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Job Description Summary:
Role: Senior Director Revenue Growth Management
Location: Nigeria
Reporting to: Senior Director II, Franchise Operations
Key System Partners: Bottlers, Customers, Digital Commerce Platforms
KEY WORKING PARAMETERS
Focus, Scope, & Impact:
Lead, design and implement integrated system using RGM approaches and plans to support topline revenue growth and margin expansion, targeting all key stakeholders (Consumers, Shoppers and Customers) inclusive of revenue pools, bold OBPPC approaches to drive assortment, SKU optimization, innovation, value to market playbooks for online and offline channels, price terms and conditions and promo spending.
Understand, analyze and connect all key RGM drivers related to Franchise performance and identify and leverage all key consumer-centric & customer-relevant value propositions that will drive adoption and scale, leading all aspects of the strategic RGM initiatives inclusive of outlet and shopper segmentation, value to market, and execution (to ensure integrated system execution)
Key member of SME network to accelerate capability in: Affordability, Premiumization, Portfolio Optimization, Margin Expansion, Advanced Analytics
Partner with S&I who owns the process associated with the RGM 2. 0 framework to deliver business plans.
Lead commercial elements of RGM framework and ensure tools deployment within the OU. Cross-functional and cross-market RGM strategy integration, acting as key contact for RGM strategies for all relevant stakeholders (not least the bottlers, Franchise GMs, Commercial-, Marketing and Finance functions - ensuring that RGM strategies and all key commercial activities are ‘in sync’
Deliver RGM capability development for Africa OU, closely aligned with global C&CL team, Marketing and Finance
Will serve as a strong connector to Franchise and bring best practices from the enterprise.
KeY SUCCESS PARAMETERS
13+ years of leadership experience in RGM or Commercial planning and commercial execution with strong skills in RGM, Segmentation, VTM, Innovation and Channel strategy
Proven Strategic and Analytical Skills as well as outstanding influencing skills
Ability to think from planning to execution and solid system commercial and brand management
Desirable to have candidates with Bottler experience
Work Focus
This role requires proven RGM understanding, a solid system experience as well as highly developed strategic thinking and business analytics skills, combined with the ability to make complex business concepts understandable and compelling
Solid understanding of System business fundamentals and drivers of growth/value across a broad range of markets and business dimensions, advanced commercial finance skills
Ability to drive cross-functional support and cross-system alignment, securing controlled information flow in OU regarding RGM strategies, leading and running alignment and collaboration to ensure that RGM strategies are fully owned by GMs and in line with OU strategy
To be successful the RGM role(s) need strong communication and collaboration skills as well as highly developed project management, business development and negotiation skills with experience from driving complex cross-functional, cross-system projects involving multiple internal and external stakeholders
Advanced analysis of strategic choices, priorities and implications for the business in the OU as well as strong understanding of a broad set of business issues, market, trade and competitive environment
Ability to use appropriate tools and techniques to plan, secure resources for, manage, assist and ensure the progress and ultimate completion of designated projects; effectively manage resources to ensure that RGM system initiatives get done in full and in time.
Communication Focus
Communicate with internal stakeholders and key Bottling partners
Internal: Communication of market- and specific business opportunities, advanced strategic analysis, priorities and plans to the Franchise leadership team and other Senior Management teams
System: Communication and alignment of key strategic RGM initiatives as well as market- and business environment drivers, KO System strategic direction/ priorities and performance with Bottler senior leaders
External: Communicating with senior leaders of major customers, key advisors and other stakeholders to progress and successfully deliver on key business development initiatives
Skills:
Brand Management, Category Management, Communication, Competitor Analysis, Digital Marketing, Finance Strategy, Financial Forecasting, Integrated Marketing, Key Performance Indicators (KPI), Leadership, Marketing Campaigns, Marketing Strategies, Media Planning, Microsoft Office, People Management, Price Management, Product Roadmapping, Promotional Strategies, Sales Analysis, Search Engine Marketing (SEM), Search Engine Optimization (SEO), Teamwork, User Experience AnalysisLocation(s):
NigeriaCity/Cities:
LagosTravel Required:
00% - 25%Relocation Provided:
NoJob Posting End Date:
April 13, 2026Our Purpose and Growth Culture:
We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.
The Coca-Cola Company Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about The Coca-Cola Company and has not been reviewed or approved by The Coca-Cola Company.
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Retirement Support — Retirement benefits are positioned as a standout, combining a 401(k) match with a company-funded cash-balance pension and an employee stock purchase plan match that together materially increase long-term package value.
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Healthcare Strength — Health coverage is described as broad and feature-rich, including national medical coverage plus specialized add-ons like virtual care, second opinions, oncology navigation, fertility support, and chronic-condition programs.
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Leave & Time Off Breadth — Time-off benefits are outlined with structured vacation accrual that increases with tenure and a holiday program that includes both set and floating days.
The Coca-Cola Company Insights
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What We Do
The Coca-Cola Company (NYSE: KO) is a total beverage company, offering over 500 brands in more than 200 countries and territories. In addition to the company’s Coca-Cola brands, our portfolio includes some of the world’s most valuable beverage brands, such as AdeS soy-based beverages, Ayataka green tea, Dasani waters, Del Valle juices and nectars, Fanta, Georgia coffee, Gold Peak teas and coffees, Honest Tea, innocent smoothies and juices, Minute Maid juices, Powerade sports drinks, Simply juices, smartwater, Sprite, vitaminwater and ZICO coconut water.
