills with experience building market entry business cases
Willingness to travel internationally (25-35%)
Experience launching products in 3+ international markets
Understanding of regional regulatory environments
Native or professional fluency in languages beyond English

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The Company

HQ: San Francisco, CA

318 Employees

Year Founded: 2008

What We Do

Television remains a vibrant cultural influence and an essential source of entertainment and information worldwide. Tremendous growth in content choices, and viewing platforms that allow us to watch anything, anytime, on any screen, has actually made it harder for viewers to discover and keep up with all the great programming available. It’s also more competitive for content providers to keep your attention, and for marketers to make strong, measurable connections with their target consumers. Technology that improves the viewing experience, enables content discovery, and addresses audience fragmentation across screens will strengthen television’s business model and relevance to consumers. Data is at the center of any solution to make TV better. Samba TV's technology is built into Smart TVs and easily maps to smart phones and tablets. By recognizing what's on screen, Samba TV learns what viewers like and using machine learning algorithms, enables discovery of shows and actors in a whole new way. Likewise, our data and measurement products are transforming the way stakeholders across the media landscape are thinking about their business. Given the dramatic growth in streaming services, connected devices, time-shifting, and multi-screen viewership, our data products solve real problems and create a meaningful competitive advantage for our clients.