Senior Director, Sales Enablement

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St. Paul, MN, USA
In-Office
Senior level
Healthtech • Professional Services • Consulting • Pharmaceutical
The Role
Leads sales enablement and inside sales by developing commercial strategy, territory plans, market intelligence, account prioritization, sales playbooks, and competitive positioning. Coaches the Inside Sales team, improves pipeline quality and executive engagement, supports Sales VPs, and partners cross-functionally to drive qualified pipeline creation, client expansion, forecast accuracy, CRM quality, and commercial performance.
Summary Generated by Built In

Description

ABOUT VISANTE
We are relentless in solving the most complex challenges in health system pharmacy—designing pharmacy footprints that meet our clients where they are today and position them to win tomorrow. Our work delivers measurable financial gains, operational excellence, and an elevated patient experience.

We set ambitious goals, move with urgency, and create extraordinary value. Obsessed with client impact, we thrive in a collaborative, innovative culture where deep expertise turns insight into action. We’re proud of the results we deliver and the trust we earn—fueling sustained growth and exceptional client satisfaction.

Our mission is to transform healthcare through pharmacy, and our vision is to reimagine pharmacy to improve lives.

ABOUT THE ROLE (Remote)

Lead Visante’s Sales Enablement function by developing the commercial strategy, market intelligence, and enablement capabilities that drive pipeline creation, improve opportunity quality, and maximize Sales VP effectiveness. The Senior Director will also lead the Inside Sales team responsible for qualifying opportunities, accelerating executive engagement, and creating a disciplined top-of-funnel growth engine. This individual will report to the Chief Growth Officer. 

Principal Duties and Responsibilities      

  • Lead, coach, and develop the Inside Sales team; establish performance expectations and KPIs; conduct regular pipeline and opportunity coaching; oversee lead qualification and opportunity progression; and standardize outreach messaging and best practices.
  • Lead territory planning with each Sales VP; develop enterprise account prioritization strategies; identify white-space growth opportunities; recommend annual account investment priorities; drive executive engagement planning; and identify expansion opportunities within existing clients.
  • Monitor executive leadership changes, buying signals, strategic plans, M&A activity, reimbursement and policy changes, financial distress signals, capital projects, executive recruiting, and strategic affiliations; research specialty pharmacy, infusion, ambulatory pharmacy, and 340B initiatives; and deliver weekly territory intelligence reports.
  • Develop playbooks, battle cards, account briefs, executive meeting briefs, executive messaging, value propositions, sales playbooks, competitive positioning, AI enablement approaches, and sales technology optimization practices; maintain competitive intelligence and support proposal strategy. 
  • Develop territory investment strategies; build annual and quarterly account prioritization plans; evaluate market opportunities and white-space potential; identify existing client expansion opportunities; recommend executive engagement strategies; guide resource allocation across territories; lead territory reviews with Sales VPs; and translate market intelligence into commercial action plans.
  • Partner effectively with Marketing, Sales Operations, Product SMEs, Sales VPs, and the Chief Growth Officer to align enablement work with commercial priorities.
  • Drive qualified pipeline creation, existing client expansion identification, executive meetings generated, pipeline coverage, territory quality, and white-space penetration. 
  • Improve Inside Sales productivity, lead response time, lead qualification rate, Sales VP satisfaction, and employee development. 
  • Maintain forecast accuracy, CRM quality, reporting timeliness, and territory plan completion.

Requirements

Education

Required: Bachelor’s degree in business, healthcare administration, marketing, or a related field, or equivalent relevant experience. 

Preferred: Advanced degree or additional training in healthcare strategy, commercial leadership, or sales enablement. 

Experience

Required: 7–10 years of experience in healthcare consulting, commercial strategy, sales enablement, business development, or healthcare sales; strong understanding of health systems and healthcare provider organizations; experience developing territory strategy, market intelligence, and account prioritization.

Preferred: Experience leading, coaching, or developing inside sales, business development, or sales development professionals; familiarity with specialty pharmacy, infusion, ambulatory pharmacy, or 340B. 

Credentials

Preferred: Relevant certifications in sales enablement, revenue operations, healthcare leadership, CRM, analytics, or AI-enabled sales tools. 

Skills and Abilities    

  • Proven ability to influence senior sales leaders through insight, data, and collaboration.
  • Strong coach and developer of high-performing commercial talent.
  • Exceptional communication, organization, and project management skills.
  • Comfortable working cross-functionally with Sales, Marketing, Sales Operations, Product SMEs, and Executive Leadership.

Compensation and Benefits: We offer competitive salary and benefits for this full-time salaried role.

Equal Opportunity Statement: Visante is an equal opportunity employer. Visante’s people are its greatest asset and provide the resources that have made the company what it is today. Visante is, therefore, committed to maintaining an environment free of discrimination, harassment, and violence. This means there can be no deference because of age, religion or creed, gender, gender identity or expression, race, color, sexual orientation, national origin, disability, veteran status, or any other characteristic protected by applicable laws and regulations

Skills Required

  • Bachelor's degree in business, healthcare administration, marketing, or a related field, or equivalent relevant experience
  • 7-10 years of experience in healthcare consulting, commercial strategy, sales enablement, business development, or healthcare sales
  • Strong understanding of health systems and healthcare provider organizations
  • Experience developing territory strategy, market intelligence, and account prioritization
  • Experience leading, coaching, or developing inside sales, business development, or sales development professionals
  • Familiarity with specialty pharmacy, infusion, ambulatory pharmacy, or 340B
  • Advanced degree or additional training in healthcare strategy, commercial leadership, or sales enablement
  • Relevant certifications in sales enablement, revenue operations, healthcare leadership, CRM, analytics, or AI-enabled sales tools
  • Ability to influence senior sales leaders through insight, data, and collaboration
  • Strong coaching and talent development abilities
  • Exceptional communication, organization, and project management skills
  • Ability to work cross-functionally with Sales, Marketing, Sales Operations, Product SMEs, and executive leadership

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The Company

What We Do

Visante is a specialized consulting firm dedicated to helping health systems accelerate financial and operational performance through their pharmacy offerings. They provide tech-enabled consulting and advanced partnership services, with deep expertise in specialty pharmacy, infusion strategy, 340B program performance, supply chain optimization, and pharmacy revenue cycle management. Their mission is to transform healthcare through pharmacy, focusing on improving lives and delivering sustained financial results.

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